The document summarizes research from a survey about films. It asked questions to establish what age groups liked certain genres and themes. Younger respondents aged 13-17 showed interest in coming-of-age films. Adventure and comedy were most popular genres. Respondents said they enjoyed films with good actors, storylines and relatable characters. The surveys found viewers disliked clichés and predictable plots. The most recognized coming-of-age films were Grease, Juno and Mean Girls. Most respondents said they enjoyed American Pie due to its humor.

1. Primary and
Secondary
Audience Survey

2. ‘What is your age?’
For this task, I carried out a series of
paper surveys where I asked 7
different questions. The surveys were
handed out to people of various ages
and gender’s, so that my research was
not biased. The first question featured
in my survey was ‘what is your age?’.
This question was asked for me to
establish what type of age ranges liked
what kind of films, as well as making
sure I had varied ages in my research.
Unfortunately, more 13 to 17 year olds
completed our survey, therefore our
survey was partially biased. However,
from this research we can conduct that
13 to 17 year olds are more likely to be
interested in ‘Coming Of Age films’.
Therefore we should adapt our
opening sequence to this particular
audience. Also, by using different age
groups, we were able to reach
conclusions about our secondary
audience as well as our primary.

3. ‘What is your favourite film
genre?’
The second question I asked was
‘What is your favourite film
genre?’. The genre’s we
mentioned were: Thriller, Comedy,
Romance, Romantic comedy,
Adventure and Drama. When
looking at the answers to this
question, it became clear that
adventure and comedy were
people’s most favourite genres.
This suggests that when creating
my opening scene, I should keep
these genre’s in mind in order to
engage our primary and secondary
audience, making our sequence
more successful.

4. ‘What makes a film
enjoyable?’
Next, we asked our
participants what they enjoy
about films in order to establish
what my audience like in a film.
The answers we received
stated that they liked films that
include ‘good
actors/actresses’, ‘good story
lines’ and ‘relatable
characters’, as well as a ‘good
sound track’.
This information suggests that
in our opening sequence we
need to make sure that there is
a good soundtrack, characters
that our audience can relate
too, and a good plot that both
our primary and secondary
audience will enjoy. This will
ensure our opening sequence
is successful.

5. ‘What makes a film enjoyable?’ continued…

6. ‘What don’t you enjoy about
films?’
Our next question was ‘what
don’t you enjoy about
films?’. We asked our
participants this so that we
could gather information on
which codes and conventions
our audience dislike certain
films. Some of the answers we
received stated that ‘clichés’
were a huge thing people
disliked, along with predictable
plots, cliff hangers and
violence.
This taught us that in our
opening sequence, we must
make sure we do not include
any clichés, cliff hangers or
violence in order to engage
our primary and secondary
audience.

7. ‘What don’t you enjoy about films’ continued…

8. ‘What coming of age films have you
seen?’
Next, we gave our participants a list of
‘coming of age’ films we had already looked
at as part of our research, and asked them
to circle the ones they had seen. From this
we learnt that the most popular film was
‘Grease’, followed by ‘Juno’ and ‘Mean
Girls’. The least popular of the films were
‘The 400 blows’ and ‘Heavenly Creatures’.
Asking our participants this question taught
us which films had a larger fan base. Also
this means that we can look at these
opening sequences and evaluate what
makes the sequence successful.

9. ‘From the list, which films
did you enjoy and why?’
Finally, we asked our
participants which of the
films from our list they
enjoyed and why. We learnt
that the majority of
participants enjoyed
‘American pie’ because of its
humour. This suggests that
to keep our primary and
secondary audience
engaged, we must include
humour, as comedy appears
to be very successful in
films.

10. ‘Which films did you enjoy and why?’ continued…