3

1. Research
Your Name

2. Existing Product
This Is a horror game in the same style of what
I am to make, on the image it includes a range
of dull colours which make it eerie. There is
also a character without a face which is most
likely the enemy or horror character. The
setting looks like it is in a haunted house of
sorts and they have done relatively good detail
for the furniture considering it is done in
pixels. The game looks to be a side scrolling
game of sorts as you are face on looking at the
room. The old pixel style is still a popular way
of gaming so its audience will most likely be of
all ages and gender.

3. Existing Product
In this game you have to go around and
collect 8 notes without getting caught by
the slender man. The location of the
game is in a haunted forest with many
building about to go in.

4. Existing Product
This is a horror game in which you are in a mental
asylum and have to complete tasks. The game
consists of an eerie setting and uses dull colours to
capture this, there is also limited lighting to add to
the horror scene. The product uses green lighting to
show a night vision effect which is used in the game
also. The Game title use a bold font and is in all
capitals which make it pop out more.

5. Research Analysis
• What common features do the researched
products have? The researched products are all of the horror genre.
All of them include a scary setting for the game. They also have
• What aspects of the research will you include
within your on work?
• I hope to create a simple but a good game which you can pass the time with and
also have a slick olden day design to it.

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
12+ • Cute horror (non violence)
Gender
Male and female • Horror appeals to men however have some
cute characters
Psychographic
Belonger • Through the the game I hoped to create a
good game to pass the time.
Social Status
A,B c1, C2 • My game is going to be free so it will be
available to all classes