The document discusses existing 2D pixel horror games that were researched and shares similarities to the planned product. Common features among the existing products included dark backgrounds, a horror atmosphere, and 2D graphics. Aspects that will be included in the planned product are keeping a 2D theme and pixelated graphics. An audience profile is also provided, noting the target demographic is males aged 16-20 who enjoy horror and social games.

1. Research
Your Name

2. Existing Product
This is a 2D pixel game which will look
similar to my end product. This is a
platform game so would be easy for
people of most ages to understand.

3. Existing Product
This is another example of a 2D platform
game however this has more of a dark setting
and seems to be of the horror genre as is my
game. The dark atmosphere helps build
tension.

4. Existing Product
This is a horror game which looks like you
are doing detective work or exploring a
house to find clues, here you can see a
pixel character hanging which shows that
it could be a game with a dark back story
or setting. Again it has a dark uninviting
atmosphere. This level of artwork will
probably be more accurate to what my
product will look like.

5. Research Analysis
• What common features do the researched
products have? Dark backgrounds a horror
atmosphere and a 2d theme.
• What aspects of the research will you include
within your on work? I will keep to the 2D
theme and also my game will be pixelated.

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
16-20 • Horror
Gender
Male • Horror
• 2D
Psychographic
The Belonger • They like everything but more specifically
social games.
Social Status
Lower to middle
class.
• Easily affordable and horror theme.