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Turkish Gaming Industry
&
HR Insights
We are a group of people who find
candidates and job placements for
the gaming companies
Who we are?
As Zindhu HR, we believe in
Obsession
Pioneering
Unconventionality
people
&
culture
Our approach to your internal human resources ;
that provides teammates to follow leader's vision for sustainable growth.
as your most valuable asset to make your dream game a reality.
Our journey started with finding new
contracters to publishers.
How we started and transformed ?
What we call ''Studio Scouting''
Then discovered such a
HR services gap when the
game industry in Turkey
grew so fast.
Increase of
young
population
Why gaming industry grew so fast in Turkey?
1 2 3 4
Entrepreneurship
mindset and
passion for
games
Game Dev & Design
departments
in Universities
Local Publishers'
generous
approach
What happened in Turkish Game Industry?
Rollic Games established (so
the others).
A lot of people heard about
potential and started to
work with Rollic
Local entrepreneurs
became aware about
the potential market
Rollic couched
hundreds of gaming
companies
Other foreign
publishers entered the
Turkish Dev Market
Hundreds of games
published and scaled
from Turkey
After bunch of success
stories private Investors
and VC's focused on
Gaming
2
1
3
4
5
6
Our Success
Turkish Talent Pool
The growth of the Turkish mobile gaming industry has led to
increased demand for skilled game developers and designers.
About Turkish Gaming Market
Game Studios Talents Job Post Education
There are more than
300 Game Companies
in Turkey
There are around
8000 talents in Turkish
Gaming Industry
Gaming Companies in
Turkey looking for the hire
around 240 talent into
their studio (for now)
There are Digital Game
Design Departments in 12
different university in
Turkey
Employees Female/Male Ratio
Salary Expectations of Talents
Work-type Choice: Remote or Hybrid Game Genre Choice
0.76%
76.34%
H Y B R I D
8.99%
O N S I T E
14.89%
R E M O T E
81.89%
11.7%
CASUAL
2.97%
P C
3.4%
O T H E R
F R E E L A N C E
H Y P E R C A S U A L
67.2% 32.8%
(2-4 years)
6 0 0 - 1 5 0 0 €
1 5 0 0 - 2 5 0 0 €
2 5 0 0 - 8 5 0 0 €
Junior
(0-2 years)
Senior
(4+ years)
Mid
(2-4 years)
Dear remaining studios, I will not be able to
upgrade your monthly fee or proto payment
Hey dear 20,30,40 studios, I'm sorry I need to
cancel your deal to optimize my cashflow
Hey studios hurry up! We need much
unique mechanics
Timeline of the HC Publisher & Studios Relation
Hey gaming gurus come here, we'll
teach you something and even pay for it
Hey studios we love how you guys grow, we'll
pay you much, grow your team
We need more studios to test more
prototype! Capitalism Rockss!!!
Dear studios, I will only be able to pay
you per prototype this year
Dear studios, I will not be able to pay
you per prototype unless we test it and get X result
Publishers Interest Level / Payment to Studios
2018 2019 2020 2021 2022 2023
Timeline of the Founders' Motivation Level
I have a dream, one day my game will be played by millions of
people
Woow, there is game genre called ''Hyper-casual'' and someones
ready to make me payments for producing prototypes
I am the best Gaming studio in the town, my publisher
has a special communication with me. Someday they may acquire my
studio.
We launched a game with our publisher!! We reached 10M Download
but still not reached to breakeven :S
I never make an MRR from my games but let me calculate my
company valuation including my publishers monthly payment.
My Publisher cancelled my deal, now I decided to self-publish
my hyper casual games but before this I need to raise capital with
50M $ Valuation (No any major scaled game)
I am not a student anymore, people call me ''CEO''. Now I have office
and my parents are proud of me
No any investors wants to invest in me :( It wasn't like this few years
ago I think I need to go back to my school
Game Studios Founders Motivation Level
2018 2019 2020 2021 2022 2023
Timeline of the Investments to Studios
What is gaming? Atari? Its better to invest in fintech
or sustainable energy
Hey! Gaming market reached 150B $
Mcap
Let's invest in some promising Game Studios
Invest, Invest, Invest! Hyper casual died, Match3 Invest,
Hybrid Casual Invest, Super Casual Invest!! Uber Casual Invest!!!
Hmm, why our portfolio companies can not even published 1
one? What they are doing with our millions $ ?
Oh sh*t! Gaming industry hype was a
bubble
Woow, we should ask our LP's for more money to
invest in gaming, otherwise we'll be missing the
opportunity
Gaming industry is not our focus anymore, let's focus chatgpt
and AI related startups
Investors Interest Level / Investments to Studios
2018 2019 2020 2021 2022 2023
Thank You
Maximize the potential of your business by investing
in your most valuable asset - your people.
Contact us today and let our expertise help
you unlock their full potential.

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Turkish Gaming Industry and HR Insights / Mustafa Mert EFE (Zindhu)

  • 2. We are a group of people who find candidates and job placements for the gaming companies Who we are? As Zindhu HR, we believe in Obsession Pioneering Unconventionality
  • 3. people & culture Our approach to your internal human resources ; that provides teammates to follow leader's vision for sustainable growth. as your most valuable asset to make your dream game a reality.
  • 4. Our journey started with finding new contracters to publishers. How we started and transformed ? What we call ''Studio Scouting'' Then discovered such a HR services gap when the game industry in Turkey grew so fast.
  • 5. Increase of young population Why gaming industry grew so fast in Turkey? 1 2 3 4 Entrepreneurship mindset and passion for games Game Dev & Design departments in Universities Local Publishers' generous approach
  • 6. What happened in Turkish Game Industry? Rollic Games established (so the others). A lot of people heard about potential and started to work with Rollic Local entrepreneurs became aware about the potential market Rollic couched hundreds of gaming companies Other foreign publishers entered the Turkish Dev Market Hundreds of games published and scaled from Turkey After bunch of success stories private Investors and VC's focused on Gaming 2 1 3 4 5 6
  • 8. The growth of the Turkish mobile gaming industry has led to increased demand for skilled game developers and designers. About Turkish Gaming Market Game Studios Talents Job Post Education There are more than 300 Game Companies in Turkey There are around 8000 talents in Turkish Gaming Industry Gaming Companies in Turkey looking for the hire around 240 talent into their studio (for now) There are Digital Game Design Departments in 12 different university in Turkey
  • 9. Employees Female/Male Ratio Salary Expectations of Talents Work-type Choice: Remote or Hybrid Game Genre Choice 0.76% 76.34% H Y B R I D 8.99% O N S I T E 14.89% R E M O T E 81.89% 11.7% CASUAL 2.97% P C 3.4% O T H E R F R E E L A N C E H Y P E R C A S U A L 67.2% 32.8% (2-4 years) 6 0 0 - 1 5 0 0 € 1 5 0 0 - 2 5 0 0 € 2 5 0 0 - 8 5 0 0 € Junior (0-2 years) Senior (4+ years) Mid (2-4 years)
  • 10. Dear remaining studios, I will not be able to upgrade your monthly fee or proto payment Hey dear 20,30,40 studios, I'm sorry I need to cancel your deal to optimize my cashflow Hey studios hurry up! We need much unique mechanics Timeline of the HC Publisher & Studios Relation Hey gaming gurus come here, we'll teach you something and even pay for it Hey studios we love how you guys grow, we'll pay you much, grow your team We need more studios to test more prototype! Capitalism Rockss!!! Dear studios, I will only be able to pay you per prototype this year Dear studios, I will not be able to pay you per prototype unless we test it and get X result Publishers Interest Level / Payment to Studios 2018 2019 2020 2021 2022 2023
  • 11. Timeline of the Founders' Motivation Level I have a dream, one day my game will be played by millions of people Woow, there is game genre called ''Hyper-casual'' and someones ready to make me payments for producing prototypes I am the best Gaming studio in the town, my publisher has a special communication with me. Someday they may acquire my studio. We launched a game with our publisher!! We reached 10M Download but still not reached to breakeven :S I never make an MRR from my games but let me calculate my company valuation including my publishers monthly payment. My Publisher cancelled my deal, now I decided to self-publish my hyper casual games but before this I need to raise capital with 50M $ Valuation (No any major scaled game) I am not a student anymore, people call me ''CEO''. Now I have office and my parents are proud of me No any investors wants to invest in me :( It wasn't like this few years ago I think I need to go back to my school Game Studios Founders Motivation Level 2018 2019 2020 2021 2022 2023
  • 12. Timeline of the Investments to Studios What is gaming? Atari? Its better to invest in fintech or sustainable energy Hey! Gaming market reached 150B $ Mcap Let's invest in some promising Game Studios Invest, Invest, Invest! Hyper casual died, Match3 Invest, Hybrid Casual Invest, Super Casual Invest!! Uber Casual Invest!!! Hmm, why our portfolio companies can not even published 1 one? What they are doing with our millions $ ? Oh sh*t! Gaming industry hype was a bubble Woow, we should ask our LP's for more money to invest in gaming, otherwise we'll be missing the opportunity Gaming industry is not our focus anymore, let's focus chatgpt and AI related startups Investors Interest Level / Investments to Studios 2018 2019 2020 2021 2022 2023
  • 13. Thank You Maximize the potential of your business by investing in your most valuable asset - your people. Contact us today and let our expertise help you unlock their full potential.