p1

1. Communication Method
Evaluation
carter smith

2. ASA Codes
Number Name Brief Description
1 Compliance Everything you do should be legal and truthful.
2 Recognition of
marketing
communications
Make sure the material is clearly an advertisement
for marketing.
3 Misleading Adverts The advert isn’t misleading.
4 Harm and Offence No harm or offence will be caused by the
advertisement.
5 Children Make sure it isn’t promoting dangerous and
pressures children to purchase.
6 Privacy Ask for permission before involvement and not to
offend a particular person or group of people.
13 Food, food
supplements
and associated
health or nutritional
claims
You cant lie about the product by saying there
healthy when they are not. Also don’t promote poor
dietary habits.

3. Mind Map

4. Mind Map
• Strengths of using this method:
It is a easier way of viewing and is simple for reading, this makes it easier to present
with a lot of information in a lot of detail. Another strength of using this method is
that if it is presented well it can be a perfect idea.
• Weaknesses of using this method:
It can be messy at some points and not professional if presenting to a audience or
person. Another weakness of doing this is that there is more professional and easier
ways of showing ideas therefor it isn’t the most efficient.
• Did you like using this method? Why?:
I liked this method because it is simple and very to understand if it isn’t a mess and is
well presented. I also used this method because it is easy and clean if done correctly.

5. Mood Board

6. Mood Board
• Strengths of using this method:
They show what you want from the advertisement and the product. This also can
show what you are trying to achieve from the advert and how you want it to be
presented. It is also easy to use for the creator and also for the viewer.
• Weaknesses of using this method:
There isn’t any description of what you are showing and is just simple images that
sometimes can be misleading if poorly done.
• Did you like using this method? Why?:
I like using this method because it is simple and can be very easy to use for a simple
idea or project. It is good for the coca cola mood board because it is clear and easy to
understand.

7. Style Sheet

8. Style Sheet
• Strengths of using this method:
It helps refines your ideas for what fonts you want. This gives a variety of options and
choices for the best decision. It is also easy to maintain and update further changes. It
is also easy to present because it is clean and clear.
• Weaknesses of using this method:
When using a style sheet it can easily become a mess and unorganised when creating.
This makes the though of style sheets unprofessional. There is also easier ways of
presenting work and progress to a person or audience.
• Did you like using this method? Why?:
I liked this method because it is easy to create work to show and present. It can also
be professional if done correctly. But it can be messy if done incorrectly. This means
that it can be done better in other ways.

9. Layout Plan
Taste
The
Feelinghttps://en-gb.facebook.com/Coca-Cola/
https://twitter.com/cocacola

10. Layout Plan
• Strengths of using this method:
It gives ideas of what you would like to create and makes a better idea of the finished
design for the layout plan. This idea from the layout plan can be edited and formed to
create a finished and refined design.
• Weaknesses of using this method:
It can become confusing because it may be misleading for the product you’re trying to
present, this makes the layout plan irrelevant.
• Did you like using this method? Why?:
I liked using this method because it gives you a variety of ideas that you could use for
the finished design, this leads to creating a improved and better final design.

11. Brainstorm

12. Brainstorm
• Strengths of using this method:
It shows the information needed and what will be involved. This can help to
create the final idea that is wanted from the brainstorm. It can also be helpful
and useful for creating and improving ideas.
• Weaknesses of using this method?:
It can become messy very easily if not done correctly. It also can become time
consuming and irrelevant.
• Did you like using this method? Why?:
I liked using this method because its simple and easy to gain good ideas that
can come to use for the final advert.

13. Informal Pitch
• Strengths of using this method:
It gives a lot of information that can be used for the final design. This information can
also lead to an improvement on the final design and product.
• Weaknesses of using this method:
It can be boring from the amount of the text. It can also have a lot of
unnecessary information. This information can be pointless and time
consuming.
• Did you like using this method? Why?
I liked some of the method but it can be boring because of the amount of
information that is needed. A lot of the information can be irrelevant.

14. Initial Reaction
• I feel like the video game aspect of the course seems to be enjoyable and fun. This
seems like this part of the course is going to be my favourite and easier compared
to others such as Photoshop and audio editing. I feel like this part of the course is
going to be better than others but this may be harder than I expect. Overall I feel
like its going to be easier to use rather than Photoshop and premier pro.

15. Initial Reaction
• Strengths of using this method
You can see what you thought and the finished product. This gives you an advantage
that could help you choice the right design and idea to expand. This expansion can
improve everything in the course work related to video game animation production.
• Weaknesses of using this method
It can be very time consuming if in some detail. This means that a short project can
take a long time, therefor it could be a waste of time when you could do a simpler one
in a shorter period of time.
• Did you like using this method? Why?
I like using this method is doing a short and small product because its less time
consuming and better overall rather than longer projects.

16. Sketches

17. Sketches
• Strengths of using this method
You can gain ideas of what you are trying to achieve. This means that you can have a
better idea of the final product of future designs. This means you can have an
improved first idea.
• Weaknesses of using this method
You can easily make mistakes and change your mind. This means that it could all be
pointless because it wont relate to future designs or the final product. It can also be a
time consuming task that may cost you the project. The sketches wont always be
detailed meaning there can be many mistakes and faults to the sketch and design.
• Did you like using this method? Why?
I liked using this method partly because it gives a variety of ideas that can help you in
future design but it can be very time consuming as said and a pointless task.

18. Formal Proposal
• Strengths of using this method
You can have a lot of information that can have a impact on the on the end product.
This means all the information can be in use and productive. All this information helps
the final design.
• Weaknesses of using this method
The amount of typing and works can become easily boring and excessive. Therefor the
formal proposal can become a waste of time. The amount of text can look to much
and can become a boring text to read.
• Did you like using this method? Why?
I didn’t like using this method because it was to much typing and to much text. It
easily became boring and wasn’t enjoyable at all.