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What is Game Thinking?

What is Game Thinking? What makes this approach so powerful and effective? How can Game Thinking help you innovate more successfully?

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Introduction to Game Thinking
Amy Jo Kim, Ph.D. gamethinkinglive.com
Game
Thinking
the art and science of
engaging customers
on a path to mastery
Amy Jo Kim, Ph.D.
Game Designer &
Startup Coach
Game
Thinking
a synthesis of
game design,
systems thinking,
Agile/Lean UX,
& design thinking
smarter, faster

innovation
What is Game Thinking?
Game
Thinking
3 core principles that
accelerate innovation
& drive long-term
engagement

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