This is Question 4 for my media coursework

1. QUESTION 4
​Who would be the
audience for your media
product?

2. AUDIENCE RESEARCH
As a group we decided to do some
audience research to find out what
genre we would end up using. We sent
out a survey using survey monkey to
get peoples opinions. From our survey
we noticed that the top 2 favourite
genres was Action and Comedy but we
decided not to go with any of them as a
comedy would be too hard to do and
action movies are very common.
However the third genre the audience
picked was thriller and as a group we
decided to go with this as its not as
common and it’s a genre we were
already interested in

3. AGE RATING
As a group we decided to go for
the Age Rating 15 for our film.
We decided to go with 15
because we planned for our
movie to have some profanity
and violent / gory scenes. 15
was the best choice for us as we
wanted to allow a variety of ages
to be able to see our movie.
We decided not to go with an 18
rating as we don’t plan to have
any sexual scenes and we only
plan to use mild profanity

4. TARGET AUDIENCE
Age: Teenagers / Young Adults
Gender: Male or Female
Occupation: Education or Part Time Work
We decided this will be our target audience as we believe they will
be more likely to enjoy our film. We chose for it to be for both
genders as we believe the film will be enjoyed by both male and
female