The document summarizes the results of a questionnaire about supernatural/horror movies. It found that the 18-24 age group was most interested in participating. Females were more interested in the genre than males. Respondents' knowledge of the genre varied, but many were able to name popular movies and typical characters. Audience expectations for the movies centered around blood, death, and scary monsters. The majority enjoyed supernatural/horror films, but two respondents did not. Responses suggested most had watched such a movie relatively recently. The questionnaire aimed to inform marketing for a new supernatural/horror film trailer.

1. QUESTIONNAIRE RESULTS
BY VICKRAM SINGH

2. WHAT IS YOUR AGE?
This question was used to find the
target age group. We found out
that the age group from 18 to 24
was the ones we asked the most.
As soon as the audience found out
that this questionnaire was about
films overall they wanted to take
par in it. This could perhaps give an
idea of how eager the 18 to 24 age
group is to take part in film
questionnaires.
To keep this questionnaire fair we
asked other age groups too but
only one or two of them wanted to
take part.

3. WHAT IS YOUR GENDER?
The gender we found out was the most
interested in supernatural/horror movies
was females. Research shows that
females are the most interested in the
supernatural/horror genre.
To keep the questionnaire fair we forced
males to take part in the questionnaire
as we wanted to see whether or not the
males answered the questions the same
as the females did.

4. WHAT DO YOU KNOW ABOUT THE SUPERNATURAL HORROR
GENRE?
This question was left out to give the audiences own opinion. We found out
that some of the audience do not really know about the genre as some
haven’t event watched proper horror movies.
However, those who do know about the genre gave quite decent answers.
They mentioned the top supernatural/horror movies that we already knew
of and what types of characters are in these types of movies.
Some people even knew when the movies are normally released e.g. near
Halloween. Therefore, this gave us some confidence about them answering
the rest of the questions as this made us think of how similar the rest of the
answers are going to be.
It directed them into a right way.

5. WHAT DO YOU EXPECT TO SEE IN A SUPERNATURAL/HORROR
MOVIE?
This question was also left for the audience to give their opinion on what they
think should be in a supernatural/horror movie. This question gave us an insight of
what should be in our trailer.
We found out that the audience mainly want to see blood and death in horror
movies.
Some of the audiences also replied with scary monsters or characters. This
question was not very broadly answered as it didn’t give us the information that
we required.

6. DO YOU LIKE SUPERNATURAL/HORROR FILM?
The majority of the people that
answered this question said they
enjoyed the supernatural/horror genre
however there were two people that
did not like this genre.
Those two people clearly didn’t
answer the rest of the questions
accurately as they don’t like the
genre.

7. WHEN WAS THE LAST TIME YOU WATCHED A
SUPERNATURAL/HORROR MOVIE?
This question was also left for the audience to reply as there could have been a
broad diffenrece since they have watched a supernatural/horror movie.
However the answers that we got were quite near to the date the questionnaire
was set out. This allowed are answers to be more accurate as they had watched
it such a near date they would have more information on it.
This allowed us to gain more information on the genre.

8. HOW OFTEN DO YOU GO THE CINEMA IN A MONTH?
This question is a leading question to the
previous one. This helped us know of
how often they go to the cinema as it
gives us an idea of how many viewers
our trailer is going to have.

9. WHEN DO YOU EXPECT A SUPERNATURAL/HORROR MOVIE TO
BE RELEASED?

10. WHAT MARKETING DO YOU THINK IS THE MOST IMPORTANT
WHEN PROMOTING A FILM?

11. WHAT HAS BEEN THE BEST SUPERNATURAL/HORROR MOVIE YOU
HAVE WATCHED?