p2

1. Theory- Audience
Aria Ghorbani

2. Audience Profile- Harold And Kumar
• Primary Audience
Adults (20-40) year olds
male and female.
Adults who like comedy
and light hearted fun.
• Secondary Audience
Children (14-20) year
olds male and female.

3. Audience Profile- Boyz In The Hood
• Primary Audience
– Adults (20-50) year olds.
– Adults who like action and
and drama in the film.
• Secondary Audience
-children (16-20) year
olds.
-this is because children
have like the heart warming
moments of the characters

4. Audience Profile- Dope
• Primary Audience
-Adults (25-50) year olds.
-Adults who like the old
school type movies from the
2000s.
• Secondary Audience
-Children (12-20) year olds.
-Children who like the
culture of the new school
living.

5. Hypodermic Needle
• Definition
– Media producers influencing people’s ideas
through media products on an mass audience to
push their ideas on them.
• Example
– News papers will show a stories in different ways.
According to the ideology of the producers.

6. Uses and Gratifications Information
• I look at BBC to get my news to day to day.
This helps me find out happens during the
day. It also shows me the weather. What
makes it easy for me to see what happened
the next day. This informs what goes into
social integration.

7. Uses and Gratifications Personal
Identity
• I like the work we do and like socialising with
friends. And also like discussing in groups
about work.
• I also use media to stay in touch with people
with snapchat,instergram. Also I use it to
search for information.
• I also use it to shop what is my escapism from
the world. I also do it because its my
enjoyment.

8. Uses and Gratifications Integration and
Social Interaction
• I use chest sites. I use this because its fun to
play. We do this because we are in a group
and message each other in it.
• I also use social media for shoes what is in a
group. In this group we talk about what shoe
size there is and what people are selling on
their. also to appreciate the shoes in their
condition.

9. Uses and Gratifications Entertainment
• I use YouTube to watch videos. I usually watch
KSI, Tony hawk, and TGF. I watch them
because its fun and cool to watch.
• I also watch rap music videos because its
entertaining the people who watch it and me.
it also representing the visuals used in it. And
it entertains me.

10. Consumer Generated Content
• Example- YouTube
• What are the advantages to media producers?
-it also helps to see what people like through views and
what they like through it. It also sees how much money
they make from it and see what is popular.
• Why would the audience generate content?
-because they would like share with other people and
bring them together. It can also bring two genres together
or bring trends.