2. Codes
Number Name Brief Description
1 Compliance The add needs to be decent, it can't be rude. Neets
to be legal, it cant have any illegal things in it.
And it needs to be truthful, you cant lie about what
your advertising.
2 Recognition of
marketing
communications
You cant pretend what the viewer is watching isn't
an ad, you need to be clear and tell them its being
paid for
3 Misleading Adverts You cant tell people that your product is different
then it is
4 Harm and Offence You cant try to offend ppl with your advert
5 Children You cant promote dangerous behaviour in children
or use pressure tactics to advertise to them
6 Privacy You need to ask people before you use their Likness
13 Food, food
supplements
and associated
You cant promote unhealthy eating or promote
unhealthy things to kids or lie about your products
claims
5. Mind Map
• Strengths of using this method
• Quick and simple
• Can see how things connect
• Lay out of ideas
• Weaknesses of using this
method
• Not very visual
• Could look confusing
• Busy and cluttered
• Did you like using this method?
Why?
• I don’t prefer it
• Adding images helped
• I prefer more visual planning
methods
7. Mood Board
• Strengths of using this method
• Visual
• Easy to understand
• Weaknesses of using this
method
• Less information
• A little simplistic
• Could be misconstrued
• Did you like using this method?
Why?
• I do like using this method
• I enjoy the visual style
• I like having things laid out
Infront of me
8. Style Sheet
Biome light
Modern love gaps
Serif hand extrablack
Stencil
Bahnschrift Light
Dubai
Gill Sans MT Ext
Condensed Bold
9. Style Sheet
• Strengths of using this method
• Good for showing the kerning
and leading of text
• Visual
• Helpful to find everything u need
later
• Weaknesses of using this
method
• Ideas could change
• Did you like using this method?
Why?
• I like this method
• It is helpful to look through the
fonts and choose some
beforehand
11. Layout Plan
• Strengths of using this
method
• Visual
• Easier to understand
• Plans things out
• Weaknesses of using this
method
• Set in stone
• Might change your mind
• Did you like using this
method? Why?
• I liked it
• It helped me make sense of
the layout
14. Independent
Brainstorm
• Strengths of using this
method
• Quick and simple
• Gets thought out
• Weaknesses of using this
method
• Not super detailed
• Vague
• Did you like using this
method? Why?
• I liked it
• It was simple
16. Group Idea
Generation
• Strengths of using this
method
• Ideas from multiple people
• Can be critical of our own
ideas
• Weaknesses of using this
method
• Might change your original
idea
• Difficulty with group works
• Did you like using this
method? Why?
• I did like it
• It is good to talk and adapt
ideas
17. Informal Pitch
• Strengths of using this method
• Feed back from an individual
• Bouncing ideas off people
• Weaknesses of using this method
• Only one person
• Did you like using this method? Why?
• Yes I did
• Its good to talk through ideas
18. Formal Proposal
• Strengths of using this
method
• Plans out ideas well
• Easy to look back on
• Weaknesses of using this
method
• Rigid
• Ideas could develop further
• Did you like using this
method? Why?
• I didn’t enjoy this
• Its wordy and rigid
22. Initial Reaction
• I'm exited for the
creativity
• I think the animation will
be challenging because I
struggle with consistency
• I think getting to stick to
an idea for a game will be
tricky ill have to try to
keep motivated
23. Initial Reaction
• Strengths of using this
method
• I can compare back at the end
and see how my views have
changed
• I can see my thoughts
• Weaknesses of using this
method
• Very reactionary
• Ideas could change
• Did you like using this
method? Why?
• I like this method
• It is good for me to just get
my ideas out
25. Sketches
• Strengths of using this
method
• Visual
• Helps me visualise the
planning
• Weaknesses of using this
method
• Not very technical
• Needs more explanation
• No words
• Did you like using this
method? Why?
• I did like this method
• I like being visusal
26. Formal Proposal
• Strengths of using this
method
• Plans out ideas well
• Easy to look back on
• Weaknesses of using this
method
• Rigid
• Ideas could develop further
• Did you like using this
method? Why?
• I didn’t enjoy this
• Its wordy and rigid
Editor's Notes
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
Include a copy of your communication method. Use as many slides as you need to by copying and pasting this slide. Include scans, screenshots or produce it in PowerPoint
