LinkedIn gives you the keys to controlling your online identity. Have you Googled yourself lately? You never know what may come up. LinkedIn profiles rise to the top of search results, letting you control the first impression people get when searching for you online.In today’s professional world, people change jobs and locations constantly. By connecting on LinkedIn, your address book will never go out of date. Your contacts update their profiles, keeping you current with their latest jobs, projects and contact info. You’ll stay in closer contact with great tools to communicate and collaborateSometimes your immediate circle can’t resolve a unique business challenge. Tools like Answers and Groups let you locate and interact with experts through trusted introductions. LinkedIn Search lets you explore the broader network by name, title, company, location, and other keywords that will help you find the knowledge you’re looking for.Whether you’re looking for a career opportunity, winning new clients or building your professional reputation, LinkedIn connects you to jobs, sales leads and ideal business partners. With our powerful search engine, company research tools and a jobs board that shows who you know at listed companies, LinkedIn is the place to turn for new opportunities.
Your inbox lets you:Take action on messages and invitations from the homepage.Flag, delete, archive or mark messages as read or unread.Filter messages by type and sort by name, date, or subject.Sharing content on LinkedIn is simple:Just paste a link in the box and watch the magic happen – then add a comment to put your own spin on it.Choose whether to share with just your connections, to groups you belong to, or to everyone who visits your profile.Try sharing news articles, job postings, career developments, and any content related to your area of professional interest.Your Network Updates stream can tell you:When your connections change jobs, recommend books, or travelWhich of your favorite companies are hiringWhat discussions or news articles are most active in your GroupsPeople You May Know lets you quickly:Reconnect with people right from the homepage.See a complete list of more suggestions.See who you know in common to give a context to each person.Profile Stats gives you a brand new perspective on yourprofessional brand on LinkedIn by letting you:See the full names, titles and companies of people looking at your profile (of those people who opted to share that information).Discover the industries, countries and interests of the people viewing your profile.Understand how influential you are by examining the popularity of your profile.You can use LinkedIn’s search tool:To search your own connections and groups.To find and reconnect with people, or look for new connections by company, expertise, or education.To filter search results by powerful facets like location, industry, language, and more.
Your career history tells your story. Be sure to:Include both current position and past positionsDetail specific accomplishments in each Let typeahead find your company, so you can connect with past colleaguesInclude your education history on your profile to:Authenticate your area of expertiseHelp you join an alumni GroupBe discovered by other alums looking for talent by schoolSee how a good executive summary:Lets visitors identify your unique skillsetHelps your profile turn up in relevant search resultsIdentifies career goals you’d like to accomplishRecommendations on LinkedIn help you find new opportunities and:Reinforce your professional identity onlineAre easy to request from colleagues and clientsLet you choose which to show on your profileAdding these details lets other LinkedIn members:Click through to your company or personal websitesSee honors or awards that represent your accomplishmentsFind you in search results via keyword
Use Amazon’s Reading List app to:See what books your network or industry is currently reading and click through to purchase any title.Share with your network books you’re reading and book reviews.Follow any LinkedIn member’s reading list to stay updated on the latest business reads.Install Behance’s Creative Portfolio Display to:Display your visual work alongside your work history.Present creative projects done for past clients or your personal portfolio.Showcase your creative talent to recruiters, clients and professional contacts viewing your profile.Six Apart’s Blog Link app will let you:Share your blog writing with your LinkedIn network.See what your network is blogging about.Syndicate blogs from Moveable Type, Typepad, Vox, and other platforms.Using the WordPress app on LinkedIn lets you:Simultaneously publish blog posts on your LinkedIn profile.Select which posts will appear on your profile with a LinkedIn tag.Automatically notify your connections any time you publish a new post.With Box.net Files, you’ll be able to:Let anyone who visits your profile download your documents.Create folders to organize your documents by project.Invite others to contribute documents to a shared folder.LinkedIn’s Company Buzz app lets you:Keep an eye on brand keywords to see when people are tweeting about you.Respond quickly when people tweet customer service issues.Graph the frequency of which your brand is mentioned and what other keywords are being associated with it.EventsFind events in your industry that might help boost your career.Discover who in your network is attending, and invite others.List your event and share it with the LinkedIn network for viral distribution.Google Presentation lets you:Embed your Google Doc presentations in your LinkedIn profile.Drop a YouTube video in your presentation to showcase a relevant video.Invite your LinkedIn connections to view your presentation.SlideShare Presentations lets you:Post your professional presentations on your LinkedIn profile.Browse, comment and favorite the presentations of others in your network.See the latest presentations from your network on your homepage.When you’re traveling, Tripit’s My Travel app will:Create an itinerary when you forward any travel email to firstname.lastname@example.org.Tell you which of your connections are in the same cities during your trip.Compile great travel stats and rank you as a traveler against your network.Tweets offers you simple ways to:Tweet right from your LinkedIn homepage.Find your connections on Twitter, follow them, and create a dynamic list of them.Browse the tweets of people you’re following, right on LinkedIn.
LinkedIn Jobs search helps you:Filter thousands of job postings by location, company, date posted and more.See who posted the job and how you’re connected to them or others at the company.Apply for many jobs directly through LinkedIn with just your profile.Posting a job on LinkedIn allows your company to:Attract the highest quality candidates (rated 3-to-1 versus job boards in a survey).Get viral distribution: jobs are forwarded an average of 11 times, seen 400 times and receive 30 applications.Discover passive candidates with proprietary matching technology.Draw attention to your opening with appearances in search results and immediate posting to Twitter.Let your applicants see how they’re connected to the company for high-quality referrals.Review all candidates with a simple web interface.Career Explorer enables you to:Explore different career options based on actual career paths of professionals on LinkedIn.Find jobs relevant to the paths you create and leverage your connections at those employers.Connect to people who can help you learn more about the profession you’re exploring.Follow companies hiring for positions that interest you so you can receive updates such as job openings.See important trends and statistics on the career paths you build.Join discussions, check out top profiles, and see what professionals on your path are reading.A Job Seeker premium account lets you:Move your LinkedIn job application to the top of the list.Reach out directly to hiring managers or connections at the companies where you’ve applied.Display a Job Seeker badge on your profile to make you stand out in search results.
LinkedIn Groups allow you to: Quickly discover the most popular discussions in your professional groups.Have an active part in determining the top discussions by liking and commenting.Follow the most influential people in your groups by checking the Top Influencers board or clicking their profile image to see all their group activity.See both member-generated discussions and news in one setting.Easily browse previews of the last three comments in a discussion.Find interesting discussions by seeing who liked a discussion and how many people commented.
Company profiles begin with a brief overview and are followed by two primary components: information about relevant people at the company on the left, and aggregated statistics about employees on the right.Ever wondered where a company’s employees worked before they joined or where they went after they left? Or which other companies they are most connected to? Related Companies finds trends in the work history of users and identifying connections between companies.Ever wondered what the top locations or most common schools that a company hires from are? Key Statistics is produced from the aggregated non-personally identifiable data of LinkedIn users who are currently employed by this company. This data only reflects estimates about the company’s employees and is not endorsed or provided by the company.A list of LinkedIn users in your network (up to 3 degrees of separation from you) who currently work at this company.These are Linkedin users who are highlighted because they may be actively in the news, referenced in blogs, participating in industry groups, and/or frequently the result of searches and other activities within the Linkedin network. Users who appear on this list have among the most profile views at their company.
Profile SettingsThese are all of the settings that control the information about you that is displayed to others.Personal InformationName & LocationWant to change your display name or location?Email AddressWant to add, remove, or confirm an email address so you can control which email accounts new contacts can find your account through? Also, you can change the primary email address where you receive your LinkedIn notifications and messages.Your PasswordEmail NotificationsControl which communications you want to receive and from whom
Elizabeth Glau, CMP Building Blocks Social Media www.basicsocialmediatraining.comwww.linkedin.com/in/elizabethglau
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LinkedIn Today sources news from over 100 million LinkedIn members to show you: The top articles shared on LinkedIn and Twitter by people in your network. Who shared the article and what they said about it. A homepage customized to your industry, network, and areas of interest.
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