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PERFORMING YOUR JOB AT
A HIGHER LEVEL IN THE AGE
OF INFORMATION
OVERLOAD
ELIZABETH GLAU, CMP
LABTA EDUCATION DAY
3/12/2014@ElizabethGlau
HOW
DOES
THIS
MAKE
YOU FEEL?
3/12/2014@ElizabethGlau
TRENDING TOPICS
BIG DATA
CONTEXT IS KING
INFORMATION OVERLOAD
DIGITAL TATTOO
TIME MANAGEMENT
3/12/2014@ElizabethGlau
3/12/2014@ElizabethGlau
IDENTIFYING
SHORTCOMINGS
RANK QUALIFICATION NEED TO
IMPROVE
1 Data
Analytics
51%
2 Marketing
and Social
Media
49%
WHAT SKILLS MUST
TRAVEL MANAGERS
IMPROVE?
“THE GROWING SKILL SET OF THE
SUCCESSFUL TRAVEL MANAGER”
WWW.RADIUSTRAVEL.COM
3/12/2014@ElizabethGlau
BIG DATA CHALLENGES
3/12/2014@ElizabethGlau
http://readwrite.com
/2014/01/17/hadoop
-security-
gartner#awesm=~ovq
5v4UoWplt1q
“CONTEXT IS KING”
GRAPHIC VIA: HTTP://WWW.MARKETINGNINJA.COM/IF-YOU-THINK-CONTENT-IS-KING-YOU-MAY-BE-
MARKETING-TO-YOURSELF/
3/12/2014@ElizabethGlau
INFORMATION OVERLOAD
GRAPHIC VIA: HTTP://WWW.STEAMFEED.COM/STATE-INFORMATION-OVERLOAD/
3/12/2014@ElizabethGlau
TECHNOLOGY
FOR TRAVEL
MANAGERS
TRACK TRENDS
ELIMINATE
PAPER
INTEGRATE
TRAVEL
3/12/2014@ElizabethGlau
INTERNAL
COMMUNICATION
MONITORING FEEDBACK
NEWS STORIES
INTRANET
BLOG POSTS
EMAIL COMMUNICATION
EMPLOYEE ENGAGEMENT
EVENTS
3/12/2014@ElizabethGlau
GRAPHIC VIA:
HTTPS://WWW.LINKEDIN.COM/TODAY/POST/ARTICLE/20140211215227-
897481-IS-THERE-SOCIAL-NETWORK-OVERLOAD-YES-AND-NO?_MSPLASH=1
TECHNOLOGY
FOR
COLLABORATION
DRIVING COLLABORATION
PERSUADING VS
REQUIRING
OPEN BOOKING
SOCIAL NETWORKING
MOBILE
COMMUNICATIONS
3/12/2014@ElizabethGlau
RELATIONSHIP
MANAGEMENT
CRM
SRM
TERM
MDM
3/12/2014@ElizabethGlau
HTTP://WWW.EWO.UK.COM/MANAGEMENT-CONSULTANCY/CRM-ASSESSMENT-
AND-STRATEGY/
SOCIAL SELLING
PERSONAL
BRAND
LISTEN
EXPERTISE
CONTEXT
3/12/2014@ElizabethGlau
GRAPHIC VIA: HTTP://MOWBRAYBYDESIGN.COM/STAKEHOLDER-RELATIONSHIP-
MANAGEMENT/
DIGITAL TATTOO
GRAPHIC VIA: HTTP://COLLIDER.COM/1984-MOVIE-REMAKE-NOAH-OPPENHEIM/
3/12/2014@ElizabethGlau
TIME MANAGEMENT
GRAPHIC VIA: HTTPS://WWW.LINKEDIN.COM/TODAY/POST/ARTICLE/20140121000148-311149675-PRODUCTIVITY-
HACKS-HOW-I-BECAME-MY-BEST-PERSONAL-ASSISTANT
3/12/2014@ElizabethGlau
SCHEDULE SOCIAL
LISTEN
5 MIN PER PLATFORM
QUICK ACTIONS –
LIKE/COMMENT
SAVE ITEMS FOR FURTHER REVIEW
POST CONTENT
5 MIN TO FIND CONTENT
OR
USE SOMETHING FOUND IN AM
5 MIN TO POST STRATEGICALLY
ADD CONNECTIONS
5 MIN TO SEARCH
5 MIN TO INVITE
DIFFERENT PLATFORM
EACH DAY
3/12/2014@ElizabethGlau
GRAPHICS VIA: HTTPS://ASD-
HS.WIKISPACES.COM/G+STORY+ELEMENTS
INTEGRATION
HOME COMPUTER
WORK COMPUTER
HOME MOBILE
WORK MOBILE
OTHER DEVICES /
TABLETS
3/12/2014@ElizabethGlau
GRAPHIC VIA: HTTP://WWW.THEMUSE.COM/ADVICE/THE-
ULTIMATE-MAKEOVER-FOR-YOUR-TODO-LIST
IN SUMMARY
BREATHE
ACKNOWLEDGE
TAKE BREAKS
UNPLUG
ASK
HOW PEOPLE WANT
DATA
AT WORK
AT HOME
PRIORITIZE
INTEGRATE
SCHEDULE
MANAGE
3/12/2014@ElizabethGlau
RESOURCES
HTTP://FLIP.IT/OXIF1
HTTP://OW.LY/UPLJU
HTTP://OW.LY/UUGGO
HTTP://OW.LY/UUGO6
HTTP://OW.LY/UPLUS
HTTP://OW.LY/UPLG4
HTTP://OW.LY/UUGIZ
HTTP://OW.LY/UUGVW
3/12/2014@ElizabethGlau
ELIZABETH GLAU, CMP
EGLAU@BASICSOCIALMEDIATRAINING.COM
614-286-4685
3/12/2014@ElizabethGlau

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