News organizations are increasingly investing in visual journalism and data visualization because it improves engagement with audiences. Visuals like photos and videos perform particularly well on social media in boosting shares. When telling stories about issues like civil rights cases, maps and data visualizations can help illustrate complex topics in a way that resonates more with audiences. As digital media has grown, there are more opportunities to take any type of data or information and present it visually through tools like infographics, charts, and timelines. The rise of visual storytelling across news and online media has led journalists to find new ways to activate audiences and illustrate stories through visual methods.

1. @PaulBradshaw, Online Journalism Blog
Birmingham City University and City University London
VISUAL
STORYTELLING

2. Why news organisations are
investing in datavis - and
visual journalism
How to spot opportunities to
tell stories visually
Why you should never use a
3D bar chart
Why, How and Why

3. “Photos give the biggest lift with
quotes coming in a close second.
Tweets containing numbers, a video url and hashtags also lead to double-digit boost.”
https://media.twitter.com/best-practice/news-the-impact-of-tweeting-with-photos-videos-hashtags-and-links
Part 1:
The rise of the visual.

4. Coal Run, central Ohio.
2008: $11m in damages
“Seeing is believing”

5. http://www.psmag.com/navigation/books-and-culture/the-revolution-will-be-mapped-7130/

6. The maps provided something
that the narrative and
statistics lacked,
says civil rights attorney Reed
Colfax. “We could articulate
the case in words. But when
you’d put up the maps,
they’d stop listening to you
and look at them [as if to]
say, ‘Is this really possible?’”
http://www.psmag.com/navigation/books-and-culture/the-revolution-will-be-mapped-7130/

8. www.economist.com/blogs/dailychart/2010/11/cartography

9. “Half of the New York
Times’ top 20 pieces of
content were examples
of visual journalism”
Aron Pilhofer, News Rewired

10. http://www.economist.com/blogs/graphicdetail

11. http://mashable.com/2014/09/25/this-really-depressing-graph-about-the-u-s-economy-is-turning-heads
http://www.vox.com/xpress/2014/9/25/6843509/income-distribution-recoveries-pavlina-tcherneva
http://www.slate.com/blogs/moneybox/2014/09/25/how_the_rich_conquered_the_economy_in_one_chart.html

13. “Having a simple data
vis on the page
increases dwell time by
a third”
Trinity Mirror

14. .

15. Watch: Vox video version of ‘26 charts and maps to be thankful
for’: https://www.youtube.com/watch?v=m6C8soxbN2w

16. https://blog.slideshare.net/2015/03/04/the-secret-to-activating-your-audiences-brain/

17. https://blog.slideshare.net/2015/03/04/the-secret-to-activating-your-audiences-brain/

18. “Photos give the biggest lift with
quotes coming in a close second.
Tweets containing numbers, a video url and hashtags also lead to double-digit boost.”
https://media.twitter.com/best-practice/news-the-impact-of-tweeting-with-photos-videos-hashtags-and-links

20. http://s3.amazonaws.com/kpcbweb/files/85/Internet_Trends_2014_vFINAL_-_05_28_14-_PDF.pdf?1401286773

25. http://www.journalism.co.uk/news/bbc-to-launch-daily-infographics-shared-on-social-media/s2/a556686/

28. http://onlinejournalismblog.com/2015/03/03/office-for-national-statistics-tests-its-social-media-strategy/

29. http://onlinejournalismblog.com/2015/03/03/office-for-national-statistics-tests-its-social-media-strategy/

30. http://amourier.wordpress.com/2010/08/05/van-gogh%e2%80%99s-starry-night-
%e2%80%93-arlene%e2%80%99s-interpretation-in-tesserae-mosaic-tiles/
Part 2:
Everything that is digital
…can be made visual.

32. http://amourier.wordpress.com/2010/08/05/van-gogh%e2%80%99s-starry-night-
%e2%80%93-arlene%e2%80%99s-interpretation-in-tesserae-mosaic-tiles/

33. http://waitbutwhy.com/2014/05/life-weeks.html

36. https://twitter.com/BBC6Music/status/566951376534519808/photo/1

38. Times film genres

39. http://birminghameastside.com/2014/11/18/romanian-presidential-elections-birmingham/
Part 3:
We make it visual.

41. http://lovewapping.org/2014/05/sankey-diagram-tower-hamlets-funding/

43. http://www.thebureauinvestigates.com/2013/11/24/timeline-of-a-massacre/

45. http://blog.visual.ly/cnn-tells-stories-with-data-in-
six-second-vine-videos/
#datavine

46. http://cbviz.co.uk/

47. http://cbviz.co.uk/

48. http://cbviz.co.uk/

49. http://cbviz.co.uk/http://cbviz.co.uk/

50. http://cbviz.co.uk/
Screen Shot 2015-03-13 at 08.40.03
http://cbviz.co.uk/

52. Canva

53. UseChisel.com

54. 100yearsofworldcuisine.com

55. http://www.thinglink.com/scene/314329753735659521

56. .
…and why you should
never use a 3D bar chart

58. http://www.bgr.com/2012/02/03/ios-apps-crash-more-than-android-apps-study-
shows/

61. https://vine.co/Mariah.Randi.Stewart
1. The scarcity principle:
media is the new
exclusive

62. https://vine.co/Mariah.Randi.Stewart
1. The scarcity principle:
media is the new
exclusive
2. A visual sensibility:
opportunities to turn
data into stories

63. https://vine.co/Mariah.Randi.Stewart
1. The scarcity principle:
media is the new
exclusive
2. A visual sensibility:
opportunities to turn
data into stories
3. Use the right tools for
the purpose

64. https://vine.co/Mariah.Randi.Stewart
1. The scarcity principle:
media is the new
exclusive
2. A visual sensibility:
opportunities to turn
data into stories
3. Use the right tools for
the purpose

65. @PaulBradshaw, OnlineJournalismBlog.com
vine.co/paulbradshaw facebook.com/paulbradshawuk
paulbradshaw.tumblr.com youtube.com/onlinejournalist
QUESTIONS.