Talk at the 2018 Data4Good conference in Birmingham

1. @PaulBradshaw, Birmingham City University, BBC
Author: Scraping for Journalists, Finding Stories in Spreadsheets, Data
Journalism Heist, Online Journalism Handbook
Datavis: 3 things you
need to know

2. leanpub.com/u/paulbradshaw

5. 1

6. What’s your story?
.

7. Pie charts tell stories... of composition.

9. or http://chartchooser.juiceanalytics.com/

10. https://ourworldindata.org/extreme-poverty

12. https://adityajain15.github.io/Rape_In_India/

13. Violence Info
Comparison stories

14. Distribution stories Children's Society
Report 2018

16. https://github.com/BBC-Data-Unit/ivf-postcode-lottery
https://www.bbc.co.uk/news/uk-45875294

17. Scatterplots: distribution stories/relationships
NYTimes: What the Tax Bill Would Look Like for 25,000 Middle-Class Families

18. https://ourworldindata.org/extreme-poverty

20. Colour.

21. CAF

22. CAF

23. Violence Info
Comparison stories

24. http://annkemery.com/four-storytelling-strategies/
annkemery.com

26. 2

27. Making it mobile,
making it social.

28. http://www.tampabay.com/projects/2015/investigations/pinellas-failure-factori
es/chart-failing-black-students/

29. vs

30. https://twitter.com/NickEvershed/status/805546689180286976
https://twitter.com/GSTTCharity/status/1062652295337439232

31. https://twitter.com/jacksongs/status/856310912575197185

32. https://schoolcuts.org.uk/schools/?chosenSchool=3306909

33. 3

34. Infographics
— in 3 acts
.

35. Bloomberg: How Americans Die

36. Bloomberg: How Americans Die

37. Bloomberg: How Americans Die

38. ● Basic charts: Datawrapper.de, Highcharts
● Charts & infographics: Infogr.am, Piktochart
● Maps: Batchgeo, Fusion Tables, Tableau
● Network graphs: Fusion Tables, Gephi
● Word clouds: Wordle, Tagxedo
● Other: StoryMap JS, Timeline JS, Juxtapose JS,
RAWGraphs.io, Flourish
There’s always a tool...

39. Decide on the story first — then use
the chart that tells it
Make your datavis social and
mobile
Infographics: tell a story with
beginnings, middles and endings
(overview > zoom/filter > details)
3 things, 15 minutes

40. @PaulBradshaw, Birmingham City University, BBC
Author: Scraping for Journalists, Finding Stories in Spreadsheets, Data
Journalism Heist, Online Journalism Handbook
paulonhismobile@
gmail.com

41. +

42. The stories that charts can (and
can’t) tell
Being social and mobile
Infographics in 3 acts
3 things in 15 minutes

43. Start with the objective
● Insight (better service, comms)
● Distribution (bigger audiences)
● Clarity (understanding)
● Engagement and stickiness (depth)
● Branding (relationships)

45. “Having a simple data
vis on the page
increases dwell time by
a third”
Trinity Mirror

46. “Photos give the biggest lift with
quotes coming in a close second.
Tweets containing numbers, a video url and hashtags also lead to double-digit boost.”
https://media.twitter.com/best-practice/news-the-impact-of-tweeting-with-photos-videos-hashtags-and-links

47. Schneiderman’s
Visual Information Seeking Mantra