SlideShare a Scribd company logo
How DataVisualization
Enhances the News
BEN JONES
bjones@tableausoftware.com
@DataRemixed
http://blogs.wsj.com/venturecapital/2009/08/25/how-long-does-it-take-to-build-a-technology-empire/
1. Captures the Imagination
Which story are you more likely to read?
http://www.guardian.co.uk/news/datablog/2013/apr/16/data-store-boston-marathon-explosions
The explosion …and the response
2. Illustrates Trends
We saw it happen
http://www.newscientist.com/blogs/shortsharpscience/2011/03/interactive-graphic-japans-dea.html
Was it the biggest? the Deadliest?
3. Facilitates Comparisons
A movement underway
http://www.lanacion.com.ar/1595734-el-mapa-del-matrimonio-igualitario-en-el-mundo
But how widespread is it?
More Comparisons
Is my pension in “peril”? Is my county more “lush”?
4. Hits Close to Home
http://www.cnbc.com/id/100929269 http://host.madison.com/ct/news/local/data-only-states-have-more-bars-
than-wisconsin/html_1a7a0e58-b732-11e2-99a0-001a4bcf887a.html
5. Stimulates Dialog
on social
on comments
LaNacion visualized the suspicious expenses of VP Boudou
http://www.lanacion.com.ar/1568445-sospechosos-viajes-de-boudou-el-senado-pago-viaticos-por-destinos-que-no-visito#comentar
6.Aids Memory
Which are you more likely to remember tomorrow?
This? OrThis?
FREE Windows software to quickly create and
share interactive data graphics on the web. Coming to Mac soon!
What is
How does it work?
Data Connect Visualize Publish
Data in Excel,
CSV,Access
Point Tableau
Public to data
Create interactive
dashboards
Embed in your
website and share
via social media
Award Winning Data Journalism
http://www.globaleditorsnetwork.org/dja/Ref:
1.Captures the Imagination
2.IllustratesTrends
3.Facilitates Comparisons
4.Hits Close to Home
5.Stimulates Dialog
6.Aids Memory
Summary: How DataVisualization Enhances the News
BEN JONES
bjones@tableausoftware.com
@DataRemixed

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The briefing room how data visualization enhances the news