In the name of ALLAH, who is beneficent and merciful
Presentation: Visual Aids
Visual Aids?
Goals of the session: Introduction  Purposes Types  Advantages &  Disadvantages Appeals Conclusion
What is Visual Aids?
A Visual aid is a graphical object or representation that may be used to clarify or enhance understanding of a concept or processes. The best way to insure success in learning is to present information in different formats for different people.
Examples of Visual Aids: Static  :  Snapshots, Graphs,  Maps. Dynamic :  Movies, animations,  simulations  .
Why we use visual aids?   Purposes
Save time and add interest. Improve listener understanding. Improve listener retention.  Allow for different learning styles. Stimulate development of attitude. Allow for different learning style.
Types of Visual Aids
Chalk Board
Dry Eraser Board
Slide Projector
Video/DVD
PowerPoint
Appeals?
Positive mood    draws attention      product is used But, . . . . . .  (a) Not sufficient to merely attract attention (b) Repetition reduces ability to hold attention (c) Humour is subjective Humour Appeal:
Fear Appeal Negative consequences of not  using product    product is used Threat, with implications of danger Relationship between fear  &  persuasion
Some personal emotions  that can drive  Individuals to purchase products include Safety, fear, love, humor, joy,  happiness, pride, pleasure, comfort, ambition etc. Personal Appeal
Advantages & Disadvantages
Increase understanding/Interest Save time  Enhance attention Help control nervousness Develop awareness among people Enhance Sale of products Neglected areas can be captured Advantages:
Disadvantages: Wastage of money  Increase the price More Expensive Difficult to understand Reality Based

Visual Aid