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Twitter hangout
1) The document discusses how to be effective on Twitter, including completing your profile with keywords, using lists to organize your stream and find your target audience, participating in relevant Twitter chats, and sharing engaging content through links and conversations. 2) It recommends tools like Hootsuite for stream management and analytics, and Crowdbooster for timing tweets and measuring effectiveness. 3) The presentation concludes by emphasizing being human, generous, thoughtful, consistent, and having conversations on Twitter, then requests feedback through a survey link.
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Twitter hangout
- 1. Social media Hangouts Sponsored by Captive Touch Host: Sherry Nouraini, Founder/President of Captive Touch Topic: How to be effective on Twitter
- 2. Please find acopy of this presentation On SlideShare. •Open a new browser window and follow along •Link provided in the comment section below the video
- 3. About Captive Touch Socialmedia, e-newsletter marketing, and blogging
- 5. Start with yourprofile • Complete your profile • Use keywords so people can find you •Share link to your other web properties •Website •Facebook page •About me
- 6. Lists: Golden nuggetof your profile
- 7. More on Lists Where you’ve been listed Lists you’ve made Or lists you’ve subscribed to
- 8. Why are listsso powerful? 1. They allow you to organize your stream 2. They help you to prioritize your interactions 3. They are a great way to find your target audience • Likeminded people for networking • Target customers How do you use lists to find people? Next slide!
- 9. Using lists tofind your target audience At least two ways: 3. Search Listorious.com where people list their lists 5. Search Twitter itself, using the # Discover (I prefer)
- 10. Sample search onListorious: Search term (long term care)
- 11. Sample search onTwitter: Search term (long term care) Type Click Search results Let’s chose This one
- 12. Lists created andsubscribe to by @WeKnowAPlace Let’s check this out!
- 13. People on @Caregiving’slist, let’s find one Let’s list And follow her
- 14. How to addpeople to lists Check Click 1 Or Click 2 Make a List
- 15. Other ways tofind people on Twitter • Search.twitter.com: Twitter’s advanced search • Twellow: Twitter Yellow pages • Search on Bing Social for keywords However, as I said, Twitter’s #Discover search Is my favorite way to go, it is more efficient, and more relevant.
- 16. Twitter chats: TheGolden Nugget of engagement Twitter chats: A group of people having a chat on Twitter Usually centered around a topic. Your mission: Find a chat relevant to your topic Or Start one!
- 17. Where to findlist of chats Wikki for Twitter chats: http://bit.ly/Twitterchatlist Crowdsourced chats: Not all chats are created equal http://bit.ly/Crowedsourcedchats
- 18. What to saywhen you are not participating in chats? 1. Join webinars related to your industry and post updates 2. Share links to your blog posts 3. Share links to articles (that you have read) related to your industry 5. Read updates from people on your lists and retweet (RT) them. Include a comment with the RT if possible 7. And most importantly, start a conversation 8. Pay attention to your @Connect stream to see who is engaging with your updates
- 19. Keep an eyeon your Interactions Stream
- 20. Some Twitter Dosand Don’ts Don’t 2. Direct message people thanking them for following you 3. Constantly talk about yourself 4. Be inconsistent Do • Be yourself, and speak in first person • Thank people for sharing your posts • Recommend people if they make an impression on you • Be generous
- 21. Let’s play agame I show you a sample twitter post and you answer with either 1- Who cares? Or 2- Interesting, I want to know more!
- 22. Sample post #1 Iam at Starbucks Who cares?
- 23. Sample post #2 OurCEO is going to be at the Whatever conference, Be sure to meet him Who cares?
- 24. Sample post #3 Myhands are in pain, a good pain from Signing 100 copies of my book Interesting, I want to know more!
- 25. Sample post #4 Igave @JaneDoe +K for blogging on @Klout…. Who cares?
- 26. Sample post #5 Igave @JaneDoe +K for blogging, She helped my blog rank first page on google! Interesting, I want to know more!
- 27. Tool recommendations Plenty oftools out there, I am mentioning two • Hootsuite • Management of your streams • Analytics (if people clicked) • Crowdbooster • Best time to tweet • Your effectiveness • Your best followers
- 28. Before I concludethis presentation Let me ask you, did you like what you heard? 1- If you did, please click the +1 button and share 2- If you have suggestions or want to be notified of my future presentations, please complete our survey Link provided in the comment, right below the video, and in my last slide.
- 29. Last Words 1. Be Human 2. Be generous 3. Be thoughtful 4. Be consistent 5. Have a conversation 6. Measure (another hangout)
- 30. Thanks for Listening Pleasecomplete my feedback survey http://svy.mk/THFeedback