15. Editors’ roles
1. Post content
2. Engage
community
3. Curate
conversation
4. Start & monitor
liveblogs
5. Use lists
6. Listen
7. Guide hashtag
use
8. Expectations
9. Uphold
standards
10. Coach staff
16. What is curation?
Museum curator:
• Studies topic
• Chooses relevant
content (other
sources & museum
collection)
• Authenticates
• Groups related items
• Provides context
• Presents exhibit
Journalism curator:
• Studies topic
• Chooses relevant
content (social
media, blogs, staff)
• Authenticates
• Groups related items
• Provides context
• Presents collected
content
17. NPR’s Andy Carvin
“I think curation has always been a
part of journalism; we just didn't call it
that.” – quoted in The Atlantic by
Phoebe Connelly
19. Editors’ roles
1. Post content
2. Engage
community
3. Curate
conversation
4. Start & monitor
liveblogs
5. Use lists
6. Listen
7. Guide hashtag
use
8. Expectations
9. Uphold
standards
10. Coach staff
20. Livetweeting situations
• Trials
• Meetings
• Sporting events (staff and/or public tweets:
Friday Night Tweets)
• Festivals
• Breaking stories
Remember to feed site (ScribbleLive, etc.)
21. Livetweeting tips
•
•
•
•
•
•
•
Don’t transcribe; observe & report
In sports, mix play-by-play & commentary
Use hashtag (& check & engage)
OK to pause for checking facts, names
Note significant pause (halftime, lunch)
Fun interludes, exchanges, anecdotes
Check facts before you hit “tweet”
22.
23.
24.
25.
26.
27.
28.
29.
30.
31.
32. Editors’ roles
1. Post content
2. Engage
community
3. Curate
conversation
4. Start & monitor
liveblogs
5. Use lists
6. Listen
7. Guide hashtag
use
8. Expectations
9. Uphold
standards
10. Coach staff
33. Lists
•
•
•
•
Organize beat by lists
Lists save time
TweetDeck, HootSuite
Create list for story (who’s tweeting
about it?)
• Embed list in story or blog post
34.
35. Editors’ roles
1. Post content
2. Engage
community
3. Curate
conversation
4. Start & monitor
liveblogs
5. Use lists
6. Listen
7. Guide hashtag
use
8. Expectations
9. Uphold
standards
10. Coach staff
36. Listen
• Follow officials, activists on beat
• Searches, alerts for people & keywords
on beat
• Save location searches for breaking-news
terms (fire, emergency, siren)
• Save local searches
• Join conversation
37. People to follow
•
•
•
•
Look for sources (find people)
Ask sources
Journalists in other communities
When someone follows you, check out to
see whether you should follow back
• When you follow someone, check whom
they follow
• Tweeps mentioned in interesting tweets
38.
39.
40.
41.
42.
43.
44. Editors’ roles
1. Post content
2. Engage
community
3. Curate
conversation
4. Start & monitor
liveblogs
5. Use lists
6. Listen
7. Guide hashtag
use
8. Expectations
9. Uphold
standards
10. Coach staff
46. Why use #hashtags?
• Reach wider audience
• Help readers see related tweets
• Help feed content into liveblogs
47. #Hashtag tips
• Use existing hashtag if there is one
• Search before launching hashtag (avoid
duplication)
• Look for secondary hashtags, especially
in events or breaking news
• Hashtags help find witnesses & other
sources
55. Editors’ roles
1. Post content
2. Engage
community
3. Curate
conversation
4. Start & monitor
liveblogs
5. Use lists
6. Listen
7. Guide hashtag
use
8. Expectations
9. Uphold
standards
10. Coach staff
56. Editors’ roles
1. Post content
2. Engage
community
3. Curate
conversation
4. Start & monitor
liveblogs
5. Use lists
6. Listen
7. Guide hashtag
use
8. Expectations
9. Uphold
standards
10. Coach staff
57.
58.
59.
60. Vetting & verifying
• Track back RTs, etc.
to source
• Look for clusters
• Location enabled?
• Evaluate the network
• Evaluate the history
• Links, photos?
• Take it old school
• Disclose, hedge, repe
at
• Be brave only in
correction
Tips from Craig Silverman, Regret the Error
61. Evaluating tweeps
•
•
•
•
•
•
How long have they been tweeting?
Check previous tweets, interaction
Check bio, links
Check Klout score
Google name and scam, spammer
Contact & interview
Tips from Mandy Jenkins, Zombie Journalism
62.
63. Editors’ roles
1. Post content
2. Engage
community
3. Curate
conversation
4. Start & monitor
liveblogs
5. Use lists
6. Listen
7. Guide hashtag
use
8. Expectations
9. Uphold
standards
10. Coach staff
64. Social search
•
•
•
•
Twitter advanced search
Facebook graph search
Search for keywords, hashtags, users
Search by location (but most tweets
aren’t geotagged)
• Use Geofeedia (more than just tweets)
• Big news? Search: Holy shit, WTF
65.
66.
67.
68.
69.
70.
71.
72.
73.
74.
75.
76.
77.
78.
79. Tips for finding tweets
• Search (Twitter advanced, Google, Topsy,
twXplorer) for keywords, location
• Check followers & timelines (replies, RTs)
• Expand tweets to see conversation
• Check profiles
• Follow; DM or tweet asking for interview
• Make screen grabs (they might delete)
80.
81.
82. Searching tips
•
•
•
•
Search for people suddenly in the news
Great for searching for sources, groups
Tougher to search posts (many are private)
Messages will go into “other” box; better to
post on wall or seek mutual friends
83. • Excellent search engine
• Search for keywords on résumés
• Search by employer (& former
employer)
• Mutual contacts can introduce
84. • Foursquare “mayor” may be employee
or loyal customer of biz or venue
• Who has “checked in” at event, scene
• Check Reddit for discussion of your
topic (for tips, don’t assume info is
verified)
85.
86.
87.
88.
89.
90.
91.
92.
93.
94.
95.
96.
97.
98. Social media = journo tool
• Monitored competition
• Found neighbour who tweeted at TV
station
• Checked neighbour’s Facebook page
• Found post w/ neighbour’s email
• Reporter tracked down neighbour, got
story & more photos
If I have time, I’ll use the next several slides in a discussion of how Bill Doskoch used Twitter on a routine (and amusing) daily story.
We’ll also discuss the Denver plane crash that Mike Wilson survived and how the media missed an opportunity by not using Twitter.
We’ll also discuss the Denver plane crash that Mike Wilson survived and how the media missed an opportunity by not using Twitter.
We’ll start with some examples of why Twitter is a valuable breaking-news tool. Most will, of course, remember that Twitpic had the first shot of the Hudson landing.