This document contains information about John Dye and his company Fluid Studio, including their contact information, details about a presentation on social media, and tips for using different social media platforms like Twitter, LinkedIn, and YouTube.
Indiana Construction Roundtable PresentationMediaSauce
This is a presentation done by Don Schindler on June 23rd for the Indiana Construction Roundtable. The presentation is focused on the use of social media and how to integrate into your business.
workshop on LinkedIn in HSTU Campus, main speaker Md. Al Masud, Professional freelancer and Founder Of TI vanilla. website www.itvanilla.com
Page: facebook.com/itvanilla
Group: facebook.com/groups/it.vanilla
Indiana Construction Roundtable PresentationMediaSauce
This is a presentation done by Don Schindler on June 23rd for the Indiana Construction Roundtable. The presentation is focused on the use of social media and how to integrate into your business.
workshop on LinkedIn in HSTU Campus, main speaker Md. Al Masud, Professional freelancer and Founder Of TI vanilla. website www.itvanilla.com
Page: facebook.com/itvanilla
Group: facebook.com/groups/it.vanilla
In order to be effective with internet marketing, you need more than just a
website. Social media has evolved from a powerful communication medium to a
key marketing channel.
This documents provides you with the basics to get up and running with Twitter. You will learn how to create an account, follow and update other Twitter users. The document also provides a number of resources to help you better understand the technology and its application.
What’s inside the Twitter for Business guide?
What is Twitter?
How is Twitter good for business?
Guide to using Twitter (set up your account, find your friends, flesh out your profile, follow and be followed, use third party apps like HootSuite, get tweeting, and monitor your ‘buzz’)
Now that You’re set up
Outside the ‘Twitterverse’
The wider web
Marketing reports
This was an hour presentation I did for the Women Chemists Committee at the American Chemical Society\'s National Convention in Philadephia. Contact me for other specialized Social Media presentations for your next trade show or conference. info@deborahlsmith.com
Using LinkedIn for Covert Job SearchingDeborah Smith
This is a presentation I did for the American Chemical Society\’s National Convention in Philadephia. Contact me for other specialized Social Media presentations for your next trade show or conference. info@deborahlsmith.com
If you are just starting out in search engine marketing, this list of SEO terms will be an invaluable resource to mastering the vocabulary used within the industry.
Content Marketing: An expert discussion on effective online content strategiesFluid
The content marketing world is a fun yet complex environment. It should be a major part of all internet marketing strategies and something your business shines at. We cover everything you need to know from beginner to expert topics. If you have to ask yourself, "What is content marketing?" - you'll get that answer here. If you are an expert, you might simply enjoy hearing firsthand stories from Fluid Advertising's and the More Good Foundation's content creators. Whether your focus is on B2C or B2B content marketing, this presentation will help you think critically about your process and find ways to build more successful, sharable content. We hope you enjoy!
b2b content marketing
what is content marketing
content marketing examples
digital content marketing
content marketing manager
In order to be effective with internet marketing, you need more than just a
website. Social media has evolved from a powerful communication medium to a
key marketing channel.
This documents provides you with the basics to get up and running with Twitter. You will learn how to create an account, follow and update other Twitter users. The document also provides a number of resources to help you better understand the technology and its application.
What’s inside the Twitter for Business guide?
What is Twitter?
How is Twitter good for business?
Guide to using Twitter (set up your account, find your friends, flesh out your profile, follow and be followed, use third party apps like HootSuite, get tweeting, and monitor your ‘buzz’)
Now that You’re set up
Outside the ‘Twitterverse’
The wider web
Marketing reports
This was an hour presentation I did for the Women Chemists Committee at the American Chemical Society\'s National Convention in Philadephia. Contact me for other specialized Social Media presentations for your next trade show or conference. info@deborahlsmith.com
Using LinkedIn for Covert Job SearchingDeborah Smith
This is a presentation I did for the American Chemical Society\’s National Convention in Philadephia. Contact me for other specialized Social Media presentations for your next trade show or conference. info@deborahlsmith.com
If you are just starting out in search engine marketing, this list of SEO terms will be an invaluable resource to mastering the vocabulary used within the industry.
Content Marketing: An expert discussion on effective online content strategiesFluid
The content marketing world is a fun yet complex environment. It should be a major part of all internet marketing strategies and something your business shines at. We cover everything you need to know from beginner to expert topics. If you have to ask yourself, "What is content marketing?" - you'll get that answer here. If you are an expert, you might simply enjoy hearing firsthand stories from Fluid Advertising's and the More Good Foundation's content creators. Whether your focus is on B2C or B2B content marketing, this presentation will help you think critically about your process and find ways to build more successful, sharable content. We hope you enjoy!
b2b content marketing
what is content marketing
content marketing examples
digital content marketing
content marketing manager
June's Fluid webinar was all about Facebook. What are the Facebook best practices, how can you grow your business through Facebook, and what new tips are you missing out on? The following slides are from the webinar. Visit getfluid.com/resources/webinars to view the webinar.
Social Media Presentation on how Restaurants can use social media to drive traffic, increase awareness about their restaurant or unique offerings within their local community, and communicate with their customers and following. Web 2.0 is about listening and interacting with customers in real time. This presentation will help you get started as a restaurant owner or manager and discover best practices for implementing and monetizing social media marketing for your restaurant or food establishment.
Enhancing Social Media for Business
• Value of social media
• Getting connected with the ‘Big 3’
• Branding, blogging,
internet marketing, SEO
• Content strategies
• Questions
• and possibly...A few extras...
Is Social Media Marketing for You? MainStreetChamber - CaliforniaDon Osborne
MainStreetChamber California helps local, small business owners learn about social media marketing and determine if it's right for them. Do you know whether it's right for your local, small business?
LinkedIn - one of the world most searchable social media website that helps professional search for opportunity. Whether you are seeking for a new career and you are hiring for a new talent. This social media website does the job perfectly.
In this presentation Social Media Business Coach LeikHong is going to share the tips and tricks how do you get rank and found when people run a search that match your talents.
First of all you goto have a All Star LinkedIn Profile. So how to built one? Check out this presentation.
Have fun!
Intro to social media for nonprofits, focusing on benefits to using social media and 4 keys to success. Given at Google Cambridge as part of HandsOnTech Boston workshop series 3/6/13. Presented by David Crowley, Social Capital Inc. President & Founder
Social Networking: The Strategic View Presentation given by @rdennys from @digitaldivinity at the Pervasive Media Studios on 30 nov 2010 kindly arranged by @tombh. Digital Divinity is a digital sales and marketing consulting business based in Bristol UK
Twitter for Business Coaches – Retention & Growth WABC 2010Social Jack
Learn how business coaches are retaining clients, filling events and locking in qualified appointments by micro blogging with Twitter!
In this in-depth FREE Training Overview, Dean DeLisle, Founder and CEO of Forward Progress – a Chicago based Coaching and Training Organization and a long-standing member with Worldwide Association of Business Coaches, will lead this webinar, guiding you step by step on how to use Twitter to ACTUALLY generate NEW coaching clients for 2010!
Featured frequently in news publications, radio and television, Dean DeLisle has helped over 4,000 clients connect with over 25 million leads and close over a billion dollars in sales—all by helping them make the connections that count.
Having just turned 4 years old this year, Twitter has one of the fastest growing user bases in the Social Network family. In less than one hour we will show you why everyone is using this micro blogging site and why you should too!
In this jam-packed one-hour webinar, you will learn HOW TO:
• Understand Twitter
• Customize your Profile/Page
• Use Twitter for Customer Service
• Promote your Business, Website, Event, etc.
• Conduct and Monitor Conversations
• Connect with Others and Gain Followers
• Leverage Your Network
Getting new business is critical in today’s business world where every targeted lead counts! Join the thousands of people who have generated new business in the last few months just by simply attending these webinars!
PLEASE NOTE***If you cannot make the scheduled time, upon registering, you will automatically get access to the recording and materials.
We look forward to seeing you there!
Twitter for Business Coaches – Retention & Growth - WABC 2010Social Jack
Learn how business coaches are retaining clients, filling events and locking in qualified appointments by micro blogging with Twitter!
In this in-depth FREE Training Overview, Dean DeLisle, Founder and CEO of Forward Progress – a Chicago based Coaching and Training Organization and a long-standing member with Worldwide Association of Business Coaches, will lead this webinar, guiding you step by step on how to use Twitter to ACTUALLY generate NEW coaching clients for 2010!
Featured frequently in news publications, radio and television, Dean DeLisle has helped over 4,000 clients connect with over 25 million leads and close over a billion dollars in sales—all by helping them make the connections that count.
Having just turned 4 years old this year, Twitter has one of the fastest growing user bases in the Social Network family. In less than one hour we will show you why everyone is using this micro blogging site and why you should too!
In this jam-packed one-hour webinar, you will learn HOW TO:
• Understand Twitter
• Customize your Profile/Page
• Use Twitter for Customer Service
• Promote your Business, Website, Event, etc.
• Conduct and Monitor Conversations
• Connect with Others and Gain Followers
• Leverage Your Network
Getting new business is critical in today’s business world where every targeted lead counts! Join the thousands of people who have generated new business in the last few months just by simply attending these webinars!
PLEASE NOTE***If you cannot make the scheduled time, upon registering, you will automatically get access to the recording and materials.
We look forward to seeing you there!
Twitter for Business Coaches – Retention & Growth wabc 2010Social Jack
Learn how business coaches are retaining clients, filling events and locking in qualified appointments by micro blogging with Twitter!
In this in-depth FREE Training Overview, Dean DeLisle, Founder and CEO of Forward Progress – a Chicago based Coaching and Training Organization and a long-standing member with Worldwide Association of Business Coaches, will lead this webinar, guiding you step by step on how to use Twitter to ACTUALLY generate NEW coaching clients for 2010!
Featured frequently in news publications, radio and television, Dean DeLisle has helped over 4,000 clients connect with over 25 million leads and close over a billion dollars in sales—all by helping them make the connections that count.
Having just turned 4 years old this year, Twitter has one of the fastest growing user bases in the Social Network family. In less than one hour we will show you why everyone is using this micro blogging site and why you should too!
In this jam-packed one-hour webinar, you will learn HOW TO:
• Understand Twitter
• Customize your Profile/Page
• Use Twitter for Customer Service
• Promote your Business, Website, Event, etc.
• Conduct and Monitor Conversations
• Connect with Others and Gain Followers
• Leverage Your Network
Getting new business is critical in today’s business world where every targeted lead counts! Join the thousands of people who have generated new business in the last few months just by simply attending these webinars!
PLEASE NOTE***If you cannot make the scheduled time, upon registering, you will automatically get access to the recording and materials.
We look forward to seeing you there!
Twitter for Business Coaches – Retention & Growth WABC 2010Social Jack
Learn how business coaches are retaining clients, filling events and locking in qualified appointments by micro blogging with Twitter!
In this in-depth FREE Training Overview, Dean DeLisle, Founder and CEO of Forward Progress – a Chicago based Coaching and Training Organization and a long-standing member with Worldwide Association of Business Coaches, will lead this webinar, guiding you step by step on how to use Twitter to ACTUALLY generate NEW coaching clients for 2010!
Featured frequently in news publications, radio and television, Dean DeLisle has helped over 4,000 clients connect with over 25 million leads and close over a billion dollars in sales—all by helping them make the connections that count.
Having just turned 4 years old this year, Twitter has one of the fastest growing user bases in the Social Network family. In less than one hour we will show you why everyone is using this micro blogging site and why you should too!
In this jam-packed one-hour webinar, you will learn HOW TO:
• Understand Twitter
• Customize your Profile/Page
• Use Twitter for Customer Service
• Promote your Business, Website, Event, etc.
• Conduct and Monitor Conversations
• Connect with Others and Gain Followers
• Leverage Your Network
Getting new business is critical in today’s business world where every targeted lead counts! Join the thousands of people who have generated new business in the last few months just by simply attending these webinars!
PLEASE NOTE***If you cannot make the scheduled time, upon registering, you will automatically get access to the recording and materials.
We look forward to seeing you there!
Start-up Series Part 4: From First Customers To Scale & GrowthFluid
This webinar will show you how to scale and grow your business once you’ve taken your product to market.
-Look at practical examples and case studies.
-Discover key growth resources provided by the University of Utah and Technology & Venture Commercialization and Fluid Advertising.
Are robots about to take over the world? No, but if you let them, they can transform your marketing through automation.
This month our webinar was all about marketing automation. We focused on the good “robots” can do, and the many services and programs available to help make your life a little easier as a marketer. We were joined by Jon Reese, the director of digital marketing for ADP, as well as Fluid’s own Digital Marketing Director, Dustin Cederholm.
What are you passionate about? Are your employees passionate? Are your customers passionate? Is your passion for the job waining already during Q1? These are all common topics we discussed in this Month's webinar.
This month, Fluid talked everything passion. Playing off the month of love, we decided to talk about a different type of passion -- passion in the workplace. We were joined by Katherine Fife and Tony Mastracci, both of the Community Foundation of Utah, in addition to Fluid's Dustin Cederholm.
Not so Scary: Things marketers should not be afraid ofFluid
Dustin Cederholm, Digital Marketing Strategist and guest, Jonathan Rodriguez, Digital Marketing Manager at Fluid Advertising, talk about the tasks that tend to make marketing teams nervous and how to handle them most effectively. bit.ly/1NmKV5y
How to optimize your website - Fluid Advertising Digital Marketing Fluid
Optimizing your website for SEO is critical in todays search engine world. If you need help optimizing your website, making an SEO friendly website then you need to check out this presentation.
On-Page SEO slide deck from Ty Kilgore's presentation at Belle of the blogs – How digital marketing can jump-start your blog on October 10, 2013
Social Media Presentation on how Non-profits can use social media to drive traffic, increase awareness about their charitable cause or unique offerings within their local community, and communicate with their volunteers and advocates. Web 2.0 is about listening and interacting with customers in real time. This presentation will help you get started as a non-profit organization and discover best practices for implementing and relying on social media marketing for your charitable cause.
Colleges and universities are beginning to embrace social media and realizing the potential power for using it as a component of their overall marketing mix. This seminar will introduce some of the more popular mediums of social media (including Facebook, Twitter and YouTube) and discuss best practices and recommendations for higher education marketers.
4. Contact me:
Text “dyejo” to 50500
John Dye
cell: 801.631.4736
email: johnd@fluid-studio.net
web: www.fluid-studio.net
Twitter: @dyejo
Free service provided by
http://contxts.com
5. Before we begin . . .
I am a firm believer in principles—out of the chute,
you should know there is no “silver bullet”
6. We all have
a circle of
influence. Circle of Concern What you
care about.
People are
influenced
by those they
trust What you can
do something
about.
Circle of Influence
10. The 4 P’s of
marketing
(product, price,
place, promotion)
still exist, but the 3
R’s (relevant, real,
responsive) are
rising quickly in a
web 2.0 world, and
will result in a 4th
R—relationship
12. Twitter is a giant cocktail party where you can join the
conversation at will and flit in and out
13. A lot of people ask: Why would anyone want to do this?
14. Twitter’s
Growth
RANK Site Feb 08 Feb 09 % growth
1 Twitter.com 475,000 7,038,000 1382%
2 Zimbio 809,000 2,752,000 240%
3 Facebook 20,043,000 65,704,000 228%
4 Multiply 821,000 2,394,000 192%
5 Wikia 1,381,000 3,758,000 172%
source: Nielsen NetView, 2/09, U.S., Home and Work
15. Age Group Unique Audience Composition %
Twitter’s 2-17 250,000 3.6
Users 18-24 ** **
25-34 1,379,000 19.6
35-49 2,935,000 41.7
55+ 1,165,000 16.6
65+ 477,000 6.8
source: Nielsen NetView, 2/09, U.S., Home and Work
**These demographics have insufficient sample sizes
In January, 735,000 unique visitors accessed the Twitter
Web site through their mobile phones. The average unique
visitor went to Twitter.com 14 times during the month and
spent an average of seven minutes on the site.
16. Why Twitter might
be the easiest
social media for
your organization
to break into for
creating brand
interactivity 1. Twitter, as a service, is free
and real time
relationships with
your customers
17. Why Twitter might
be the easiest
social media for
your organization
to break into for
creating brand
1. Twitter, as a service, is free
interactivity
2. Getting started is easy
and real time
relationships with
your customers
18. Why Twitter might
be the easiest
social media for
your organization
to break into for
1. Twitter, as a service, is free
creating brand
2. Getting started is easy
interactivity
3. It only takes seconds (and 140 char-
and real time acters or less) to get your point across
relationships with
your customers
19. Why Twitter might
be the easiest
social media for
your organization
to break into for 1. Twitter, as a service, is free
creating brand 2. Getting started is easy
interactivity 3. It only takes seconds (and 140 char-
acters or less) to get your point across
and real time
4. Multitudes of prospects and customers
relationships with
can get your updates
your customers
20. Why Twitter might
be the easiest
social media for
your organization 1. Twitter, as a service, is free
to break into for 2. Getting started is easy
creating brand 3. It only takes seconds (and 140 char-
interactivity acters or less) to get your point across
4. Multitudes of prospects and customers
and real time
can get your updates
relationships with
5. It doesn’t have to be a time-
your customers
consuming activity
21. Why Twitter might
be the easiest
social media for 1. Twitter, as a service, is free
your organization 2. Getting started is easy
to break into for 3. It only takes seconds (and 140 char-
creating brand acters or less) to get your point across
interactivity 4. Multitudes of prospects and customers
and real time can get your updates
relationships with 5. It doesn’t have to be a time-
your customers consuming activity
6. Google loves tweets (and you
should too!)
22. Why Twitter might
be the easiest 1. Twitter, as a service, is free
social media for 2. Getting started is easy
your organization 3. It only takes seconds (and 140 char-
to break into for acters or less) to get your point across
creating brand 4. Multitudes of prospects and customers
interactivity can get your updates
and real time 5. It doesn’t have to be a time-
relationships with consuming activity
your customers 6. Google loves tweets (and you
should too!)
7. Easy way to share updates and links
23. Why Twitter might
1. Twitter, as a service, is free
be the easiest
2. Getting started is easy
social media for
3. It only takes seconds (and 140 char-
your organization acters or less) to get your point across
to break into for 4. Multitudes of prospects and customers
creating brand can get your updates
interactivity 5. It doesn’t have to be a time-
and real time consuming activity
relationships with 6. Google loves tweets (and you
your customers should too!)
7. Easy way to share updates and links
8. Create real time, interactive
relationships
24. How do I let
people know
I am on 1. Put it on your e-mail signature and
Twitter? business card
2. Put it on your website and blog
3. Follow thought leaders and comment
on their tweets—Interact!
4. Find people who are talking about
your company and follow them
37. Create your Your LinkedIn profile is discover-
personal able through search engines and on
brand LinkedIn. Showcase your skills and
talents so the right opportunities
and people find you.
38. Network and With more than 37 million
(re)connect members, LinkedIn is the world’s
largest professional network. Use
the knowledge, experience, and
connections of your network.
39. Share your LinkedIn is a good place to share
wisdom and and exchange business information
expertise online. Ask a question and get fast
answers from your network and
experts worldwide.
Also, build your professional
credibility by showcasing your
knowledge, expertise, and interests
by answering questions.
40. Connect with Having a LinkedIn presence allows
opportunities those looking for someone
with your experience, knowledge,
and skills to find you.
Conversely, when you’re looking for
that special (and sometimes hard-
to-find) talent, LinkedIn can help
you locate it.
42. Create a · List your current and past
profile positions & education.
· Add a profile photo.
· Add a summary paragraph.
43. Create your · Use webmail import to see
“real-world” all the people you know who are
network. already on LinkedIn.
· Upload a contacts file from
Outlook, Palm, ACT!, or Mac
Address.
· View your colleagues and
classmates that are already
on LinkedIn.
44. Leverage · Look up someone’s profile; see
the power of who you know in common to get
LinkedIn! off to a fast start!
· Search for and select service
providers based on trusted
recommendations from people
in your network.
46. Homepage · View your latest messages
and get network updates from
colleagues and connections.
· Read the latest news about your
company, competitors, and
industry and discuss it with
colleagues.
· Browse the latest jobs, questions,
and answers that match your
interests.
47. Profile The first impression is the most
important impression.
48. Search · Search by name and other
distinguishing characteristics to
quickly locate the person you are
looking for.
· Use the advanced search to target
specific skill sets or find subject-
matter experts.
· Conduct reference searches on
potential job candidates and business
partners.
· Quickly search your inbox for
important messages and information.
· Find the right jobs, knowledge, or
groups to make you more productive.
49. Applications LinkedIn has new applications
that enable you to collaborate on
projects, glean key insights, and
present your work to the world’s
largest professional network.
50. Jobs Helps you find or fill that next job
using the power of your network.
· Job seekers can utilize inside
connections at potential
employers to help land their
next job.
· Hiring managers can tap into a
network of millions of profession-
als to find the ideal candidate
with the specific skill set and
experience needed.
51. Groups Find and join communities of
professionals based on common interest,
experience, affiliation, and goals.
Stay in touch with organizations, schools,
and companies that you are and were
a part of, network with professionals
with similar interests and goals, and
collaborate in a professional community
online.
Allows group organizations to extend
their brand’s reach and strengthen the
brand with existing users by providing
additional value through LinkedIn’s
features.
52. Answers Share business knowledge
· Ask your question and get
answers from your network and
other experts worldwide
· Showcase your knowledge,
expertise, and interests by
answering questions
· Stay up on the latest in your
industry and functional area
53. Service A directory containing service providers
Providers that have been recommended by your
network. Use the directory to quickly
discover, research, and reference check
service providers.
54. Company A powerful research tool that helps you
Pages find and explore potential companies to
work for or do business with.
55. Inbox The “control panel” for all of your
LinkedIn user interactions.
Whether you’re accepting an invitation
to connect from an old colleague,
requesting an introduction to a potential
investor, or reviewing a forwarded profile
of someone you may hire, all of these
interactions pass through your inbox.
56. Mobile Get access to your connections, profiles,
Applications and more when you need them.
http://m.linkedin.com
57. Privacy To access these controls, click on the
Settings “Account & Settings” link available on the
top right of every page.