This chapter discusses how to effectively communicate with diverse audiences. It emphasizes the importance of understanding your audience's knowledge level, background, and characteristics in order to tailor your message appropriately. The chapter also addresses issues like using inclusive language that is sensitive to gender, age, culture and other aspects of diversity. It provides tips for communicating cross-culturally as well as avoiding biased or sexist terminology. The overall goal is to recognize audience variables and involve the reader to successfully meet communication challenges in business.