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The document discusses the results of market research conducted for a new music magazine. The research showed that the target audience was ages 17-25, with equal interest from male and female readers. Respondents preferred pop music coverage and wanted interviews, event information, professional photos, and live music photos in the magazine. There was mixed interest in including freebies like CDs. The optimal price found for the magazine was £3 to attract buyers while allowing quality content and any freebies.
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Pie chart survey analysis
The document summarizes information from various pie charts and bar charts related to a survey about music magazine preferences. Key findings include:
1) Most people get their music from online downloaders rather than stores like iTunes. The most popular age range for the survey was 11-18 years old.
2) The most popular existing magazines were Kerrang and NME. Most popular reader hobbies included going out with friends, using the internet, and shopping. The most popular music genre was R&B.
3) Readers preferred magazine covers that were busy with pictures, colors, fonts and bands over simpler designs. They also preferred to pay between $1-2 but some were willing to pay up to
Survey results done
The survey results show that the target audience for the magazine is 16-25 year olds who enjoy indie/alternative music. Most respondents listen to music on YouTube, Spotify, or iTunes and seek new music weekly. They prefer magazines that focus on new music, their favorite artists, and include many images. Pricing the magazine around £3 would appeal to most respondents. Modeling the magazine after the popular publication Q would help reach this intended audience.
Task 7 results
The document summarizes the results of a questionnaire given to a sample of 20 people between the ages of 14-17 to help inform decisions about a new music magazine. Key findings include:
- The majority of the target audience belongs to social class C1 based on household income.
- Pop music was most popular among females, leading to the decision to target the magazine towards females.
- 75% of respondents thought there was a gap in the market for a new music magazine.
- Based on willingness to spend and purchase frequency, the magazine will be priced at £1.50 and released weekly.
Survey analysis
The survey results showed that over 70% of respondents were girls between ages 15-17. Therefore, the magazine will focus on music and artists popular with this target demographic, such as boy bands and exclusive interviews. Since most respondents use Spotify, the magazine could include a playlist of new music. Focusing content on current top artists like Justin Bieber, One Direction, and Beyonce will attract readers interested in learning more about their favorite celebrities.
Audience profile
The document summarizes the results of a questionnaire about audience preferences for a new music magazine. Key findings include that the target audience is 11-16 year olds who listen to pop and R&B music. Based on the results, the magazine will be published monthly, cost between £4-5.99, include 51-70 pages, and be titled "Blues Flava" to appeal to fans of pop and R&B music.
Survey analysis
Alice Hoskins conducted a survey to help design a new music magazine. The survey results showed that the target audience is primarily female aged 18-24 living in or near York. They prefer pop music and would pay £2.50 for a magazine. To appeal to this audience, the magazine will focus on pop music events near York, include bright colors and images, and feature articles on celebrities and upcoming artists.
Target audience questionnaire analysis
The document analyzes the results of a questionnaire given to the target audience of a proposed music magazine. It found that the audience is primarily female aged 16-20 who enjoy pop music. Most would pay £4 for the magazine. This information will help the creator focus content on popular artists like Ed Sheeran, include contests and reviews to engage readers, and price the magazine affordably for its young target demographic.
Responses
The document discusses the results of a survey conducted to help design a new music magazine. Based on the survey results, the magazine's target audience will be 16-17 year old females from working-class backgrounds. The magazine will feature indie music and include band photos, information about new releases, and details on bands on the cover to most appeal to readers.
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Pie chart survey analysis
The document summarizes information from various pie charts and bar charts related to a survey about music magazine preferences. Key findings include:
1) Most people get their music from online downloaders rather than stores like iTunes. The most popular age range for the survey was 11-18 years old.
2) The most popular existing magazines were Kerrang and NME. Most popular reader hobbies included going out with friends, using the internet, and shopping. The most popular music genre was R&B.
3) Readers preferred magazine covers that were busy with pictures, colors, fonts and bands over simpler designs. They also preferred to pay between $1-2 but some were willing to pay up to
Survey results done
The survey results show that the target audience for the magazine is 16-25 year olds who enjoy indie/alternative music. Most respondents listen to music on YouTube, Spotify, or iTunes and seek new music weekly. They prefer magazines that focus on new music, their favorite artists, and include many images. Pricing the magazine around £3 would appeal to most respondents. Modeling the magazine after the popular publication Q would help reach this intended audience.
Task 7 results
The document summarizes the results of a questionnaire given to a sample of 20 people between the ages of 14-17 to help inform decisions about a new music magazine. Key findings include:
- The majority of the target audience belongs to social class C1 based on household income.
- Pop music was most popular among females, leading to the decision to target the magazine towards females.
- 75% of respondents thought there was a gap in the market for a new music magazine.
- Based on willingness to spend and purchase frequency, the magazine will be priced at £1.50 and released weekly.
Survey analysis
The survey results showed that over 70% of respondents were girls between ages 15-17. Therefore, the magazine will focus on music and artists popular with this target demographic, such as boy bands and exclusive interviews. Since most respondents use Spotify, the magazine could include a playlist of new music. Focusing content on current top artists like Justin Bieber, One Direction, and Beyonce will attract readers interested in learning more about their favorite celebrities.
Audience profile
The document summarizes the results of a questionnaire about audience preferences for a new music magazine. Key findings include that the target audience is 11-16 year olds who listen to pop and R&B music. Based on the results, the magazine will be published monthly, cost between £4-5.99, include 51-70 pages, and be titled "Blues Flava" to appeal to fans of pop and R&B music.
Survey analysis
Alice Hoskins conducted a survey to help design a new music magazine. The survey results showed that the target audience is primarily female aged 18-24 living in or near York. They prefer pop music and would pay £2.50 for a magazine. To appeal to this audience, the magazine will focus on pop music events near York, include bright colors and images, and feature articles on celebrities and upcoming artists.
Target audience questionnaire analysis
The document analyzes the results of a questionnaire given to the target audience of a proposed music magazine. It found that the audience is primarily female aged 16-20 who enjoy pop music. Most would pay £4 for the magazine. This information will help the creator focus content on popular artists like Ed Sheeran, include contests and reviews to engage readers, and price the magazine affordably for its young target demographic.
Responses
The document discusses the results of a survey conducted to help design a new music magazine. Based on the survey results, the magazine's target audience will be 16-17 year old females from working-class backgrounds. The magazine will feature indie music and include band photos, information about new releases, and details on bands on the cover to most appeal to readers.
Questionnaire analysis
This document analyzes the results of a questionnaire about newspaper reading habits. The questionnaire provided insight into what types of newspapers, content, and advertising people prefer. It showed tabloids are popular due to their sensationalism. Most read newspapers 2-3 times a week. Popular content included sports and crime stories. The largest readership is ages 30-50, though all ages read newspapers. Images are preferred on the front page along with some writing. Advertising about local events and property are suitable. Most would pay 50p-£1 for a weekly local newspaper.
Questionnaire results
Sandeep Shoker conducted market research through a questionnaire to help design a pop music magazine targeted at teenagers. Some key findings from the questionnaire include: females and those aged 8-15 were most likely to buy a pop magazine; the magazine should focus on British pop artists like One Direction and Rihanna that are popular among the target audience; 64% of respondents said they would buy a pop magazine; the target audience expects to see many bright images, photos, and colors in the magazine; they prefer double page spreads with multiple images; and most would pay £1.01-£1.50 for the magazine. The results provide guidance on the target demographic, content, design, and pricing for the new magazine.
Audience survey analysis
The survey found that the target audience for the magazine is teenage girls aged 13-17 who enjoy rock and other popular music genres like pop, indie, and electronic. Most respondents preferred magazines like Kerrang and NME that include promotional items like CDs, music vouchers, and posters. The optimal publication frequency is monthly, with darker colors like blue and black preferred for design. Pricing the magazine between £1.50-£2 would match what most readers are willing to pay.
Analysis of music survey
The survey collected information from readers about their music magazine preferences. Most respondents were aged 16-20 and female. Pop and indie were the most popular genres. Readers buy magazines mostly for entertainment and event information. The most enjoyed content is interviews and articles. Most would pay £2-£3 for a magazine. Readers especially want to see more interviews and information about events in magazines. The survey results will help the author design a music magazine targeted towards their identified audience.
Survey monkey and questionnaire results
Elizabeth Plumb conducted surveys to determine what content would appeal to teenage readers for a new music magazine. Results showed that including pictures of celebrities (100%), using bright colors like pink and purple (80%), and featuring gossip, secrets, celebrity relationships and seasonal advice (80%) would attract young readers. Additionally, keeping the price between £1-£2 (100% agreed) and including posters of celebrities (80%) were supported. The surveys provided clear guidance on how to design the magazine for its target teenage demographic.
Analysis of charts
The document summarizes the results of a questionnaire given to a target audience for a new magazine. It analyzes responses to questions about interests in rock concerts, preferences between mainstream and indie rock, favorite article types, and color scheme preferences. The results indicate the audience is social, interested in new music and live events, and split between darker and brighter color scheme preferences. This provides insight into tailoring the magazine's content and design to attract and engage the target readership.
Target audience analyse
The document discusses the results of a poll conducted with a target audience of 16-21 year olds to help inform the creation of an urban music magazine. Key findings include:
- 80% of respondents expressed interest in buying a music magazine.
- 50% preferred a mix of images and text in a magazine, while 40% preferred more images than text.
- The majority preferred to pay between £1-2 for a magazine, with no interest in magazines priced over £5.
- Black and white was deemed the most suitable color scheme for an urban music magazine.
- Respondents wanted to see lots of information in the magazine and have models featured that were similar in age
Target audience analyse PR
The document discusses the results of a poll conducted to analyze the target audience for a proposed music magazine. The poll was taken by 10 respondents aged 16-21 and addressed questions like whether they would buy a music magazine, their preferences regarding images vs text and price, suitable color schemes, festival attendance, desired content, and preferred age of models. Key findings included that the target audience was interested in a magazine, preferred a mix of images and text, wanted a low price of £1-2, thought black and white was suitable for an urban magazine, and wanted to see lots of information and models close to their own age.
Presentation1fdsfs
- The document discusses the results of a survey about music magazine preferences. It includes pie charts showing responses to questions about gender, music genres, magazine features, and favorite artists.
- The survey found that both male and female participants enjoyed reading music magazines. It also showed preferences for genres like R&B, hip hop, and pop.
- Based on the results, the document discusses plans to include posters, interviews, fashion spreads, and celebrities like Chris Brown and Rihanna in a new music magazine. It will target both male and female readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is mainly female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and will focus on interviews and include competitions to attract readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is mainly female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and will focus on interviews and include competitions to attract readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is mainly female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and will focus on interviews and include competitions to attract readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is mainly female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and will focus on interviews and include competitions to attract readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is majority female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and include interviews and competitions to attract readers.
Results presentation
The document summarizes the results of a survey about music magazine preferences. It finds that respondents most often read magazines twice a month. They are most interested in celebrity/artist updates. The majority enjoy rock/metal music, and many also like blues. Most listen to music on their computer or smartphone apps. £3 is a reasonable price point. Cover photos are considered very important. The largest age group of respondents was 16-20, but the target audience will be broader. Information on live performances should be included as some attendees rely on magazines for concert details. While females responded most often, the magazine's target audience will include both genders.
Task 7 - Questionnaire analysis
The document summarizes the results of a survey conducted to understand the target audience for a music magazine. Most respondents were 18-20 year olds who enjoy listening to music, socializing, and partying. When buying magazines, they look for good design with popular artists and content. The target audience prefers articles with new music events and gossip.
research analysis
- The questionnaire respondents were mostly aged 16-20, which is the target age group for the magazine.
- The most popular music genre was pop, so the magazine will focus on pop music.
- Most respondents said they would buy a music magazine monthly, so the magazine will be published monthly.
- £3 was the most popular price point mentioned, so the magazine will be priced at £3.
Audience Research / Findings
The document summarizes the results of questionnaires and interviews conducted to gather information for designing a music magazine. Key findings include:
- Respondents preferred bold colors like red and black for the cover and a mixture of images and text in the magazine.
- Indie rock and pop were most popular music genres while classical, R&B, and pop were most listened to genres in interviews.
- The magazine should target 16-24 year olds and include celebrity gossip and concert/gig information.
- Most respondents would pay between 50p-£2 for the magazine.
Questionnaire Results Charts and Analysis
This powerpoint shows my results from the questionnaire i handed out to people and my analysis of the results.
Market research survey results
The survey results show that the target audience for the music magazine is 16-20 year olds who listen to rock and indie music. Most read magazines weekly and access music through YouTube. The magazine should focus on new rock bands, include many photographs, and be released weekly for £2.99 to attract young readers interested in discovering new music online.
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The document analyzes magazine covers and articles. It summarizes the key design elements used including large prominent images, bold mastheads, catchy headlines, and clear layouts to attract readers. Color schemes, use of white space, and direct addresses to the camera are employed to draw attention. Text is broken into columns and sections with different fonts, sizes, and colors to make it engaging and easy to navigate.
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Questionnaire analysis
This document analyzes the results of a questionnaire about newspaper reading habits. The questionnaire provided insight into what types of newspapers, content, and advertising people prefer. It showed tabloids are popular due to their sensationalism. Most read newspapers 2-3 times a week. Popular content included sports and crime stories. The largest readership is ages 30-50, though all ages read newspapers. Images are preferred on the front page along with some writing. Advertising about local events and property are suitable. Most would pay 50p-£1 for a weekly local newspaper.
Questionnaire results
Sandeep Shoker conducted market research through a questionnaire to help design a pop music magazine targeted at teenagers. Some key findings from the questionnaire include: females and those aged 8-15 were most likely to buy a pop magazine; the magazine should focus on British pop artists like One Direction and Rihanna that are popular among the target audience; 64% of respondents said they would buy a pop magazine; the target audience expects to see many bright images, photos, and colors in the magazine; they prefer double page spreads with multiple images; and most would pay £1.01-£1.50 for the magazine. The results provide guidance on the target demographic, content, design, and pricing for the new magazine.
Audience survey analysis
The survey found that the target audience for the magazine is teenage girls aged 13-17 who enjoy rock and other popular music genres like pop, indie, and electronic. Most respondents preferred magazines like Kerrang and NME that include promotional items like CDs, music vouchers, and posters. The optimal publication frequency is monthly, with darker colors like blue and black preferred for design. Pricing the magazine between £1.50-£2 would match what most readers are willing to pay.
Analysis of music survey
The survey collected information from readers about their music magazine preferences. Most respondents were aged 16-20 and female. Pop and indie were the most popular genres. Readers buy magazines mostly for entertainment and event information. The most enjoyed content is interviews and articles. Most would pay £2-£3 for a magazine. Readers especially want to see more interviews and information about events in magazines. The survey results will help the author design a music magazine targeted towards their identified audience.
Survey monkey and questionnaire results
Elizabeth Plumb conducted surveys to determine what content would appeal to teenage readers for a new music magazine. Results showed that including pictures of celebrities (100%), using bright colors like pink and purple (80%), and featuring gossip, secrets, celebrity relationships and seasonal advice (80%) would attract young readers. Additionally, keeping the price between £1-£2 (100% agreed) and including posters of celebrities (80%) were supported. The surveys provided clear guidance on how to design the magazine for its target teenage demographic.
Analysis of charts
The document summarizes the results of a questionnaire given to a target audience for a new magazine. It analyzes responses to questions about interests in rock concerts, preferences between mainstream and indie rock, favorite article types, and color scheme preferences. The results indicate the audience is social, interested in new music and live events, and split between darker and brighter color scheme preferences. This provides insight into tailoring the magazine's content and design to attract and engage the target readership.
Target audience analyse
The document discusses the results of a poll conducted with a target audience of 16-21 year olds to help inform the creation of an urban music magazine. Key findings include:
- 80% of respondents expressed interest in buying a music magazine.
- 50% preferred a mix of images and text in a magazine, while 40% preferred more images than text.
- The majority preferred to pay between £1-2 for a magazine, with no interest in magazines priced over £5.
- Black and white was deemed the most suitable color scheme for an urban music magazine.
- Respondents wanted to see lots of information in the magazine and have models featured that were similar in age
Target audience analyse PR
The document discusses the results of a poll conducted to analyze the target audience for a proposed music magazine. The poll was taken by 10 respondents aged 16-21 and addressed questions like whether they would buy a music magazine, their preferences regarding images vs text and price, suitable color schemes, festival attendance, desired content, and preferred age of models. Key findings included that the target audience was interested in a magazine, preferred a mix of images and text, wanted a low price of £1-2, thought black and white was suitable for an urban magazine, and wanted to see lots of information and models close to their own age.
Presentation1fdsfs
- The document discusses the results of a survey about music magazine preferences. It includes pie charts showing responses to questions about gender, music genres, magazine features, and favorite artists.
- The survey found that both male and female participants enjoyed reading music magazines. It also showed preferences for genres like R&B, hip hop, and pop.
- Based on the results, the document discusses plans to include posters, interviews, fashion spreads, and celebrities like Chris Brown and Rihanna in a new music magazine. It will target both male and female readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is mainly female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and will focus on interviews and include competitions to attract readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is mainly female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and will focus on interviews and include competitions to attract readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is mainly female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and will focus on interviews and include competitions to attract readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is mainly female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and will focus on interviews and include competitions to attract readers.
Graphs
The document discusses the results of surveys given to the target audience for a new music magazine. It found that the audience is majority female aged 12-21 who enjoy R&B, hip-hop, and pop music. Readers showed most interest in interviews and fashion in the magazine rather than concert listings. Therefore, the magazine will aim to appeal to both males and females aged 12-21 and include interviews and competitions to attract readers.
Results presentation
The document summarizes the results of a survey about music magazine preferences. It finds that respondents most often read magazines twice a month. They are most interested in celebrity/artist updates. The majority enjoy rock/metal music, and many also like blues. Most listen to music on their computer or smartphone apps. £3 is a reasonable price point. Cover photos are considered very important. The largest age group of respondents was 16-20, but the target audience will be broader. Information on live performances should be included as some attendees rely on magazines for concert details. While females responded most often, the magazine's target audience will include both genders.
Task 7 - Questionnaire analysis
The document summarizes the results of a survey conducted to understand the target audience for a music magazine. Most respondents were 18-20 year olds who enjoy listening to music, socializing, and partying. When buying magazines, they look for good design with popular artists and content. The target audience prefers articles with new music events and gossip.
research analysis
- The questionnaire respondents were mostly aged 16-20, which is the target age group for the magazine.
- The most popular music genre was pop, so the magazine will focus on pop music.
- Most respondents said they would buy a music magazine monthly, so the magazine will be published monthly.
- £3 was the most popular price point mentioned, so the magazine will be priced at £3.
Audience Research / Findings
The document summarizes the results of questionnaires and interviews conducted to gather information for designing a music magazine. Key findings include:
- Respondents preferred bold colors like red and black for the cover and a mixture of images and text in the magazine.
- Indie rock and pop were most popular music genres while classical, R&B, and pop were most listened to genres in interviews.
- The magazine should target 16-24 year olds and include celebrity gossip and concert/gig information.
- Most respondents would pay between 50p-£2 for the magazine.
Questionnaire Results Charts and Analysis
This powerpoint shows my results from the questionnaire i handed out to people and my analysis of the results.
Market research survey results
The survey results show that the target audience for the music magazine is 16-20 year olds who listen to rock and indie music. Most read magazines weekly and access music through YouTube. The magazine should focus on new rock bands, include many photographs, and be released weekly for £2.99 to attract young readers interested in discovering new music online.
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The document analyzes magazine covers and articles. It summarizes the key design elements used including large prominent images, bold mastheads, catchy headlines, and clear layouts to attract readers. Color schemes, use of white space, and direct addresses to the camera are employed to draw attention. Text is broken into columns and sections with different fonts, sizes, and colors to make it engaging and easy to navigate.
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The document summarizes the results of a questionnaire given to 20 people between ages 15-21 about their music magazine preferences. Quantitative questions showed that genres like rock and pop were most popular, and people were willing to pay £2-3 for a magazine released weekly or fortnightly. Qualitative answers indicated readers want interviews, reviews, exclusives and posters. This provided ideas for the target magazine's pricing, release schedule, genres, and key content to include. The questionnaire successfully revealed what would motivate the target audience to read and purchase the magazine regularly.
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Questionnaire results
The document summarizes the results of a questionnaire given to the target audience for a new music magazine. It includes both quantitative questions with set answers and qualitative questions that allowed for open-ended responses on music preferences, spending habits, and desired magazine content. The results showed a preference for electronic music, a monthly publication frequency, and prices between £1-2. This provides guidance for the types of artists, features, and other elements the magazine should include to appeal to the target audience.
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The document summarizes the results of a market research survey conducted to gather information to help increase sales for a newly created music magazine. The survey asked respondents questions about their gender, age, music listening habits, preferred music genres and magazines. Most respondents were male, between 15-19 years old, listened to 3-5 hours of music per day primarily on YouTube, enjoyed indie/alternative genres, read music magazines monthly, preferred magazines with more photography over information, and were willing to spend £4-£5 per month on a magazine. This information will help the creator design and price a magazine targeted towards these readers.
Target audience survey analysis
This survey provided useful information for planning a new music magazine, including that it should be weekly, around £1-£1.20 in price, and cover genres like indie, rock, and pop. It also showed that including fashion, food, events, and places would appeal to readers. The responses indicated that creating a unique selling point is key to attracting non-music magazine fans. Overall, the survey successfully guided decisions about the magazine's content and format despite having a relatively small sample size.
Audience research
The document summarizes the results of a survey about music magazine preferences. It finds that the target audience is mostly male teenagers aged 15-21. The most popular genres are pop and rap/hip hop. While there is no clear favorite existing music magazine, over half of respondents do not currently read magazines. Respondents also do not spend much money on music products each month. The most important content is information about gigs and reviews of albums and gigs. Few respondents regularly buy music magazines. Cover design and cover stars are the biggest attractors to buying a magazine. Most prefer a printed magazine focused on a small range of similar genres.
Music magazine survey
The survey results show that the target audience for a new music magazine is 16-20 year old females. Most participants enjoy listening to music and going shopping in their spare time. While music genres were varied, pop was the most popular. The majority of participants never buy music magazines but 11% buy them monthly. To attract repeat buyers, the new magazine will need different content than existing magazines. Most buy magazines for entertainment and enjoy interviews. The magazine will be released monthly for £2.75 to appeal to the target price range.
Screengrabs of coursework
The survey responses will help the author tailor their music magazine to their target market. Most respondents were female and under 18 years old. They prefer printed magazines focused on indie and alternative music, with images over articles. This suggests the magazine should have a vibrant design with photos and step-by-step pieces rather than in-depth reviews. The responses also indicate content shouldn't require online or interactive elements since readers prefer print.
Market research survey results presentation.docx
The document summarizes the results of a market research survey conducted to gather information to help increase sales for a newly created music magazine. The survey gathered data on respondents' demographics, music listening habits, preferences regarding music genres and magazine content, current magazine reading behaviors, and willingness to spend on a monthly music magazine. The document analyzes each question result and how it will inform the type of magazine that will have the best chance of success based on the target audience interests revealed in the survey.
Primary research
The document contains the reflections of a student named Giacomo Pisa on primary research conducted through questionnaires for a school project on designing a hip hop magazine. The research covered topics like the target demographics, preferred content, pricing, and design elements. Key findings included that the target audience is primarily males ages 15-19, the magazine should be priced at £3 and released monthly, and feature artists like Drake, Kanye West, and Eminem. Free festival tickets emerged as the most popular potential prize promotion.
Music magazine survey analysis
This document summarizes the results of a survey about preferences for a new music magazine. The survey found that the target audience is primarily female teens and young adults. It also found that the most popular music genre is pop music and most readers would be willing to pay £2-3 for issues. The summary suggests designing a monthly digital and print magazine covering a range of music genres and including articles on up-and-coming artists, gig listings, and offers to appeal to readers.
Audience feedback results and conclusions (1)
The document summarizes the results of a questionnaire about a proposed indie/rock music magazine. Key findings include:
- The target audience is ages 13-25 so the magazine will include many pictures.
- Most respondents (60%) thought £1-1.99 was an appropriate price point, so the magazine will be priced at £1.50.
- For frequency, votes were split between weekly and monthly issues, but monthly won out as weekly may not sell as well.
- Black and white were favored colors associated with the genre, followed by blue and orange.
- Posters and free CDs were most popular incentives to include.
- Interviews and reviews should
Questionnaire analysis
- The document analyzes the results of a music magazine questionnaire given to 50 people ages 13-18 to determine what content and design elements would appeal most to the target audience.
- The questionnaire found that most readers prefer a magazine published monthly featuring male stars, with a red, black, white, and gold color scheme, focusing on gossip and images over text. Advertisements for trainers were most popular.
- Based on the results, the magazine will feature a monthly publication schedule, male stars, and focus on gossip while using vivid colors and many images at a price point of £2.90.
Questionaire analysis
This is an analysis of my questionnaire, it shows the results of 94 people's answers and I have applied this to the content and information in my magazine.
Results slideshow
The document summarizes the results of surveys conducted to determine the target audience and content for a music magazine. It was found that the target audience prefers magazines focused on music and hobbies. Most readers are interested in popular artists like Adele, Nicki Minaj and Drake and genres like R&B and pop music. Competitions and information about bands and artists are highly desired content. Dark colors around $3-4 per issue are thought to best promote the magazine.
Survey analysis
The document analyzes survey results for a new music magazine. It finds that the target audience is 18-25 year olds who spend £0-5 daily on music, prefer digital music, and attend festivals. This indicates the magazine should have an online version, offer digital music freebies, and feature up-and-coming artists with a simple yet vibrant design to appeal to festival-goers. The analysis finds a need for something fresh focused on new genres and emerging talent not served by other magazines.
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survey research
- 2. Market rRsearch What is your gender? The results i got back showed that i got half from male and half female. So from this i will make it so my magazine will accommodate both genders.
- 3. Market Research What is your age? My results show that i got the highest result back from ages 17 to 25 which is good as this is my target audience, so this will help me to see what they are interested in and help me make my magazine appeal to them.
- 4. Market Research What would you want included in the magazine? The response i got from this question is very helpful as it helps me in what to include in my magazine, so i wont be adding in many quizzes as they don't seem to be a popular choice, where as things like interviews and event information is so i will try to include as much as possible.
- 5. Market Research What style of music do you prefer? My clear highest was for pop at over 55% so obviously this will be what i will be making my magazine as, but maybe adding a little bit of indie in as well as it is the second most popular.
- 6. Market Research Would freebies make you more likely to buy a magazine? There is a mixed view on whether people would want to have freebies included, i think that as the magazine is to do with music then if there is freebies it would be things like a free CD or something small, so most of the money could be spent on making the magazine better quality.
- 7. Market Research What freebies would you like to be included? As i don't think freebies would be included in every issue when they are included they could be something good, so for example money off tickets or a CD of a new artist, something relevant to the music and not tacky.
- 8. Market Research How often do you buy music magazines? People dot buy magazines that regularly so i would make it so my magazine is monthly making people more likely to buy it, also by only releasing one each month more time and money could be spend on making it better.
- 9. Market Research What type of photos would you like too see? People voted mostly for professional and live, obviously there would be professional shoots in monthly with interviews from artists, it then we could add in more photos form live events which could be from adverts added in the magazines in previous months.
- 10. Market research How much would you be willing pay? As it is only a magazines people wont want to be paying loads so i think if the price is £3 that would be reasonable. People mostly said they'd pay between 2-3, but by making it £3 we can improve the quality and make the freebies that may be included better quality.