The document discusses stratified random sampling, which is a statistical sampling technique where the population is first divided into homogeneous subgroups or strata, then a random sample is drawn from each stratum. The key steps are to 1) identify and define the population, 2) determine sample size, 3) identify variables and subgroups for representation, 4) classify population members into subgroups, and 5) randomly select an appropriate number of individuals from each subgroup. Stratified random sampling can reduce bias and variability compared to simple random sampling. However, it requires knowing the names of all population members and may be difficult if some selected cannot be reached.