Fundraising using social media involves much more than texting Red Cross 90999.
With social media, you are building relationships with people who care about your cause, not casting your message to the wind in the hope that someone picks it up. The return on your investment can be huge.
Hot or Not: Which Fundraising Channels Are a Forecast for Success?Steve MacLaughlin
Hot or Not: Which Fundraising Channels Are a Forecast for Success? Presented by Steve MacLaughlin and Frank Barry. More information at: http://www.blackbaud.com/bb/Internet/communication.aspx
There are three major trends impacting nonprofits today: The channels used to fundraise are changing, the people who donate are changing, and the giving experience is changing. We’ll discuss why integrated and multi-channel fundraising, engaging Generation X and Millennial donors, and moving beyond the donation page are critical.
Social Media Strategies and Tactics for Fundraisingfrank barry
Learn the key to raising money online using social media, the tools and techniques you need to successfully execute social fundraising campaigns, and how to focus on long term donor cultivation - Social CRM.
MyCharityConnects goes to British Columbia!
These are the slides from the engaging workshop on online fundraising fundamentals. What does it take to successfully fundraise and market your organization online? Why do you have to ‘let go’ of the brand, and how do you do that? How do you make your “Donate Now” button a real call to action? Learn how to use your existing powerful strategies in the online world and build a successful Web 2.0 campaign, enabling you to be a good fundraiser and an even better marketer.
How the Digital Revolution Can Reverse Declining Alumni ParticipationEverTrue
Today, one of the biggest challenges in advancement is the decline in alumni participation and engagement. Powered by statistical evidence, this presentation explores the latest trends in alumni participation and how to better engage alumni as the digital revolution takes hold.
It's Not Just About the Millennials. It's About Philanthropy for a New Millen...Greta Daniels
Who are the "millennials?" What do they value? How do they view the nonprofit market? And how can your organization better engage and activate the second largest generational group with $1 trillion dollars in annual buying power?
Fundraising using social media involves much more than texting Red Cross 90999.
With social media, you are building relationships with people who care about your cause, not casting your message to the wind in the hope that someone picks it up. The return on your investment can be huge.
Hot or Not: Which Fundraising Channels Are a Forecast for Success?Steve MacLaughlin
Hot or Not: Which Fundraising Channels Are a Forecast for Success? Presented by Steve MacLaughlin and Frank Barry. More information at: http://www.blackbaud.com/bb/Internet/communication.aspx
There are three major trends impacting nonprofits today: The channels used to fundraise are changing, the people who donate are changing, and the giving experience is changing. We’ll discuss why integrated and multi-channel fundraising, engaging Generation X and Millennial donors, and moving beyond the donation page are critical.
Social Media Strategies and Tactics for Fundraisingfrank barry
Learn the key to raising money online using social media, the tools and techniques you need to successfully execute social fundraising campaigns, and how to focus on long term donor cultivation - Social CRM.
MyCharityConnects goes to British Columbia!
These are the slides from the engaging workshop on online fundraising fundamentals. What does it take to successfully fundraise and market your organization online? Why do you have to ‘let go’ of the brand, and how do you do that? How do you make your “Donate Now” button a real call to action? Learn how to use your existing powerful strategies in the online world and build a successful Web 2.0 campaign, enabling you to be a good fundraiser and an even better marketer.
How the Digital Revolution Can Reverse Declining Alumni ParticipationEverTrue
Today, one of the biggest challenges in advancement is the decline in alumni participation and engagement. Powered by statistical evidence, this presentation explores the latest trends in alumni participation and how to better engage alumni as the digital revolution takes hold.
It's Not Just About the Millennials. It's About Philanthropy for a New Millen...Greta Daniels
Who are the "millennials?" What do they value? How do they view the nonprofit market? And how can your organization better engage and activate the second largest generational group with $1 trillion dollars in annual buying power?
1) Robin Maxwell was diagnosed with multiple sclerosis after experiencing numbness during a run. She saw a news segment about Kevin Bacon's fundraising site SixDegrees.org and created a widget to fundraise for her local MS Society, raising $18,000 in two months.
2) The document discusses the emergence of "Wired Fundraisers," individuals who are highly effective at fundraising for causes through online social networks and personal outreach. These fundraisers tend to be passionate about causes related to health or disasters.
3) Three key findings are discussed: personal fundraisers are uniquely effective messengers; not all fundraisers are champions; and technology amplifies the reach of personal fundrais
Social Donor Management for JSEA ConferenceEverTrue
This document discusses using social media data to improve donor management. It notes that over 80% of donor records lack accurate career information. Social media platforms like LinkedIn provide a wealth of updated professional data that can be used to better understand donors and prospects. Analyzing social media engagement and connections through a "Donor Graph" can help identify highly engaged individuals who may be likely and capable donors but are not currently giving. Several examples are given of how universities have found new prospects and re-engaged lapsed donors by leveraging social data in donor management.
Tennessee Valley Institute for Nonprofit Excellenceguest1945e7ca
The document discusses 4 trends in philanthropy: 1) embracing demographic shifts, 2) leveraging technology strategically for online giving, 3) embracing social giving through platforms like crowdrise and charity: water, and 4) personalizing the donor experience. It provides examples and questions to help non-profits respond to these trends, such as how to connect with diverse groups, strategic use of websites and email lists, enabling volunteer fundraisers, and giving donors personalized giving options. Resources are also listed to help non-profits learn best practices.
An overview of the different online fundraising options available to nonprofit organizations, including on-site donation options, e-cards, virtual gifts, Facebook applications, peer-to-peer crowdfunding sites such as FirstGiving, social media fundraising and mobile giving. Plus a peek into the future of online giving!
Engaging Donors In An Online Age Sage Summit 2011Abila
The document discusses strategies for engaging donors online. It defines engaged donors as those who take actions like donating, attending events, volunteering, and recruiting others. Engaged donors build relationships and are more cost-effective than acquiring new donors. The document provides tips for non-profits to engage donors online such as listening to donors, making interactions and donations easy, and providing the content donors want like stories and impact information. It also provides examples of how organizations successfully engage donors through social media, video, and websites.
Friends Asking Friends Event Success with Komen MarylandAnthony Sicola
This document outlines strategies used by the Maryland Affiliate of Susan G. Komen for the Cure to improve their event fundraising results by 10%. They achieved increases through multi-channel engagement including print, email, social media and web. Key strategies included segmentation of communications, an integrated incentive program, and measuring goals to evaluate and adjust tactics over time. Communication strategies emphasized engaging donors at different commitment levels through multiple complementary channels.
The document discusses strategies for engaging donors online. It defines engaged donors as those who take actions like donating, attending events, volunteering, and recruiting others. Engaged donors build relationships and are more cost-effective than acquiring new donors. The document provides tips for engaging donors online such as listening to them on social media, making donations easy, and giving donors what they want like impact stories and details about the organization. Examples of successful nonprofit websites and tools for engagement are also presented.
Enterprise Online Fundraising Plan and ResearchRebecca Higman
Enterprise Community Partners (a nonprofit national leader in investment capital and development services for affordable housing and community revitalization) spent some time wondering how to up their online fundraising results, and a whole lot more time acting.
The deck includes research topics, creating donor profiles and personas and six strategies to online outreach.
This presentation was first shared at the Network for Good and Maryland Nonprofits "ePhilanthropy 101: Effective & Inexpensive Fundraising in a Downturn" program on March 27, 2009.
This document discusses how social media platforms like Facebook and LinkedIn can provide new insights into donor behavior and segmentation. It finds that LinkedIn members are more likely to donate and that an individual's industry, company, and level of social engagement on these platforms can help predict donation amounts and participation. Specifically, those in tech, consulting and finance tend to donate more. The document advocates using social data to build a more accurate "donor graph" to better understand constituents and their capacity and likelihood to support an organization's mission.
The document discusses 4 trends nonprofits should watch regarding philanthropy: 1) embrace demographic shifts by connecting with diverse groups like people of color, millennials, and women; 2) leverage technology strategically through websites, email, social media, mobile to raise funds; 3) embrace social giving by enabling volunteer fundraisers and staying connected to networks; 4) personalize the donor experience by giving options to express generosity and make donors feel valued. The VP provides questions to help nonprofits assess how they can respond to these trends.
Building Participation through Social NetworkingNetwork for Good
Your intern won’t stop telling you that your organization needs to get online. “Make a MySpace page! Create a Flickr account!” Or maybe you have started social networking, but can’t help thinking “Why am I here? What do I do now? Is this helping my organization?” Welcome to the new communications landscape and the realities of building participation – from donors to clients to advocates – in the connected age. This session will explore social networking tools (including MySpace, Facebook, blogs and YouTube) that both enhance traditional forms of connection and information exchange, and create relationship-building opportunities that feel entirely new. Attendees can expect to leave this session armed with practical strategies and tactics about how to start using social networking tools to engage in a personal relationship with users by providing something of value.
CASE D1 - Amherst & EverTrue: Like, Comment, ShareEverTrue
This document discusses how social media platforms like Facebook and LinkedIn can provide insights for alumni engagement and fundraising efforts. It notes that Facebook has over 70% of US internet users and LinkedIn is used professionally. Data from these platforms can help create a "Donor Graph" to better understand alumni demographics, interests, and likelihood to donate based on their level of online engagement. The document also outlines Amherst College's efforts to link social media interactions to alumni giving patterns and experiments with allowing volunteer posts and targeted digital campaigns. It emphasizes testing strategies cheaply, reporting results to leadership, and planning to integrate external social data with internal alumni databases.
The document discusses several web-based platforms for fundraising and advocacy campaigns, including Facebook Causes, Change.org, ChipIn, and Fundraising (FirstGiving). It provides details on how each platform allows users to create campaigns, invite friends, accept donations, and engage supporters. The document also notes that while these platforms can help raise money for charities, some charge processing fees of around 7.5% of donations. It discusses the features of the Causes app specifically and how donations are processed through Network for Good and sent to non-profits.
The Future of News / PRSA March12, 2012Kitty Barran
The document discusses the changing landscape of news media and provides suggestions for how public relations professionals can adapt. It notes that the definition of "news" is expanding as people curate their own news sources and get information from various platforms. Traditional newspapers are declining while online news and niche publications are growing. Grassroots efforts are helping to fund nonprofit local news. Examples of innovative Florida news organizations, like Broward Bulldog and Eye on South Florida, are outlined. The summary concludes that PR professionals should identify and engage with new media outlets in their areas.
Online fundraising has grown significantly in recent years. In 2008, over $15 billion was donated online, a 44% increase from 2007. Online donations accounted for just over 5% of total US charity donations in 2008. Younger donors are more likely to donate online, with the average online donor being 38 years old compared to 60+ for offline donors. Various online tools like websites, email, social media, and peer-to-peer fundraising platforms can be used to engage donors and raise funds, with websites and email currently being the most effective methods. Strategy is emphasized as the key priority over specific online tactics.
This was created in my time at Kelton Global as the start to a larger project on "slacktivism." The goal of this piece was to provide insight into the effects of technology on charitable giving.
Space over Place: Situated Innovation Practices in Silicon ValleyTrond Arne Undheim
Believe it or not, these slides were presented at an academic workshop in July 2000. The audience liked it, but I think they were wondering what happened to them...were they really at an academic event? Let's say I went for the dramatic effect.
This document summarizes a case study of a 6-year-old male patient who presented with cerebellar ataxia and headache 3 weeks after a viral infection. Clinical exams revealed trunk and limb ataxia, nystagmus, and papilledema. Brain scans showed bilateral symmetrical lesions in the cerebellar white matter. The patient was diagnosed with acute postinfectious cerebellitis and fully recovered within a week of supportive treatment. The case study is intended to demonstrate the characteristic MRI findings of postinfectious cerebellitis.
The document discusses computational modeling approaches to studying creativity. It proposes an Idea-Agent-Society (IAS) framework where creativity emerges from the interplay between ideas (Level I), individual agents (Level A), and the larger society/field (Level S). Various creativity theories are mapped onto this framework. The IAS framework aims to capture the non-deterministic, non-linear dynamics of creative change through agent-based simulations rather than aiming to precisely model or predict real-world systems. Questions are raised about distinguishing how an idea is presented from the idea itself and about the appropriate scales for these models.
1) Robin Maxwell was diagnosed with multiple sclerosis after experiencing numbness during a run. She saw a news segment about Kevin Bacon's fundraising site SixDegrees.org and created a widget to fundraise for her local MS Society, raising $18,000 in two months.
2) The document discusses the emergence of "Wired Fundraisers," individuals who are highly effective at fundraising for causes through online social networks and personal outreach. These fundraisers tend to be passionate about causes related to health or disasters.
3) Three key findings are discussed: personal fundraisers are uniquely effective messengers; not all fundraisers are champions; and technology amplifies the reach of personal fundrais
Social Donor Management for JSEA ConferenceEverTrue
This document discusses using social media data to improve donor management. It notes that over 80% of donor records lack accurate career information. Social media platforms like LinkedIn provide a wealth of updated professional data that can be used to better understand donors and prospects. Analyzing social media engagement and connections through a "Donor Graph" can help identify highly engaged individuals who may be likely and capable donors but are not currently giving. Several examples are given of how universities have found new prospects and re-engaged lapsed donors by leveraging social data in donor management.
Tennessee Valley Institute for Nonprofit Excellenceguest1945e7ca
The document discusses 4 trends in philanthropy: 1) embracing demographic shifts, 2) leveraging technology strategically for online giving, 3) embracing social giving through platforms like crowdrise and charity: water, and 4) personalizing the donor experience. It provides examples and questions to help non-profits respond to these trends, such as how to connect with diverse groups, strategic use of websites and email lists, enabling volunteer fundraisers, and giving donors personalized giving options. Resources are also listed to help non-profits learn best practices.
An overview of the different online fundraising options available to nonprofit organizations, including on-site donation options, e-cards, virtual gifts, Facebook applications, peer-to-peer crowdfunding sites such as FirstGiving, social media fundraising and mobile giving. Plus a peek into the future of online giving!
Engaging Donors In An Online Age Sage Summit 2011Abila
The document discusses strategies for engaging donors online. It defines engaged donors as those who take actions like donating, attending events, volunteering, and recruiting others. Engaged donors build relationships and are more cost-effective than acquiring new donors. The document provides tips for non-profits to engage donors online such as listening to donors, making interactions and donations easy, and providing the content donors want like stories and impact information. It also provides examples of how organizations successfully engage donors through social media, video, and websites.
Friends Asking Friends Event Success with Komen MarylandAnthony Sicola
This document outlines strategies used by the Maryland Affiliate of Susan G. Komen for the Cure to improve their event fundraising results by 10%. They achieved increases through multi-channel engagement including print, email, social media and web. Key strategies included segmentation of communications, an integrated incentive program, and measuring goals to evaluate and adjust tactics over time. Communication strategies emphasized engaging donors at different commitment levels through multiple complementary channels.
The document discusses strategies for engaging donors online. It defines engaged donors as those who take actions like donating, attending events, volunteering, and recruiting others. Engaged donors build relationships and are more cost-effective than acquiring new donors. The document provides tips for engaging donors online such as listening to them on social media, making donations easy, and giving donors what they want like impact stories and details about the organization. Examples of successful nonprofit websites and tools for engagement are also presented.
Enterprise Online Fundraising Plan and ResearchRebecca Higman
Enterprise Community Partners (a nonprofit national leader in investment capital and development services for affordable housing and community revitalization) spent some time wondering how to up their online fundraising results, and a whole lot more time acting.
The deck includes research topics, creating donor profiles and personas and six strategies to online outreach.
This presentation was first shared at the Network for Good and Maryland Nonprofits "ePhilanthropy 101: Effective & Inexpensive Fundraising in a Downturn" program on March 27, 2009.
This document discusses how social media platforms like Facebook and LinkedIn can provide new insights into donor behavior and segmentation. It finds that LinkedIn members are more likely to donate and that an individual's industry, company, and level of social engagement on these platforms can help predict donation amounts and participation. Specifically, those in tech, consulting and finance tend to donate more. The document advocates using social data to build a more accurate "donor graph" to better understand constituents and their capacity and likelihood to support an organization's mission.
The document discusses 4 trends nonprofits should watch regarding philanthropy: 1) embrace demographic shifts by connecting with diverse groups like people of color, millennials, and women; 2) leverage technology strategically through websites, email, social media, mobile to raise funds; 3) embrace social giving by enabling volunteer fundraisers and staying connected to networks; 4) personalize the donor experience by giving options to express generosity and make donors feel valued. The VP provides questions to help nonprofits assess how they can respond to these trends.
Building Participation through Social NetworkingNetwork for Good
Your intern won’t stop telling you that your organization needs to get online. “Make a MySpace page! Create a Flickr account!” Or maybe you have started social networking, but can’t help thinking “Why am I here? What do I do now? Is this helping my organization?” Welcome to the new communications landscape and the realities of building participation – from donors to clients to advocates – in the connected age. This session will explore social networking tools (including MySpace, Facebook, blogs and YouTube) that both enhance traditional forms of connection and information exchange, and create relationship-building opportunities that feel entirely new. Attendees can expect to leave this session armed with practical strategies and tactics about how to start using social networking tools to engage in a personal relationship with users by providing something of value.
CASE D1 - Amherst & EverTrue: Like, Comment, ShareEverTrue
This document discusses how social media platforms like Facebook and LinkedIn can provide insights for alumni engagement and fundraising efforts. It notes that Facebook has over 70% of US internet users and LinkedIn is used professionally. Data from these platforms can help create a "Donor Graph" to better understand alumni demographics, interests, and likelihood to donate based on their level of online engagement. The document also outlines Amherst College's efforts to link social media interactions to alumni giving patterns and experiments with allowing volunteer posts and targeted digital campaigns. It emphasizes testing strategies cheaply, reporting results to leadership, and planning to integrate external social data with internal alumni databases.
The document discusses several web-based platforms for fundraising and advocacy campaigns, including Facebook Causes, Change.org, ChipIn, and Fundraising (FirstGiving). It provides details on how each platform allows users to create campaigns, invite friends, accept donations, and engage supporters. The document also notes that while these platforms can help raise money for charities, some charge processing fees of around 7.5% of donations. It discusses the features of the Causes app specifically and how donations are processed through Network for Good and sent to non-profits.
The Future of News / PRSA March12, 2012Kitty Barran
The document discusses the changing landscape of news media and provides suggestions for how public relations professionals can adapt. It notes that the definition of "news" is expanding as people curate their own news sources and get information from various platforms. Traditional newspapers are declining while online news and niche publications are growing. Grassroots efforts are helping to fund nonprofit local news. Examples of innovative Florida news organizations, like Broward Bulldog and Eye on South Florida, are outlined. The summary concludes that PR professionals should identify and engage with new media outlets in their areas.
Online fundraising has grown significantly in recent years. In 2008, over $15 billion was donated online, a 44% increase from 2007. Online donations accounted for just over 5% of total US charity donations in 2008. Younger donors are more likely to donate online, with the average online donor being 38 years old compared to 60+ for offline donors. Various online tools like websites, email, social media, and peer-to-peer fundraising platforms can be used to engage donors and raise funds, with websites and email currently being the most effective methods. Strategy is emphasized as the key priority over specific online tactics.
This was created in my time at Kelton Global as the start to a larger project on "slacktivism." The goal of this piece was to provide insight into the effects of technology on charitable giving.
Space over Place: Situated Innovation Practices in Silicon ValleyTrond Arne Undheim
Believe it or not, these slides were presented at an academic workshop in July 2000. The audience liked it, but I think they were wondering what happened to them...were they really at an academic event? Let's say I went for the dramatic effect.
This document summarizes a case study of a 6-year-old male patient who presented with cerebellar ataxia and headache 3 weeks after a viral infection. Clinical exams revealed trunk and limb ataxia, nystagmus, and papilledema. Brain scans showed bilateral symmetrical lesions in the cerebellar white matter. The patient was diagnosed with acute postinfectious cerebellitis and fully recovered within a week of supportive treatment. The case study is intended to demonstrate the characteristic MRI findings of postinfectious cerebellitis.
The document discusses computational modeling approaches to studying creativity. It proposes an Idea-Agent-Society (IAS) framework where creativity emerges from the interplay between ideas (Level I), individual agents (Level A), and the larger society/field (Level S). Various creativity theories are mapped onto this framework. The IAS framework aims to capture the non-deterministic, non-linear dynamics of creative change through agent-based simulations rather than aiming to precisely model or predict real-world systems. Questions are raised about distinguishing how an idea is presented from the idea itself and about the appropriate scales for these models.
O documento discute o software livre, definindo-o como programas de computador que podem ser usados, copiados, estudados e redistribuídos sem restrições. Ele lista vantagens como redução de custos, aproveitamento de equipamentos obsoletos e possibilidade de modificação, e desvantagens como dificuldade de adaptação por usuários acostumados a outras plataformas e falta de drivers para todos os periféricos.
Clever Home allows you to control, interact with, and repair your home remotely through various methods. You can control lighting, cooling, heating, doors, and alarms by sending GSM calls or SMS messages. The system also sends SMS or MMS notifications about intrusions, problems, and allows access to a web interface to control the overall system status and enable/disable commands for troubleshooting.
The document summarizes the Chinese language program at Lakeside School. It began in 2000 to add a non-Western language, acknowledging China's rise. Challenges included gaining parent support, finding qualified teachers, and setting up the curriculum. The program now includes middle school levels A-D and upper school levels I-VI. Courses use communicative, task-based methods with the target language and focus on using Chinese in the real world. Contact information is provided for the middle and upper school Chinese teachers.
This document provides guidance for initiating and sustaining a school-based international exchange program. It outlines strategies for hosting international students, sending local students abroad through partner organizations, fundraising and obtaining scholarships. Key recommendations include starting small, developing community relationships, designating a coordinator, and considering teacher exchanges to gain support and involvement.
This document discusses neurological complications that can occur during hematopoietic cell transplantation (HCT). It describes complications that occur during different stages of HCT: 1) During conditioning regimens, complications include encephalopathy, seizures, and cerebral infarction caused by chemotherapy drugs or medical procedures. 2) During bone marrow depletion, complications include encephalopathy, seizures, cerebral infarctions, and hemorrhages due to metabolic issues, drugs, or infections. 3) During chronic immunosuppression in allogeneic HCT, complications include infections by viruses and opportunistic organisms. 4) Late complications include relapse of the original disease, neurological graft-versus-host disease, and second neoplasms.
This was my first pitch (February 2007) of what later that year became the quite successful portal epractice.eu...we were still playing around with design, URLs, names, concepts, and focus areas. But the pitch went well, despite some opposition early on...
This slide show would talk about the 3-tier architecture and how is it helpful and about .NET Platform.
I came up with some Networking Stuffs at http://www.youtube.com/bgccnadom. Try them if you like...
THANK YOU FOR YOUR SUPPORT AND LIKES.
Este documento descreve o projeto "Pequenos Ambientalistas Amazônicos: Construindo um Ambiente Melhor" realizado por alunos da EEEFM Augusto Montenegro. O projeto tem como objetivo conscientizar sobre a importância do meio ambiente e melhorar a qualidade de vida no entorno da escola através de ações com a comunidade. As atividades incluem visitas a locais de Belém, oficinas ambientais, pesquisas, produção de textos e plantio de árvores.
China has implemented several strategies to expand secondary education, including ensuring 9 years of compulsory education, accelerating expansion of upper secondary education, balancing general and vocational education, and enhancing education quality. Specific policies include investing in rural schools, eliminating fees, expanding funding mechanisms, improving teacher training, and establishing evaluation systems. Challenges include balancing elite and mass education and addressing financial constraints.
This very short document does not contain enough contextual information to generate a meaningful 3 sentence summary. The document simply states "Some pictures" without providing any details about the subject, content, or purpose of the pictures. No essential information can be extracted from this minimal statement alone.
Same Song, Different Verse: New Tools to Help Accelerate Your FundraisingElizabeth Engel
1. While traditional fundraising methods like direct mail are still effective, online fundraising is growing rapidly and expected to continue growing in importance.
2. Online donations now account for 11% of fundraising revenue and have grown 39% in recent years, while offline donations have decreased slightly.
3. New tools like social media, online networks, and data analytics can help non-profits engage donors online, especially younger donors who are more active in social networks.
Internet Marketing William Paterson Non Profit ConferenceVictoria Halfpenny
The document summarizes Victoria Halfpenny's presentation on using internet marketing to increase funding and engage constituents for non-profits. It discusses tools like social networking, mobile fundraising, search engines and video games that non-profits can use. While online marketing requires resources, surveys find most donors, including major donors, now engage with and support charities online as it is more efficient. The presentation provides steps non-profits can take to develop an online marketing plan tailored to their objectives and stakeholders' needs.
Individual Giving Save A Mother Social Media Internship 2011Save A Mother
This document discusses fundraising strategies for non-profits, with a focus on using social media. It notes that individual donations make up 80% of charitable funds in the US. Social media can increase donations by up to 40% by helping donors feel connected to an organization and spreading its message virally. The document also provides tips for online fundraising campaigns, like having a clear call to action and making donations easy. It outlines current and goals fundraising for Save a Mother, including growing its online community through social media interns' efforts.
This document summarizes tips for nonprofits to embrace technology and optimize their online presence. It discusses using websites, social media like Facebook and Twitter, video, and email to engage donors, attract new supporters, and increase fundraising. Key recommendations include updating websites frequently, using social media to share stories and videos, tracking analytics to improve outreach, and integrating online and email efforts with customer relationship management systems.
Social media can be a powerful tool for nonprofits when used strategically and conversationally. Several case studies showed how nonprofits raised funds and awareness through engaging campaigns on platforms like Twitter, Facebook, and YouTube. However, overusing social media for solicitation risks donor fatigue. Nonprofits should identify clear goals, develop an online network, integrate social and offline efforts, and recognize donors to maximize the benefits of social media for fundraising and their mission.
The document discusses using social media and the internet to grow a nonprofit's donor audience and increase donations. It provides tips on using platforms like Facebook, Twitter, and social media marketing to engage current and potential donors. It also describes a challenge event run by a community foundation that provides prize money to nonprofits that meet fundraising thresholds through an online donor platform between November and December 2010.
The document discusses strategies for engaging donors online. It defines engaged donors as those who take actions like donating, attending events, volunteering, and recruiting others. Engaged donors build relationships and are more cost-effective than acquiring new donors. The document provides tips for non-profits to engage donors online such as listening to donors, making interactions and donations easy, and providing the content donors want like stories and impact information. It also offers examples of how to use tools like social media, videos, and websites to foster donor engagement.
The document discusses how non-profits can use technology and social media to more effectively fundraise. It provides tips on optimizing websites, using social media platforms like Facebook, YouTube and Twitter, collecting donor information online, and using databases and email communications to strengthen relationships with donors. Key recommendations include segmenting donor lists, tracking donor interactions across multiple touchpoints, and measuring the results of online and social media efforts.
In this presentation, you will learn about the differences and similarities among Matures, Baby Boomers, Generation X and Y in their approaches to giving. You'll also hear how experts at Amnesty International USA and AARP/AARP Foundation are using age segmentation to achieve better fundraising and communications results.
Embracing Technology As A Nonprofit Ct Beardsley Presentationbrooke.csukas
This document provides 5 steps for nonprofits to embrace technology: 1) Optimize your website to attract donors and support through social media, 2) Collect information from visitors on your website, 3) Make your donor database work for communication and fundraising, 4) Communicate with new and existing donors using tools like email and social media, 5) Continuously evaluate your tools and have fun trying new technologies. It offers advice on using various tools and platforms like websites, email, Facebook, YouTube, Twitter, and databases in an engaging and measurable way.
This document discusses how non-profits can use technology and innovation to increase funding, engage new constituents, and promote their mission. It outlines various online tools like social networking, mobile fundraising, video games, and virtual worlds that non-profits are using successfully. While many non-profits have been slow to adopt new technologies, online engagement is shown to result in increased donations and donor retention when implemented properly. The document provides examples and encourages non-profits to develop a technology plan tailored to their objectives.
The document discusses how nonprofits can engage millennials through social media and web 2.0 technologies. It provides statistics on millennials' technology use and preferences for social networking sites like Facebook and MySpace. It offers tips for nonprofits to promote causes, events, and fundraising on social networks by building networks and engaging supporters. The key message is that millennials are a critical future constituency and social media is important for nonprofits to reach this digital generation.
In this webinar, you will learn about the differences and similarities among Matures, Baby Boomers, Generation X and Y in their approaches to giving. You'll also hear how experts at Amnesty International USA and AARP/AARP Foundation are using age segmentation to achieve better fundraising and communications results.
Sharing the Message: How to work effectively with your organization's wired f...peterdeitz
- Wired fundraising involves using online tools like websites, social media, and email to raise money for nonprofits. It has increased in popularity since the mid-1990s with the rise of the internet.
- There are many successful examples of individuals using blogs, social networks, and other online platforms to tell compelling stories and raise substantial funds for causes.
- For nonprofits to benefit from wired fundraising, they need to be supportive of these efforts, provide resources and messaging guidance to fundraisers, and ensure their systems can effectively process online donations. Communication and collaboration between wired fundraisers and nonprofits is key.
1. The document provides tips for non-profits to embrace technology through optimizing their website, attracting donors via social media, collecting online information, and communicating with donors.
2. It emphasizes the importance of relationships over technology and provides strategies for websites, social media platforms like Facebook, YouTube, and Twitter, and using email and a donor database.
3. The key recommendations are to continuously evaluate technology use, have fun trying new things, and measure results to improve fundraising and donor engagement.
Embracing Technology As A Nonprofit Birmingham Presentationbrooke.csukas
This document provides an overview of how nonprofits can embrace technology to optimize operations and fundraising. It discusses steps like optimizing websites, attracting donors through social media, collecting donor information online, integrating databases with communications, and more. Specific platforms like Facebook, Twitter, YouTube and tools like email marketing, landing pages, and mobile design are examined. The key message is that relationships should be the priority and technology can help strengthen relationships and engagement.
CTCEF 2010 - Social Media, How it can work for your Foundation - presented by...mikekierce
This document discusses how social media and website optimization can help non-profits engage donors and raise funds. It provides examples of how to use platforms like Facebook, Twitter, YouTube and blogs. Key recommendations include developing an online strategy, continuously evaluating results, and having a goal of engagement over just promotion. Social media allows for relationship building which is important for fundraising.
Embracing Technology As A Nonprofit Kansas City Presentationbrooke.csukas
This document provides an overview of how nonprofits can embrace technology through 5 easy steps: 1) Optimizing their website to attract donors and support, 2) Attracting donors through social media like Facebook and YouTube, 3) Collecting donor information online, 4) Using their donor database effectively, and 5) Communicating with new and existing donors. It discusses how the economy is affecting charitable giving and provides specific strategies and examples of how nonprofits can utilize different technologies and social media platforms like websites, videos, and Facebook to engage donors and raise funds online.
Slides from a presentation at the 2014 California Society of Association Executives ELEVATE conference showing associations free and low-cost ways to market membership effectively.
Member Relations: An Association-Centric Approach to Customer Relationship Ma...Elizabeth Engel
The document outlines Elizabeth Weaver Engel's presentation at the CESSE Annual Meeting 2013 on member relations and customer relationship management. The presentation covers the CRM mindset, opportunities around big data, and how marketing, communications, and IT departments can collaborate effectively. It encourages associations to think about how to develop a more sales-focused culture and how collecting and using member data can help answer strategic questions.
Walking the Walk of Deep Volunteer EngagementElizabeth Engel
Presentation on new models of volunteering given by Peggy Hoffman (Mariner Management), Eric Lanke (National Fluid Power Association), and Elizabeth Weaver Engel (Spark Consulting) at ASAE's 2013 Marketing, Membership, and Communications Conference.
Presentation on marketing private online communities given by Elizabeth Engel, Kristina Twigg, and Lauren Wolfe at the December 2012 Higher Logic users group meeting.
The document discusses how attention does not scale in the age of information abundance. It notes that there are now 250 billion pieces of online content created each day, far more than any individual can pay attention to. As a result, information overload has become a major problem. The document suggests that content curation, where information is organized and filtered by curators, can help address this issue by selecting and highlighting the most important information for audiences. It argues that both individuals and organizations will need to take on curator roles to help refine online experiences and combat distraction in the digital era.
Presentation by Elizabeth Engel and Laura Feldman for the 2012 Bridge Conference.
Say NO to financial support?! In association fundraising, sometimes saying no to corporate funders is as important as saying yes to new revenue. But knowing how to determine when to say No is difficult when a company is offering your organization money, free stuff or both. Expert association fundraisers from the Children's Hospitals Association will share their guidelines, processes, and criteria for vetting corporate suitors to help you get to the happily ever after of corporate partnerships.
What Snow White Can Teach Us About Risk ManagementElizabeth Engel
Presentation given by Leslie White (Croydon Consulting) and Elizabeth Engel (Children's Hospital Association) June 7, 2012 at ASAE's Finance, HR & Business Operations Conference
Presentation on marketing & communications makeovers given by Layla Masri, Chris Durso and Elizabeth Engel at the ASAE Marketing, Membership & Communications Conference, May 23, 2012
Bridging the Gap: Using Social Media Effectively to Connect with Your MembersElizabeth Engel
Slides from panel presentation on social media at the 2012 Joint Commission on Sports Medicine and Science annual meeting. Panelists included Dave Ellis (CPSDA), David Saddler (NATA), Sarah Bild (Gatorade), and Elizabeth Engel (CHA) as moderator
What the Tech Is Going on with Your Online CommunicationsElizabeth Engel
Slides from a presentation given by Andrew Hanelly, Polly Karpowicz, Maggie McGary and Elizabeth Weaver Engel at the ASAE Technology Conference, December 2011
Presentation given by Nicole Kukowski (Global Giving) and Elizabeth Weaver Engel (National Association of Children's Hospitals and Related Institutions) for the Association Foundation Group's 2011 National Conference.
Presentation from ASAE's 2010 Annual Meeting by Layla Masri, Lynn Morton, and Elizabeth Weaver Engel, CAE on member engagement and integrated communications.
Presentation given by me and Kathleen Wilson, CAE, Executive Director of NATLE, at ASAE's 2009 Annual Meeting. Be sure to download the tips document that goes with it.
Barter with complementary organizations to exchange member lists, ads, and promotions. Create personalized HTML emails using simple email tools to market to members without expensive subscription services. Rely on passionate members and volunteers to spread the word about exciting organization activities through word-of-mouth. Provide excellent customer service at all levels to retain existing members, which is more important and lower cost than recruiting new members.
Web and eMarketing Presentation - DMAW Association Day 2009Elizabeth Engel
Presentation on online marketing given by Caroline Fuchs, CAE of SmithBucklin and Elizabeth Weaver Engel, CAE of the National Association of Children's Hospitals and Related Institutions (NACHRI) at the 2009 DMAW Association Day.
The document discusses technology policies for organizations in the era of Web 2.0. It notes that Web 2.0 enables collaboration through social networks, blogs, wikis, and other tools. While these tools provide opportunities, they also present legal risks, potential staff wasting time, loss of control, and network security issues that policies need to address. The document provides advice on creating policies that make interacting online easier and safer, including addressing official and unofficial sites, setting constructive boundaries, and reviewing existing policies on intellectual property, confidentiality, and transparency. It recommends that policies not start with banning and instead keep things simple, flexible, and realistic.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
Structural Design Process: Step-by-Step Guide for BuildingsChandresh Chudasama
The structural design process is explained: Follow our step-by-step guide to understand building design intricacies and ensure structural integrity. Learn how to build wonderful buildings with the help of our detailed information. Learn how to create structures with durability and reliability and also gain insights on ways of managing structures.
Income Tax exemption for Start up : Section 80 IAC
Same Song, Different Verse
1. Same Song, Different Verse: New Tools to Help Accelerate Your Fundraising Center for Nonprofit Success Strategic Alliances 101 February 15, 2011 Elizabeth Weaver Engel, CAE Director, Marketing & Sponsorship NACHRI
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7. Online Giving Online donors are younger and higher income Source: 2008 donorCentrics Internet Giving Benchmarking Analysis
8. Online Giving And they give bigger gifts Source: 2008 donorCentrics Internet Giving Benchmarking Analysis