Md Raza Khan has 5 years of experience as a Store Manager for Van Heusen, a lifestyle brand. His responsibilities include sales and customer management, store image management, store operations management, and team management. He ensures the store achieves its business goals and strategic targets. Previously he held roles as Assistant Store Manager and Retail Management Trainee for Van Heusen. He has a BSC in Hospitality Industry and an MBA in Marketing/HR.

1. Md Raza Khan
Mobile: +91-8100281547/033-26780231
Email: razakhan058@gmail.com/raza.khanmd@madura.adityabirla.com
BRIEF OVERVIEW
A dynamic professional with 5 years of experience in the areas of Operations, Inventory Management, Visual
Merchandising, Customer Servicing, Cash Management & Team Management. Presently working for
VANHEUSEN a Lifestyle Brand of Madura Fashion & Lifestyle as Store Manager. Deftness in handling
overall functioning of Store Operations. Excellent interpersonal, communication & organizational skills with
proven abilities in team management, customer relationship management & effective crisis management.
KEY ACCOUNTABILITIES.
Sales and Customer Management
 Establishing and implementing Action Plans, in agreement with the Operation Team, in order to develop
sales for each product category and client segment.
 Supporting the achievement of business goals and strategic projects, keeping in constant connection with
Corporate functions.
 Ensuring the implementation of CRM initiatives to develop a clientele network for the store.
 Ensuring, in agreement with the ARM, the development of motivation, sense of belonging and business
involvement.
Store Image Management
 Assisting the Team in ensuring the correct interpretation and implementation of visual guidelines, keeping
store employees up to date about visual issues, and ensuring that best sellers products are displayed,
through a close cooperation with Department Managers and with the Visual Display Team.
 Taking care of the general look of the store / departments in terms of cleanness, tidiness and efficiency, in
order to ensure the best image of products and store, in line with the brand communication and promotion
strategy.
Store Operations Management
 Supporting the Team in the economical and operational effective management of the store, in compliance
with internal policies and procedures.
 Supporting the adequate integration and optimization between front and back-office, ensuring appropriate
store resources coverage, and supervising logistics and stock management.
 Supporting the maintenance of stock and inventory accuracy, in line with corporate policies and procedures.
Team Management
 Leading, mentoring & monitoring the performance of team members to ensure efficiency in process
operations and meeting of individual & group targets.
 Creating and sustaining a dynamic environment that fosters development opportunities and motivates high
performance amongst Team members.
 Providing training to new joiners.
 Defining clear action plan for each element of target achievement
 All the operation processes related to the customer service as advised by the brand are being followed
 Planning and ensuring proper staff allocation
 Morale Boosting of the staffs
 Help them overcome their weaknesses and capitalize on the strength.

2. CAREER HIGHLIGHTS
VANHESUEN May 2011– Till Date
Van Heusen is a premium lifestyle brand for men, women and youth. The brand embodies ‘fashion for the
corporate’ and reflects the current expression of elegance in today’s context. Van Heusen’s key design drivers
are fashion and sophistication. The brand has ventured into new categories with sub brand ‘VDOT’ and also
made a foray into women’s wear category. The core audience comprises of professionals and corporate
executives - men who are successful, focused, articulate, well-travelled, confident and have a sense of style
about them. Most importantly, the Van Heusen consumers are those who believe strongly in leaving a mark
where ever they go.
Store Manager (Jan’2013 – Till date)
Role:
 Customer Dealing,
 Tracking of staff performance, Discipline, staff motivation, growth & their development, positive mind
frame, friendly environment, team player, building leaders, problem solving, building trust
 Coordinating sales training programs and setting up new modules for increasing business
 Updates on product training, product launching, loyalty program
 Customer and personal services, knowledge of principles and process for providing customer services
includes customer needs assessment
 VM guideline implementation training
 Cash and inventory training
 Loss prevention training
 Customer Service and their grievance management
 Maintenance of customer database and driving customer loyalty program
 Preparing DSR and Cash report.
 To ensure each and every customer is served to the company standard.
 To ensure that on floor availability is at all times 100% in lie with the company expectations regarding
depth, display, pricing and standards.
 Budgeted top-line and profitability achievement
 Ensuring YoY growth
 Study of competitor stores for new products, promotions and merchandise and repo rting to concerned
stakeholders
 Defining clear action plan for each element of target achievement
 All the operation processes related to the customer service as advised by the brand are being followed
 Planning and ensuring proper staff allocation
 Performance Evaluation
 To ensure that the store is managed in compliance with local laws and custom. Direct communication with
Category, Marketing Dept etc. in the time of need.
 Monitoring the display and visual merchandising of the store
 Proper Cash Management
 To coordinate with the Sales Associate and Sales supporters on store targets and potential.
Promoted to Assistant Store Manager (Feb 12-jan-13)
Role:
 Customer Dealing
 Handling and managing complete operations of store efficiently
 Making store profitable.
 Model stocking, Net week cover, Shelf life, operating on conversion- individual and cumulative, Revenue in
comparison to sales contribution, hourly stock replenishment, UPT- ABV evaluation, Inter transfer, Top and
low selling articles
 Product feedback to buyers.
 Participation in territory meetings, strategies, Territory activities and events
 Handling sales promotions and marketing activities
 Competitors data and activity evaluation
 In-out of stock, shrinkage and pilferage control
 Entire legal compliances of store

3. Joined as Retail Management Trainee through Campus Placement. (May2011-jan2012)
Role:
 Customer Dealing.
 More of Learning and observation during the internship.
 To ensure each and every customer is served to the company standard.
 Responsible for the profitable operation of the assigned section.
 Active participation in the strategic meetings of marketing and sales promotion.
 Keep accurate and up-to-date records of store inventory (Global Counting).
 Ensures that new arrivals are recorded, priced and displayed or shelved.
 Ensuring smooth functioning of sales service so as to maintain hassle free auditing methods.
 Monitoring the display and visual merchandising of the store
Summer Internship:
HYATT Regency Kolkata (5 Star deluxe Hotel). Duration 6 Months
Front office operation,
 Marketing,
 reservation,
 Check-in Checkout.
 Bell desk.
 Guest Relation
 Concierge
Professional Qualification
 Completed 3 Years Full Time B.S.C. in Hospitality Industry from IHM Hyderabad (Govt. of India)
2008-2011.
 MBA in Marketing/HR from Sikkim Manipal University in 2011-2013, (Correspondence) Kolkata under
the affiliation USG.
ACADEMIC CREDENTIALS
 Tourism Management from IHM Hyderabad.
 Higher Secondary from I.S.C in 2008
 High School Under I.C.S.E IN 2006
SPECIAL ACHIVEMENTS
 Highest mystery shopping rating of 98%. EAST PAN INDIA record.
 Got certificate for achieving exceed expectation in FY13/FY14in Van Heusen.
 Certified as a Nodal trainer from Van Heusen.
 Outstanding performer Award from Van Heusen.
 Highest achiever in volume and value in South City Mall, Kolkata.
 Highest “ABV (Target)” achiever in a particular Quarter.
PERSONAL DOSSIER_____________________________________________________________
Contact Address : 252/3 Belilious Road Howrah-711101
Date Of Birth : 2nd March 1989.
Languages Known : English, Hindi, Bengali and Arabic
REFERENCES____________________________________________________________________
DATE:
KOLKATA Md Raza Khan