SlideShare a Scribd company logo
The masthead I created
features block red and white
text on a black banner. The
font is bold and square and is
effective as it strands out from
other anchorage text in order
to grab the audiences
attention. Moreover, ‘film’ is
written in red and ‘focus’ is
written in white in an effective
way as it makes the masthead
more pleasing to the eye as it
isn’t too bright and
overpowering – yet is still able
to stand out on the page. In
combination with my main
product, the mast head is very
effective as it incorporates
colours that are used within
the film trailer for the
audience to make a connection
between the two.

A second way I have
combined both my final
media product and my
magazine cover is
through the photography.
The cover photo pictures
the protagonist character
looking scared and
directs focus to the
omega symbol scratched
into her hand. The
symbol is featured as a
focal point within the film
so draws comparisons
between both products. I
believe this is a strength
to both products as it
makes the key symbol a
prominent feature of
both and it apparent
between the two.
The next feature that
combines both media
products is the ‘ultimate
horror edition’ text.
‘ultimate and ‘edition’ are
written in bold black font in
order to make them stand
out but ‘horror’ is slashed
across is in red. This has
allowed me to combine the
two products as the
magazine is promoting a
horror edition and features
my horror film on the front
so establishes the genre.
The final way I have combined both products is through the
strapline ‘once the curse has got you there’s no escape. This is
featured under the anchorage text of the films name and is the
final line of the voiceover in the trailer. By featuring this quote
in both products I have combined the two products by making
the quote memorable for the audience and a sell line

The anchorage text I have
chosen to use combines
together both my final
media product and my
magazine because the
text type is the same.
The font I used is called
‘CG times’ and is bold
and white in order to
attract the audience. I
feel this is a strength of
my two final produces as
it creates a house style
among the final film
trailer and the film
magazine in order for the
viewer to see the
magazine cover and make
the connection with the
film.
The first key way in which I
have combined my film
poster with my final trailer
is through the photography.
The only image on the
poster is a black and white
one of the dead hand with
the omega symbol
scratched into it. I believe
putting the image in black
and white is strong point to
the poster as it makes it
stand out from the red font.
I darkened the bottom of it
and brightened the top
then made the symbol
darker. The use of a human
limb incorporates elements
of horror and makes the
image relatable to human
life as well as making the
audience feel
uncomfortable and uneasy
because of the negative
connotations.

Again, I have used
the same anchorage
text within all three
products in order to
establish a house
style among all. The
font is bold and
white in order to
contrast the black
behind and I believe
this is a strength as it
grabs the audiences
attention by standing
out. It combines the
three products
together and the
black with white font
is conventional
within the genre in
order to convey
horror.
The text I have used at the bottom is conventional to film posters
and the horror genre. It showcases the names of actors,
producers, directors and costume designers which can be
combined with my film trailer because of the actors within.
Audiences will make a connection with the names included on
the poster, the faces within the film and the cover photo on the
magazine in order to combine all three products to entice and
attract the target audience.

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Question 2 evaluation

  • 1. The masthead I created features block red and white text on a black banner. The font is bold and square and is effective as it strands out from other anchorage text in order to grab the audiences attention. Moreover, ‘film’ is written in red and ‘focus’ is written in white in an effective way as it makes the masthead more pleasing to the eye as it isn’t too bright and overpowering – yet is still able to stand out on the page. In combination with my main product, the mast head is very effective as it incorporates colours that are used within the film trailer for the audience to make a connection between the two. A second way I have combined both my final media product and my magazine cover is through the photography. The cover photo pictures the protagonist character looking scared and directs focus to the omega symbol scratched into her hand. The symbol is featured as a focal point within the film so draws comparisons between both products. I believe this is a strength to both products as it makes the key symbol a prominent feature of both and it apparent between the two.
  • 2. The next feature that combines both media products is the ‘ultimate horror edition’ text. ‘ultimate and ‘edition’ are written in bold black font in order to make them stand out but ‘horror’ is slashed across is in red. This has allowed me to combine the two products as the magazine is promoting a horror edition and features my horror film on the front so establishes the genre. The final way I have combined both products is through the strapline ‘once the curse has got you there’s no escape. This is featured under the anchorage text of the films name and is the final line of the voiceover in the trailer. By featuring this quote in both products I have combined the two products by making the quote memorable for the audience and a sell line The anchorage text I have chosen to use combines together both my final media product and my magazine because the text type is the same. The font I used is called ‘CG times’ and is bold and white in order to attract the audience. I feel this is a strength of my two final produces as it creates a house style among the final film trailer and the film magazine in order for the viewer to see the magazine cover and make the connection with the film.
  • 3. The first key way in which I have combined my film poster with my final trailer is through the photography. The only image on the poster is a black and white one of the dead hand with the omega symbol scratched into it. I believe putting the image in black and white is strong point to the poster as it makes it stand out from the red font. I darkened the bottom of it and brightened the top then made the symbol darker. The use of a human limb incorporates elements of horror and makes the image relatable to human life as well as making the audience feel uncomfortable and uneasy because of the negative connotations. Again, I have used the same anchorage text within all three products in order to establish a house style among all. The font is bold and white in order to contrast the black behind and I believe this is a strength as it grabs the audiences attention by standing out. It combines the three products together and the black with white font is conventional within the genre in order to convey horror.
  • 4. The text I have used at the bottom is conventional to film posters and the horror genre. It showcases the names of actors, producers, directors and costume designers which can be combined with my film trailer because of the actors within. Audiences will make a connection with the names included on the poster, the faces within the film and the cover photo on the magazine in order to combine all three products to entice and attract the target audience.