AMITY BUSINESS SCHOOL
MBA (All programs), Semester III
BUSINESS COMMUNICATION
Dr SMRITA SINHA

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Non Verbal Communication
PRINCIPLES
 1.Supplements Verbal Communication
 2.Regulates Interaction
 3. Establishes Relationships
 4. Reflects Cultural Values
 FUNCTIONS
a. to Create impressions through body language &
paralanguage
b. to Initiate and manage interactions
c. to Express emotions
d. to Convey deception
e. to Convey power
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Forms of
Non-Verbal Communication

• Conscious Non- Verbal Communication
• Subliminal Non Verbal Communication

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TYPES OF NVC
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Body language
Paralanguage
Space Language
Time language
Sign language

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Paralanguage
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Pitch
Speed
Pause
Non Fluencies
Volume

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Space Language
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Intimate
Personal
Social
Public

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Space Language
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Intimate
Personal
Social
Public

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Principles of Non Verbal Communication