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Management
Information System




   Prof. Arathi S. Purohit
Basic Terminologies
   Data : Unstructured Raw Facts, Observations
    or unevaluated messages.
   Information : Finished Product
   Database : Finished Product laid in a
    systematic format.
   File : Logical Existence / name given
   Document : Textual Record
Stages in converting
          Data to Information
   Capturing
   Verifying
   Classifying
   Arranging / Sorting
   Summarizing
   Calculating
   Storing
   Retrieving
   Reproducing
   Communication
Classification of Information
   Action Information : Induces action
   Non – Action Information : Communicates the
    status
   Recurring : Regular Information
   Non – Recurring : Non repetitive
   Internal Information
   External Information
Types of Information
   Strategic Level
       For strategic decision making one needs strategic
        information. It needs more futuristic inputs.
   Tactical Level
       Tactical information used for medium and short
        term planning by middle level management.
   Operational Level
       It covers current happenings, information about
        specific product or task.
Introduction to MIS
An MIS provides managers with information
and support for effective decision making, and
provides feedback on daily operations.
MIS is a system, which makes available the
Right Information to the Right Person at the
Right place at the Right Time in the Right
Form and at Right Cost.
Purpose & Scope
The Purpose and Scope of MIS can be defined
as “The combination of human and computer
based resources that results in the collection,
storage, retrieval, communication and use of
data for the purpose of efficient management of
operations and for business planning”.
Expectations from MIS
   Handling of Corpus data
   Confirmation of validity of data
   Complex processing through Multi
    Dimensional analysis.
   Quick Retrieval
   Mass Storage
   Dynamic
   Timely Communication
MIS Reports
   Scheduled reports
Produced periodically, or on a schedule (daily, weekly, monthly)
   Key-indicator report
Summarizes the previous day’s critical activities
Typically available at the beginning of each day
   Demand report
Gives certain information at a manager’s request
   Exception report
Automatically produced when a situation is unusual or requires
management action
   Drill Down Reports
Provide detailed data about a situation.
Functional Systems
   Financial MIS
   Manufacturing MIS
   Marketing MIS
   Human Resource MIS
   Accounting MIS
   Geographic information systems
Financial Subsystems
   Financial information to all financial
    managers within an organization.
       Profit/loss and cost systems
       Auditing
           Internal auditing
           External auditing
       Uses and management of funds
Manufacturing Subsystems
   Product Designing
   Production scheduling
   Inventory control
   Manufacturing resource planning (Materials
    Requirement Planning with Capacity
    Requirements Planning)
   Just-in-time inventory and manufacturing
    (Toyota Processing System)
   Process control
   Quality control and testing
Marketing Subsystems
   Marketing research
   Product development
   Promotion and advertising
   Product pricing
Human Resource Subsystems
   Human resource planning
   Personnel selection and recruiting
   Training and skills inventory
   Scheduling and job placement
   Wage and salary administration
Accounting Subsystems
   Detailed information on accounts payable,
    accounts receivable, payroll and other petty
    expenses.
Geographic
      Information systems
Capable of assembling, storing, manipulating
and displaying geographically referenced
information.
e.g. Segmentation , Targeting, Water
Consumption Ratio, Property Tax,

GIS Framework
ASK  Acquire  Examine  Analyze  Act
GIS Subsystems
   Measure (natural & human made
    phenomenon)
   Store (measurements in digital format)
   Analyze (to create more useful information)
   Depict ( in form of maps, graphs, lists)

   Case Study – Role of GIS in NHAI
Elements of
        Information Systems
   Hardware
   Software
   Data
   People
   Procedures
Types of Information Systems
   TPS
   MIS
   DSS
   EIS
   KS

   Note : Basically divided based on Strategic,
    Managerial & Operational levels.
Evolution of MIS
                                    KS / ES
                                              AI
                        ESS / EIS


                  DSS



            MIS




      OAS




TPS
Information as a
          Strategic Resource
   Achieving strategic competitiveness in the
    present competitive environment could be
    enhanced through capturing data, processing
    the same, analyzing & transforming into
    useable knowledge.
Contemporary Approaches
            to MIS
   Technical Approach – Based on Operation
    Research techniques
   Behavioral Approach – Based on user
    requirement/friendliness
   Socio – Technical Approach - Combination
Use of Information in
       Competitive Advantage
   Due to globalization business environment
    have become highly competitive and
    information - based. ”Competitive Advantage
    is about changing the balance of power
    between a firm and its competitors in the
    industry, in the firm’s favor”.

Case Study: IS in Restaurant
Case Study: IS in SystemX
Porter – Miller
       IT affecting competition
   Changes the Industry Structure
   Produces new business
   Creates competitive advantage by giving
    companies new ways to out – perform their
    rivals.
Changes the Industry Structure


   Bargaining power of customers
   Bargaining power of suppliers
   Threat from new entrants in the firm’s market
   Threat from substitute products or services
   Positioning of traditional industry competitors
Produces new business
   Information derived from the surveys and the
    analysis of the same may lead to birth of a
    new business in the existing one. Thus
    information confers competitive advantage to
    the firm as it can offer a bundle of goods /
    services.
New ways to out – perform
   Functional Uses
   Strategic Uses
Decision Making Models
   Classical Model
   Administrative Models
   Herbert Simon Model
   Rational Decision Making
       Bounded
       Vroom – Jago
       Six Step
Classical Model
   Decisions are in Best Interest of its
    organization
Administrative Model
   Decisions are in Best Interest of the
    Manager.
Herbert Simon Model

   Phases –
                                 Intelligence
       Intelligence,
       Design,
       Choice
                                     Org



                        Choice                  Design
Rational Decision Making
   Bounded
   Vroom-Jago
       5 processes and 7 questions
           AutocraticI(A1) – You
           AutocraticII(A2) – team  you
           ConsultativeI(C1) – you – team
           ConsultativeII(C2) – team + you
           GroupII(G2) - team
Vroom-Jago
   Do you want High quality solution or best fit
    solution?
   Is information gathered sufficient to take your
    own decisions?
   Do you have structured problems?
   Do the members agreement towards the
    towards is mandatory to accomplish a task?
   Will your group accept your decision?
   Chances of Disagreement from the group
   Goal Congruence (Mgr & Group)
Six-Step Model
   Define the problem
   Identify decision criteria
   Weigh the criteria
   Generate alternatives
   Rate each alternative
   Compute the ultimate option
Decision Analysis
   What If Analysis
   Sensitivity Analysis
   Goal Seeking Analysis – Goal Seek
   Goal Achieving Analysis - Scenarios
Decision Making Tools
   Decision Tree
   Decision Rule
   Decision Table
   Payoff Matrix
   Queuing Models
Decision Tree
   Decision Node – Initial Decision Point
   Chance Node – Options generated from
    Decision Points
Decision Rule
List out all available options
Decision Tables
Tables may include both qualitative &
quantitative bases for decisions based on the
decision rules.
Payoff Matrix
Is a quantitative technique. It identifies the
degree of likelihood of the occurrence of an
event.
EV – Expected value derived from possible
consequences.

EV= prob (possibility1) + prob(possibility2)
Queuing Models
   Queue – Is a line of waiting customers who
    require service from one or more service
    providers.
   Queuing System – Waiting + Customers +
    Service Providers
Types of Queues
   Single – Channel, Single – Phase (Clinic)
   Single – Channel, Multiphase (Dual window)
   Multi – Channel, Single – Phase (Bank)
   Multi – Channel, Multiphase (Registration
    Process)
   Parallel Single – Phase (Super Markets)
   Customer Discrimination (Insurance Co.)
   Converging Arrivals (Traffic Management)
Data Base Management
Systems




         DBMS Concepts
DBMS Components
   Transaction Management
   Concurrency Control
   Recovery Management
   Security Management
   Language Interface
   Storeage Management
   Database Catalog Management
Data Warehouse
   Every organization generates corpus data
    from their day-to-day operations. Such data
    is considered to be the most powerful asset
    of the company.
   The data collected in this way needs to be
    only in “update only” format.
   For this activity the organization would
    require high end databases.
Data Warehouse
Data Warehousing is a new technology that
provides the users the tools to store the
summarized information from multiple, assorted
databases in a single repository.
A Data Warehouse is a
Subject-Oriented,
Integrated,
Time-Varying,
Non-Volatile collection of data.
Data Warehouse Structure
Data Warehouse Structure
   Data Marts are usually smaller chunks
    extracted from Data Warehouse and focus on
    a particular subject or department.
   Data Farm is a location all the data storing
    servers and other computer systems are
    placed.
Components/Elements of
Data Warehouse

The major components of a Data Warehouse
are:
Source of Data Warehouse: (Transactional
or Operational Database) from which the data
warehouse is populated.
Processes involved in creating a data
warehouse:
4.A process to extract data from the database,
and bring it to data warehouse.
Components/Elements of
Data Warehouse
2. A process to cleanse the data, to ensure its
quality for decision making.
3. A process to load the cleansed data into the
data warehouse database.
4. A process to create any desired summaries
of the data like pre-calculated totals, averages
etc which can be requested often.
Components/Elements of
Data Warehouse
Metadata: It is “data about data”.
Query tools: include an end-user interface for
asking questions to the database, in a process
called On-Line-Analytical Processing (OLAP).
They may also include automated tools called
as Data Mining.
Users: Finally, there is User or Users for whom
the data warehouse exists and without whom it
would be useless.
Data Warehouse Benefits
   Time
   Quantity & Quality
   Decision Making
   Business Processes
   Business Objectives

Note : Slice and Dice operations
Data Warehouse Tools
   Access Tools
   Retrieval Tools
   Database Reporting Tools
   Data Analysis Tools
   Data Mining Tools
Data Mining
“Data Mining” or “Knowledge Discovery
Databases (KDD)”, is the non-trivial extraction of
implicit, previously unknown and potentially useful
information from the data.
Synonyms of Data Mining
   Knowledge Discovery in Databases (KDD
   Knowledge Extraction
   Data Analysis
   Information Harvesting
   Data Fishing, Data Dredging
   Data Archaeology
   Information Discovery
Need of Data Mining
The  massive growth of data is due to the wide
availability of data in automated form from
various sources as Web, Business, Research
etc.
We are “Data Rich but Information Poor”
Data is useless, if it cannot deliver knowledge.
That is why data mining is gaining wide
acceptance in today’s world.
Data Mining is likely to emerge as an
important managerial decision making tool.
Functioning of Data Mining
The cyclical functioning of Data Mining consists
of the following:
Understand the situation

Building/Developing (suitable) model/s

Undertaking analysis based on the model/s

Initiating appropriate action

Measuring the results

Iterations/Repetition
Technologies used in DataMining
    Decision rules
    Decision Trees
    Generic Algorithms
    Non-Linear Regression Methods – Dependencies
     are checked
    Case Based Reasoning – Closest past similarities of
     the present situation.
    Neural Networks: An Artificial Neural Network (ANN)
     is an information processing paradigm that is
     inspired by the way biological nervous systems,
     such as the brain, process information.
Advantages of Neural Networks

   Adaptive learning
   Self-Organization
   Real Time Operation
   Fault Tolerance via Redundant Information
    Coding
Data Mining Applications
   Marketing
   Finance
   Human Resources / Personnel
   Manufacturing
   Services
   Retail
Data Mining – Banking Case
Customers apply for a loan / credit card.
Information such as age, income, employment
history, education, bank accounts, existing
debts etc. is provided.
The bank does further verification and further
decides whether to issue the loan / credit card.
Trends affecting Data Mining
Grossman has identified five external trends
which affect Data Mining. They are:
Data Trends - avoid dumping of data.

Hardware Trends – speedy process

Network Trends – New protocols & languages

Scientific Computing Trends - Simulation

Business Trends - predict opportunities and
risks
DSS
   DSS are interactive information systems, that
    rely on an integrated set of user-friendly
    hardware & software tools to produce and
    present information that is targeted to support
    the management in the decision making
    process.
Components of DSS
   Database
   Model Base
       Behavioural model
           Trend Analysis, Forecasting
       Management Science Model
           PPM-OB (Budgets)
       Operations Research Model
           Mathematics (MRP)
   DSS Software System
Components of DSS Program
                      Model Base
                  Model Management
                 Dialogue Management
                   Data Management

(DSS Database) (Enterprise Data) (External Data Source)
Types of DSS
   Status Inquiry Systems – Searching the
    available vendors, products availability,
    procurement, stocks
   Data Analysis System – Pricing, Promotional
    activities, positioning
   Information Analysis System – selection of
    vendor/product/services based on price,
    performance, quality etc.
   Accounting Systems – ROI, Payables,
    Receivables could be calculated
Decision Support Systems
   GDSS – User Interactive computer based
    systems which facilitates the solution by set
    of decision makers in a group.
   EIS / ESS – It can handle any type of new
    situations from which summaries/snapshots
    can be generated for assisting the top
    management in effective decision-making.
   ES – Expert Systems are computer programs
    that represents the knowledge of some
    subject specialist with a view to solvig
    problems or giving advice.
Decision Support Systems
   KBES – Knowledge based expert systems

   AI - Artificial Intelligence is a technology
    which helps the application of computers to
    the areas that require knowledge, perception,
    reasoning, understanding which distinguish
    the human behaviour from computers.
Issues in MIS

   Security and Control –
       External Threats –
           through internet connection without a firewall.
           Dial-up connections
       Internal Threats
           Passwords
           Employee Discrimination
           Access Ids disclosed to unauthenticated user
           Authorization levels
Issues in MIS
   Quality Assurance – Quality indicates the
    degree of excellence of a product or service.
   Factors:
       Scale (Measurement Tool), Test (Implement),
        Worst (The least acceptable value) , Plan
        (Desired Values), Best (Best Fit value that a
        system is capable of), Now (the actuals derived)
   Models : Quality Profile Model, Constructive
    Quality Model, TickIT Initiative
Issues in MIS
   Ethical and Social Dimensions Ethics means
    system or code of conduct.
       Ethical & Social Dimension
           Obligation to Management
           Obligation to Society
           Obligation to Employer
           Obligation to Country
Issues in MIS
   IPR in IT
Information or related products such as process, code of
conduct, business models, diagrams, layouts can be
     classified
as intellectual property which can be viewed, copied &
     shared.
In this process it may loose its original identity. Such
information requires protection provisions from:
7.   Trade Secrets,
8.   Copyright
9.   Patents
   Managing Global Information Systems
Issues in MIS

   Managing Global Information Systems
   A Global Information Systems architecture consists of
    basic information systems required by organizations to
    coordinate worldwide trade and other tasks.
   A business driver is an environmental force to which
    businesses must respond and that influence a business’s
    direction
Global Information System
Application of MIS
   NHAI
   Hotel Information System
   HRIS
   eHRM
   Applicant Tracking Systems
   SystemX – Budgeting Tools
   ITES

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Mis lecture ppt

  • 1. Management Information System Prof. Arathi S. Purohit
  • 2. Basic Terminologies  Data : Unstructured Raw Facts, Observations or unevaluated messages.  Information : Finished Product  Database : Finished Product laid in a systematic format.  File : Logical Existence / name given  Document : Textual Record
  • 3. Stages in converting Data to Information  Capturing  Verifying  Classifying  Arranging / Sorting  Summarizing  Calculating  Storing  Retrieving  Reproducing  Communication
  • 4. Classification of Information  Action Information : Induces action  Non – Action Information : Communicates the status  Recurring : Regular Information  Non – Recurring : Non repetitive  Internal Information  External Information
  • 5. Types of Information  Strategic Level  For strategic decision making one needs strategic information. It needs more futuristic inputs.  Tactical Level  Tactical information used for medium and short term planning by middle level management.  Operational Level  It covers current happenings, information about specific product or task.
  • 6. Introduction to MIS An MIS provides managers with information and support for effective decision making, and provides feedback on daily operations. MIS is a system, which makes available the Right Information to the Right Person at the Right place at the Right Time in the Right Form and at Right Cost.
  • 7. Purpose & Scope The Purpose and Scope of MIS can be defined as “The combination of human and computer based resources that results in the collection, storage, retrieval, communication and use of data for the purpose of efficient management of operations and for business planning”.
  • 8. Expectations from MIS  Handling of Corpus data  Confirmation of validity of data  Complex processing through Multi Dimensional analysis.  Quick Retrieval  Mass Storage  Dynamic  Timely Communication
  • 9. MIS Reports  Scheduled reports Produced periodically, or on a schedule (daily, weekly, monthly)  Key-indicator report Summarizes the previous day’s critical activities Typically available at the beginning of each day  Demand report Gives certain information at a manager’s request  Exception report Automatically produced when a situation is unusual or requires management action  Drill Down Reports Provide detailed data about a situation.
  • 10. Functional Systems  Financial MIS  Manufacturing MIS  Marketing MIS  Human Resource MIS  Accounting MIS  Geographic information systems
  • 11. Financial Subsystems  Financial information to all financial managers within an organization.  Profit/loss and cost systems  Auditing  Internal auditing  External auditing  Uses and management of funds
  • 12. Manufacturing Subsystems  Product Designing  Production scheduling  Inventory control  Manufacturing resource planning (Materials Requirement Planning with Capacity Requirements Planning)  Just-in-time inventory and manufacturing (Toyota Processing System)  Process control  Quality control and testing
  • 13. Marketing Subsystems  Marketing research  Product development  Promotion and advertising  Product pricing
  • 14. Human Resource Subsystems  Human resource planning  Personnel selection and recruiting  Training and skills inventory  Scheduling and job placement  Wage and salary administration
  • 15. Accounting Subsystems  Detailed information on accounts payable, accounts receivable, payroll and other petty expenses.
  • 16. Geographic Information systems Capable of assembling, storing, manipulating and displaying geographically referenced information. e.g. Segmentation , Targeting, Water Consumption Ratio, Property Tax, GIS Framework ASK  Acquire  Examine  Analyze  Act
  • 17. GIS Subsystems  Measure (natural & human made phenomenon)  Store (measurements in digital format)  Analyze (to create more useful information)  Depict ( in form of maps, graphs, lists)  Case Study – Role of GIS in NHAI
  • 18. Elements of Information Systems  Hardware  Software  Data  People  Procedures
  • 19. Types of Information Systems  TPS  MIS  DSS  EIS  KS  Note : Basically divided based on Strategic, Managerial & Operational levels.
  • 20. Evolution of MIS KS / ES AI ESS / EIS DSS MIS OAS TPS
  • 21. Information as a Strategic Resource  Achieving strategic competitiveness in the present competitive environment could be enhanced through capturing data, processing the same, analyzing & transforming into useable knowledge.
  • 22. Contemporary Approaches to MIS  Technical Approach – Based on Operation Research techniques  Behavioral Approach – Based on user requirement/friendliness  Socio – Technical Approach - Combination
  • 23. Use of Information in Competitive Advantage  Due to globalization business environment have become highly competitive and information - based. ”Competitive Advantage is about changing the balance of power between a firm and its competitors in the industry, in the firm’s favor”. Case Study: IS in Restaurant Case Study: IS in SystemX
  • 24. Porter – Miller IT affecting competition  Changes the Industry Structure  Produces new business  Creates competitive advantage by giving companies new ways to out – perform their rivals.
  • 25. Changes the Industry Structure  Bargaining power of customers  Bargaining power of suppliers  Threat from new entrants in the firm’s market  Threat from substitute products or services  Positioning of traditional industry competitors
  • 26. Produces new business  Information derived from the surveys and the analysis of the same may lead to birth of a new business in the existing one. Thus information confers competitive advantage to the firm as it can offer a bundle of goods / services.
  • 27. New ways to out – perform  Functional Uses  Strategic Uses
  • 28. Decision Making Models  Classical Model  Administrative Models  Herbert Simon Model  Rational Decision Making  Bounded  Vroom – Jago  Six Step
  • 29. Classical Model  Decisions are in Best Interest of its organization
  • 30. Administrative Model  Decisions are in Best Interest of the Manager.
  • 31. Herbert Simon Model  Phases – Intelligence  Intelligence,  Design,  Choice Org Choice Design
  • 32. Rational Decision Making  Bounded  Vroom-Jago  5 processes and 7 questions  AutocraticI(A1) – You  AutocraticII(A2) – team  you  ConsultativeI(C1) – you – team  ConsultativeII(C2) – team + you  GroupII(G2) - team
  • 33. Vroom-Jago  Do you want High quality solution or best fit solution?  Is information gathered sufficient to take your own decisions?  Do you have structured problems?  Do the members agreement towards the towards is mandatory to accomplish a task?  Will your group accept your decision?  Chances of Disagreement from the group  Goal Congruence (Mgr & Group)
  • 34. Six-Step Model  Define the problem  Identify decision criteria  Weigh the criteria  Generate alternatives  Rate each alternative  Compute the ultimate option
  • 35. Decision Analysis  What If Analysis  Sensitivity Analysis  Goal Seeking Analysis – Goal Seek  Goal Achieving Analysis - Scenarios
  • 36. Decision Making Tools  Decision Tree  Decision Rule  Decision Table  Payoff Matrix  Queuing Models
  • 37. Decision Tree  Decision Node – Initial Decision Point  Chance Node – Options generated from Decision Points
  • 38. Decision Rule List out all available options
  • 39. Decision Tables Tables may include both qualitative & quantitative bases for decisions based on the decision rules.
  • 40. Payoff Matrix Is a quantitative technique. It identifies the degree of likelihood of the occurrence of an event. EV – Expected value derived from possible consequences. EV= prob (possibility1) + prob(possibility2)
  • 41. Queuing Models  Queue – Is a line of waiting customers who require service from one or more service providers.  Queuing System – Waiting + Customers + Service Providers
  • 42. Types of Queues  Single – Channel, Single – Phase (Clinic)  Single – Channel, Multiphase (Dual window)  Multi – Channel, Single – Phase (Bank)  Multi – Channel, Multiphase (Registration Process)  Parallel Single – Phase (Super Markets)  Customer Discrimination (Insurance Co.)  Converging Arrivals (Traffic Management)
  • 44. DBMS Components  Transaction Management  Concurrency Control  Recovery Management  Security Management  Language Interface  Storeage Management  Database Catalog Management
  • 45. Data Warehouse  Every organization generates corpus data from their day-to-day operations. Such data is considered to be the most powerful asset of the company.  The data collected in this way needs to be only in “update only” format.  For this activity the organization would require high end databases.
  • 46. Data Warehouse Data Warehousing is a new technology that provides the users the tools to store the summarized information from multiple, assorted databases in a single repository. A Data Warehouse is a Subject-Oriented, Integrated, Time-Varying, Non-Volatile collection of data.
  • 48. Data Warehouse Structure  Data Marts are usually smaller chunks extracted from Data Warehouse and focus on a particular subject or department.  Data Farm is a location all the data storing servers and other computer systems are placed.
  • 49. Components/Elements of Data Warehouse The major components of a Data Warehouse are: Source of Data Warehouse: (Transactional or Operational Database) from which the data warehouse is populated. Processes involved in creating a data warehouse: 4.A process to extract data from the database, and bring it to data warehouse.
  • 50. Components/Elements of Data Warehouse 2. A process to cleanse the data, to ensure its quality for decision making. 3. A process to load the cleansed data into the data warehouse database. 4. A process to create any desired summaries of the data like pre-calculated totals, averages etc which can be requested often.
  • 51. Components/Elements of Data Warehouse Metadata: It is “data about data”. Query tools: include an end-user interface for asking questions to the database, in a process called On-Line-Analytical Processing (OLAP). They may also include automated tools called as Data Mining. Users: Finally, there is User or Users for whom the data warehouse exists and without whom it would be useless.
  • 52. Data Warehouse Benefits  Time  Quantity & Quality  Decision Making  Business Processes  Business Objectives Note : Slice and Dice operations
  • 53. Data Warehouse Tools  Access Tools  Retrieval Tools  Database Reporting Tools  Data Analysis Tools  Data Mining Tools
  • 54. Data Mining “Data Mining” or “Knowledge Discovery Databases (KDD)”, is the non-trivial extraction of implicit, previously unknown and potentially useful information from the data.
  • 55. Synonyms of Data Mining  Knowledge Discovery in Databases (KDD  Knowledge Extraction  Data Analysis  Information Harvesting  Data Fishing, Data Dredging  Data Archaeology  Information Discovery
  • 56. Need of Data Mining The massive growth of data is due to the wide availability of data in automated form from various sources as Web, Business, Research etc. We are “Data Rich but Information Poor” Data is useless, if it cannot deliver knowledge. That is why data mining is gaining wide acceptance in today’s world. Data Mining is likely to emerge as an important managerial decision making tool.
  • 57. Functioning of Data Mining The cyclical functioning of Data Mining consists of the following: Understand the situation Building/Developing (suitable) model/s Undertaking analysis based on the model/s Initiating appropriate action Measuring the results Iterations/Repetition
  • 58. Technologies used in DataMining  Decision rules  Decision Trees  Generic Algorithms  Non-Linear Regression Methods – Dependencies are checked  Case Based Reasoning – Closest past similarities of the present situation.  Neural Networks: An Artificial Neural Network (ANN) is an information processing paradigm that is inspired by the way biological nervous systems, such as the brain, process information.
  • 59. Advantages of Neural Networks  Adaptive learning  Self-Organization  Real Time Operation  Fault Tolerance via Redundant Information Coding
  • 60. Data Mining Applications  Marketing  Finance  Human Resources / Personnel  Manufacturing  Services  Retail
  • 61. Data Mining – Banking Case Customers apply for a loan / credit card. Information such as age, income, employment history, education, bank accounts, existing debts etc. is provided. The bank does further verification and further decides whether to issue the loan / credit card.
  • 62. Trends affecting Data Mining Grossman has identified five external trends which affect Data Mining. They are: Data Trends - avoid dumping of data. Hardware Trends – speedy process Network Trends – New protocols & languages Scientific Computing Trends - Simulation Business Trends - predict opportunities and risks
  • 63. DSS  DSS are interactive information systems, that rely on an integrated set of user-friendly hardware & software tools to produce and present information that is targeted to support the management in the decision making process.
  • 64. Components of DSS  Database  Model Base  Behavioural model  Trend Analysis, Forecasting  Management Science Model  PPM-OB (Budgets)  Operations Research Model  Mathematics (MRP)  DSS Software System
  • 65. Components of DSS Program Model Base Model Management Dialogue Management Data Management (DSS Database) (Enterprise Data) (External Data Source)
  • 66. Types of DSS  Status Inquiry Systems – Searching the available vendors, products availability, procurement, stocks  Data Analysis System – Pricing, Promotional activities, positioning  Information Analysis System – selection of vendor/product/services based on price, performance, quality etc.  Accounting Systems – ROI, Payables, Receivables could be calculated
  • 67. Decision Support Systems  GDSS – User Interactive computer based systems which facilitates the solution by set of decision makers in a group.  EIS / ESS – It can handle any type of new situations from which summaries/snapshots can be generated for assisting the top management in effective decision-making.  ES – Expert Systems are computer programs that represents the knowledge of some subject specialist with a view to solvig problems or giving advice.
  • 68. Decision Support Systems  KBES – Knowledge based expert systems  AI - Artificial Intelligence is a technology which helps the application of computers to the areas that require knowledge, perception, reasoning, understanding which distinguish the human behaviour from computers.
  • 69. Issues in MIS  Security and Control –  External Threats –  through internet connection without a firewall.  Dial-up connections  Internal Threats  Passwords  Employee Discrimination  Access Ids disclosed to unauthenticated user  Authorization levels
  • 70. Issues in MIS  Quality Assurance – Quality indicates the degree of excellence of a product or service.  Factors:  Scale (Measurement Tool), Test (Implement), Worst (The least acceptable value) , Plan (Desired Values), Best (Best Fit value that a system is capable of), Now (the actuals derived)  Models : Quality Profile Model, Constructive Quality Model, TickIT Initiative
  • 71. Issues in MIS  Ethical and Social Dimensions Ethics means system or code of conduct.  Ethical & Social Dimension  Obligation to Management  Obligation to Society  Obligation to Employer  Obligation to Country
  • 72. Issues in MIS  IPR in IT Information or related products such as process, code of conduct, business models, diagrams, layouts can be classified as intellectual property which can be viewed, copied & shared. In this process it may loose its original identity. Such information requires protection provisions from: 7. Trade Secrets, 8. Copyright 9. Patents  Managing Global Information Systems
  • 73. Issues in MIS  Managing Global Information Systems  A Global Information Systems architecture consists of basic information systems required by organizations to coordinate worldwide trade and other tasks.  A business driver is an environmental force to which businesses must respond and that influence a business’s direction
  • 75. Application of MIS  NHAI  Hotel Information System  HRIS  eHRM  Applicant Tracking Systems  SystemX – Budgeting Tools  ITES