Our logo for our production company portrays a simplistic image that will not distract from our films. It highlights our target audience of teens entering adulthood. The picture of a mother preparing her son for the world relates to our company name "Prevalent" and evokes the rise of a new generation. The font was inspired by "300" and the film's theme of determination, just as the picture was inspired by rapper Machine Gun Kelly's successful career despite obstacles. The boy's clothing, raised head, and unidentified flag in the background represent today's informal youth and their desire to succeed.

1. Our chosen logo for our production company in our title opening sequence. Portraying a simplistic
look which will not take away the audiences attention from the actual film was important. However
the connotations of the actual image and name of our company significantly highlight the audience
for our productions which are teens who are in the process, almost ready or just entering the adult
world. The picture of the mum portrays the coming of age, whilst preparing her son for the outer
world, which we hope this film does successfully. This also relates to our company name hence
“prevalent”, which evocates the uprising of a new generation. The font was inspired by the film
“300”, not only a personal favourite but the theme of determination against all odds in the plot of the
film sparked the inspiration. This is just as the picture is taken from American Anarchist rapper
Machine Gun Kelly, who situated in Cleveland, has had a successful rap career even though his
parents divorced at 14 and his mum left his dad leaving him with nothing, in which inspired me to
include this particular picture and also because it had a lot of similar connotations to our film. such
Clothing of boy in picture
portrays the informal and
youthful generation and also
clearly conveys stereotypes
for young people.
The raising of the head is
vital also as it pinpoints the
uprising or a new generation
of not just film but people
and their desire to reach the
top of an industry.
Whilst intelligently the flag which
represents the area of
background of the individual has
remained black to represent that
it could be anyone in that
specific position.