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For Business and Professional Growth
              August, 2012
Agenda
•   Introduction
•   Objectives
•   Why Use LinkedIn?
•   Ways to Use LinkedIn
•   Questions
Why Use LinkedIn?

“People with more than twenty
connections are thirty-four times more
likely to be approached with a job
opportunity than people with less than five.

         -- Guy Kawasaki http://blog.guykawasaki.com/2007/01/ten_ways_to_use.html#ixzz0IcOuG3EF&D
Ways to Use LinkedIn
• Increase your visibility
  – By adding connections, you increase the likelihood
    that people will see your profile first when they’re
    searching for someone to hire or do business with
  – In addition to appearing at the top of search
    results, people would much rather work with
    people who their friends know and trust
Good Invitation to Connect
As you may know, I resigned my position as [TITLE & COMPANY]. It
was a rich experience and I value the privilege of access to a very high
level of thought leadership during my years there.

Recently, I have begun to work with the [COMPANY] to [DETAILS OF
JOB AND INDUSTRY] Using “best practice” as a baseline, we are
looking at regional, national and international models that use an
integrated approach to create successful outcomes.

As I value our relationship and appreciate the depth of experience you
bring to your profession, please join my network so we can stay in
touch on this and more.

Warm regards,
Great Summary
My passion as a leader is to develop teams and
create systems that empower organizations to
the highest level of performance.
Most recently, my enthusiasm has taken me into
the online retail sector where the power of
reliable systems, passionate leadership, and a
data-driven approach translates into creating a
business that supplies high-quality, local food to
thousands of customers.
Steps to Take Today
• Upload your e-mail contacts from all sources
• Get your profile to 100% by completing all of
  your information and adding a photo
• Develop a keyword-rich professional headline
• Rename the default “Website” and “Blog”
  settings to personalized names
• Make sure you have your custom URL --
  http://www.linkedin.com/in/marijeanjaggers
Steps to Take Next Week
• Write a recommendation for a colleague,
  partner or friend (and hope they return the
  favor)
• Create a schedule for yourself to ask one new
  person a week for a recommendation
Ongoing Steps to Success
• Going forward, each time you get a new
  contact’s card, enter them in
• Each week, spend about 10 minutes
  researching new, desired contacts or prospect
  companies
• When necessary, UPDATE your profile and
  keep it current
• Add applications like SlideShare to make your
  profile more valuable to your contacts
Do You Have One of These?
Questions?
              Thank You!


   www.jaggerscommunications.com


http://www.linkedin.com/in/marijeanjaggers

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LinkedIn for Business and Professional Growth

  • 1. For Business and Professional Growth August, 2012
  • 2. Agenda • Introduction • Objectives • Why Use LinkedIn? • Ways to Use LinkedIn • Questions
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  • 4. Why Use LinkedIn? “People with more than twenty connections are thirty-four times more likely to be approached with a job opportunity than people with less than five. -- Guy Kawasaki http://blog.guykawasaki.com/2007/01/ten_ways_to_use.html#ixzz0IcOuG3EF&D
  • 5. Ways to Use LinkedIn • Increase your visibility – By adding connections, you increase the likelihood that people will see your profile first when they’re searching for someone to hire or do business with – In addition to appearing at the top of search results, people would much rather work with people who their friends know and trust
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  • 12. Good Invitation to Connect As you may know, I resigned my position as [TITLE & COMPANY]. It was a rich experience and I value the privilege of access to a very high level of thought leadership during my years there. Recently, I have begun to work with the [COMPANY] to [DETAILS OF JOB AND INDUSTRY] Using “best practice” as a baseline, we are looking at regional, national and international models that use an integrated approach to create successful outcomes. As I value our relationship and appreciate the depth of experience you bring to your profession, please join my network so we can stay in touch on this and more. Warm regards,
  • 13. Great Summary My passion as a leader is to develop teams and create systems that empower organizations to the highest level of performance. Most recently, my enthusiasm has taken me into the online retail sector where the power of reliable systems, passionate leadership, and a data-driven approach translates into creating a business that supplies high-quality, local food to thousands of customers.
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  • 16. Steps to Take Today • Upload your e-mail contacts from all sources • Get your profile to 100% by completing all of your information and adding a photo • Develop a keyword-rich professional headline • Rename the default “Website” and “Blog” settings to personalized names • Make sure you have your custom URL -- http://www.linkedin.com/in/marijeanjaggers
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  • 18. Steps to Take Next Week • Write a recommendation for a colleague, partner or friend (and hope they return the favor) • Create a schedule for yourself to ask one new person a week for a recommendation
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  • 20. Ongoing Steps to Success • Going forward, each time you get a new contact’s card, enter them in • Each week, spend about 10 minutes researching new, desired contacts or prospect companies • When necessary, UPDATE your profile and keep it current • Add applications like SlideShare to make your profile more valuable to your contacts
  • 21. Do You Have One of These?
  • 22. Questions? Thank You! www.jaggerscommunications.com http://www.linkedin.com/in/marijeanjaggers