Conscience Labs provides additive solutions to improve crude oil and fuel quality. Their additives increase API gravity and decrease sulfur content in crude oil, improving fuel performance and reducing emissions. They have had successful testing of their products in laboratories and fields in multiple countries, showing improvements in metrics like API gravity, sulfur reduction, and emissions reductions. Conscience Labs is currently in discussions with potential partners in countries like Ecuador, Jordan, and Canada to implement larger-scale pilots and contracts for their additive solutions.

1. October 2016

2. Real Change
Cleaning energy sources and
also increasing the quality of
energy sources we have in
abundance today.
Conscience Labs Our Products Our Value
Proposition
Our Projects
The Future
Contact
02
Investors

3. Conscience Labs
Let’s Clear theAir
We provide solutions for energy product challenges. We do this at the
reservoir, on the way to the refinery, at the refinery, in the engine and
finally, out as emissions into our environment.
Our suite of additive solutions improve API gravity and decrease sulphur
content at the reservoir and/or refinery. They improve fuel performance,
engine efficiencies, and ultimately reduce emissions and airborne
pollutants in the environment.
In all cases, our products aim is to increase oil quality and fuel
performance more than the products cost, enabling our clients to increase
earnings and create a cleaner environment.
Increased income coupled with the positive impact our products have on
the environment, are the types of progressive solutions businesses are
looking for today. It’s what makes us relevant.
03

4. Crude Oil
Additive
Solutions for Heavy & Sour Crude Oil
The two most important properties in determining a crude oil’s value is
density and sulphur content. Conscience Labs’ additive improves both.
On average, API gravity increases by more than 6 and sulphur content
decreases up to 46% when our additive is used at concentration of 5%.
The significant changes in both “weight” (hydrocarbon length) and
sweetening (sulphur content by weight), has a considerable impact on
the value. Value that surpasses the additive’s cost to the producer.
04

5. Fuel Additive
Increased Performance & Lower
Emissions
05
Boosting performance, added engine efficiency, and cleaner
burning fuel; Conscience Labs fuel additives do them all.
Our fuel additives are beneficial in the tank, throughout the
engine, and out the exhaust. We achieve better performance by
boosting octane and cetane, increase fuel efficiencies, and
decrease engine wear with cleaner burning fuel. Our additive
improves the environment with significantly less emissions,
which are also clearer and cleaner themselves.

6. Oil Additive Fuel
Additive
Sweeter,
Lighter Oil
Product Conscience Labs Upgraded Product
06
Conscience Labs Additive Process
Upgrading Customer Products, Maximizing Customer Profits, While Clearing
Everyone’s Air
Performance
Fuel
Transportable
Oil
Cleaner Fuel
Dirty Fuel
Low Quality
Fuel
Heavy Crude
OilAcidic Crude
Oil
Results
Increased Profits
Lower Emissions
Clearer Air
Better Environment
Our additives can be applied almost anywhere in the upstream or downstream process.
Conscience Labs is currently developing the additive for use in the reservoir itself. Initial test results
are showing the additive is accretive in Steam Assisted Gravity Drainage (SAGD).

7. Product Solutions
Upgrading Petroleum Product Quality - Cleaner, More Efficient, More Valuable & More
Profitable
Fuel Quality, Engine
Performance & Decreasing
Carbon
Boosting octane and cetane, while
considerably reducing smoke opacity,
nitrogen oxide, carbon monoxide/
dioxide emissions in gasoline, diesel,
and kerosene
Demulsifier & Diluent
Decreasing TAN, raising API
gravity by up to 6 with 5%,
while breaking oil emulsions
into water and oil to over 99%,
without the use of heat
Sulphur, Ash &
Metals Reduction
Significantly decreasing
petroleum contaminants,
with a focus on sulphur
Value & Growth
Significant upgrading client’s
product quality and increasing their
net income, while improving air
quality and the environment
07

8. Value Today
Conscience Labs is relevant to clients today.
Our solutions provide the ability to upgrade the quality of products
more than our competition, while increasing company earnings.
What’s unique about Conscience Labs solutions, isn’t solely that
they increase client earnings more than our competitors. It’s that
our products do so while positively affecting the environment. The
more our products are used, the better it is for the air around us.
Countries, companies and the
environment all benefit when
Conscience Labs solutions are used
08

9. -40% +50% +99% -46%
Airborne Emissions API Enhancer Demulsifier Sulphur
Reduction
09Performance
Laboratory and Field Tested
Over the past twelve months, Conscience Labs’ oil and fuel additive solutions have
been laboratory and field tested in Canada, China, Jordan, Ecuador and Israel. All
results have been positive. Performance numbers above are reflective of the top field
and lab tests to date.

10. $1.85
$3.50
$6.00 - $14.50
$6.00 -
$20.00+
10Cost Efficiencies at $1.95/L and 5% Concentration
Per Barrel Cost Efficiency Spreads for Conscience Labs’ Oil
Additive
Demulsifier
The absence of heat for oil and water
separation, lowers salt content and leads to
a net savings on average of $1.85 per barrel
of oil produced
TAN# Total Acid Number
Acid reduction reduces refinery costs up to
$3.50 per barrel of oil delivered
Viscosity/Diluent
Reduction in diluent costs for
transportation between $6.00 and $14.50
per barrel (*depending on API)
Sulphur, Carbon & Ash Reduction
Refinery penalty and sulphur
reductions make the multi-
purpose additive extremely
valuable. The resulting positive
impact on the environment make
the additive very valuable

11. Partnering Today
Conscience Labs is currently speaking to crude oil producers,
as well as countries and companies refining petroleum
products who want to upgrade the quality of their products.
Conscience Labs is currently negotiating with governments
and/or companies in China, Jordan, Israel and Ecuador.
Conscience Labs is expecting to fill purchase orders in the next
nine months, with a probable start in Jordan or Ecuador in Q2
2017. Market timing will be dictated by investment and on
final negotiations in both countries.
Countries and companies Conscience
Labs is currently in discussions or
negotiations with
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12. Napo:
19.0 API
2.01% SO2
Oriente:
24.1 API
1.51% SO2554,400 BBL/D
12Ecuador
Increasing Gross Production, While Adding Value to All
Production
Ecuadorian Overview
Crude oil production in Ecuador has averaged 554,400
BBL/D in 2016. The majority of production is two
types of crude oil products; Napo & Oriente (bottom
left). Both products are heavy (<30API) and sour
(>1%/weight) sulphur.
Over 80% of Ecuador’s oil reserves are heavy and
acidic. Both are characteristics on which Conscience
Labs’ additive works extremely well.
Transporting heavy oil in Ecuador is expensive and in
some cases, too expensive to make production
economical. The majority of oil that is currently being
produced in Ecuador is acidic. The high sulphur
content is hard to treat, hard on the refinery, and as
a result, hard to make economically viable.
Conscience Labs’ oil additives are solutions for both
transportation issues and sulphur content reduction.
In comparison to what is currently being used, both
solutions are better at raising API and lowering
sulphur content. Conscience Labs’ additive makes
Ecuadorian oil both economically feasible and more
profitable.

13. 13Ecuador
Increasing Gross Production, While Adding Value to All
Production
Testing in Ecuador
Conscience Labs Additive Results
Ecuador’s lab tests on Conscience Labs’ oil additive showed an
increase in API gravity (lower density and increase ability to flow) up
to 10.3 degrees and reduced sulphur content up to 35%. Results came
from using 5% of Conscience Lab additive to total volume. Final cost
of CL additive to Ecuador was quoted at a final cost of $1.95/litre.
Current Comparable
In comparison, the diluent currently used in Ecuador to increase API
results in an average of 5 to 7 degrees, resulting from a 30% additive
to total volume concentration. The current diluent does not lower
sulphur content. The cost of the current additive is $0.30/litre.
Economic Feasibility
Conscience Labs - at a concentration of 5% per treated barrel of oil,
requires 7.95L, resulting in a cost of $15.50 ($1.95/L), per barrel. It
needs to be noted that the Conscience Labs additive does not need to
be removed and recycled from the product at a later time.
Current diluent - at a concentration of 30% per treated barrel of oil,
requires 47.7L, resulting in a cost of $14.31 ($0.30/L), per barrel.
The comparable additive needs to be removed and recycled from the
product at a later time at an average cost of $8.50/bbl.
Ecuador Project Economics
Value Proposition
In Ecuador, Conscience Labs additive, lowers total costs for
current production and can increase overall production as shut-
in reserves become economic.
1. ($0.69/bbl) increase in cost for overall quantity of
additive
2. $8.50/bbl savings on recycling cost of comparable additive
3. $6.00+/bbl in average added product value, from lowered
sulphur content
Conscience Labs can deliver a net value of ~$13.81+/bbl, in
addition to increasing production.
Contract & Investment
The Ecuadorian Government has requested an initial 36 month
contract for 15,700bbls/month of Conscience Labs oil additive
for $1.95USD/L, with a mixing facility to be built in Ecuador to
facilitate the contract. The agreement’s aim is to treat
approximately 4.7% of Ecuador’s oil production.
The total cost of constructing the mixing facility is $2.150MM.
The cost of the first month of raw materials delivered is
projected from $0.90/L to $1.05/L (spot price dependent), for
a total monthly range of $2.246MM to $2.621MM.
Total Start-Up Investment Cost - $4,396,000 to $4,771,115
Total Monthly Gross Revenue - $4,867,785
Total Monthly Net Revenue - $2,246,670 to $2,621,115

14. 14Jordan
Upgrading Fuels - Refinery
Solutions
Jordanian Overview
Jordan Petroleum refines approximately 9,700,000
litres of fuel/day for use in Jordan, dependant on the
time of year (~4,600,000 litres of gasoline, ~3,600,000
litres of diesel and ~2,000,000 litres of kerosene).
3 Stage Test Schedule & Results
Stage 1 - Laboratory Testing at Jordan Petroleum
First stage tests were conducted in June of 2016 in Jordan
Petroleum laboratories. Tests were conducted on: octane
changes in different types of gasoline; sulphur content
changes in diesel and kerosene; and freezing point changes
in kerosene with an additive concentration of 1.3%. All
results were positive:
• 90.0 octane gasoline increased to 95.1
• 95.0 octane gasoline increased to 97.6
• Diesel with a sulphur content of 1.20% decreased to
0.771%
• Kerosene with a sulphur content of 1.21% decreased to
0.072%
• Kerosene with a freezing point of -32 degrees centigrade
lowered to -53 degrees centigrade
Gasoline:
1.34% SO2
Diesel:
1.21% SO2
Kerosene:
1.26% SO2

15. 15Jordan
Stage 2 & 3 Test Schedule & Results
Stage 2 - Field Testing - Passenger Vehicles in Jordan
Second stage tests were conducted in field settings in Jordan on
50 small to mid and large-size passenger vehicles. Smoke
opacity in diesel vehicles, overall emissions in all vehicles,
sulphur content changes in emissions in all vehicles, combustion
performance changes in all vehicles and fuel efficiency changes
in all vehicles were tested. All results were positive:
• 30% decrease in all overall emissions
• 45% decrease in smoke opacity in diesel vehicles
• 46% decrease in sulphur content in all emissions
• Range of 5.0% to 7.6% improvement in fuel efficiency
• 33% increase in engine combustion
Stage 3 - Field Testing - Commercial/Construction
Third stage tests have been ongoing in field settings in Jordan
since the start of September. Field tests are presently being
conducted on commercial vehicles and heavy construction
equipment and are scheduled to commence the third week in
October. Final results are scheduled to be formalized and shared
with Conscience Labs on October 28th, 2016. It has been
communicated by Jordan Petroleum that a schedule to initiate
the project with an expected first product delivery date in Q2
2017 (can be earlier with sufficient investment capital).
Proposed Contract Timeline & Investment
With the expectation that Stage 3 tests will match the
positive results from Stage 1 & Stage 2, Jordan Petroleum
and Conscience Labs has initiated contract schedules,
initial additive requirements, and cost expectations.
Jordan Petroleum has requested an initial 12 month
contract for 50,000 litres/day of Conscience Labs fuel
additive for $1.55CAD/L.
500 m^2 of land is currently being held by Conscience Labs
for a mixing facility to be built in the near future. The
total estimated cost of the mixing facility building is
$382,500. The cost of the first month of raw materials
shipped and delivered, is projected from $0.70/L to
$0.85/L (spot price dependent), for a total monthly range
of $1.050MM to $1.275MM.
Total Start-Up Investment Cost - $1,432,500 to
$1,657,500
Total Monthly Gross Revenue - $2,325,000
Total Monthly Net Revenue - $1,050,000 to $1,275,000
Upgrading Fuels - Refinery
Solutions

16. Tomorrow’s Partners
Conscience Labs is predicting filling purchase orders in the next 4
months, with a probable start in Jordan for January 2017. A
Canadian and/or Chinese facility will be dictated by our level of
investment towards a Canadian facility, as well as continued
research and development into SAGD & other aligned products and
on final negotiations in both countries.
In addition to the further development of existing products,
Conscience Labs has Perm Labs focusing on the development of a
new Steam Assisted Gravity Drainage solution for Canada, as initial
tests have recently resulted positively.
Market penetration and further
product development
16

17. 17Conscience Labs World Markets
Oil & Gas Solutions
Target Customers
One of Conscience Labs’ focuses is on markets with heavier, acidic
crude oil and/or lower grade fuels. Ecuador’s heavy and acidic
crude oil is ideal for Conscience Labs. Ecuador state officials see
the increased earnings potential and it’s the main reason the
Company is so far along with them. Jordan has lower quality fuels,
specifically diesel, gasoline, and kerosene. In addition to
increasing earnings potential, Jordan Petroleum has a mandate to
reduce emissions. Conscience Labs’ ability to deliver better
quality fuel, in concert with cleaner emissions, are the reasons
Jordan Petroleum is expected to be ready to work with Conscience
Labs at the end of October.
The market for Conscience Labs isn’t restricted to Ecuador and
Jordan. Conscience Labs has made presentations across Europe,
Canada, China, Mexico, Ecuador, Jordan, Israel and South America,
as well as presented to representatives from Qatar, Abu Dhabi,
Azerbaijan and Russia. All presentations have resulted in positive
responses.
Research & Development
PERM Inc., is furthering the testing and development of
Conscience Labs demulsifier, Steam Assist, as well as other
product applications in earlier stages of development.

18. Canada
Oil Production Solutions
Canadian Overview
Crude oil production in Canada has averaged
3,642,000 BBL/D in 2016 and 1,997,700 BBL/D
since 1973. The majority of production is
thirteen types of crude oil products and have
a wide range of sweet, sour, heavy, and light
production. Two types of crude oil producers
Conscience Labs is targeting are those of
Athabasca and Cold Lake
Cold Lake:
21.2 API
3.70% SO2
Athabasca:
19.6 API
2.10% SO23,642,000 BBL/D
.
18

19. Canada
Oil Production Solutions
Canadian Case
Conscience Labs is in talks with three Canadian
oil producers. Initial company testing is
currently underway.
All three companies are looking to decrease
sulphur, increase API, and separate oil and
water. Conscience Labs additives’ ability to do
all three is the key to its effectiveness in the
western Canadian marketplace.
Potential applications:
1. Demulsifier
2. Sulphur Reducer
3. Steam Additive
4. Diluent Replacement
19

20. Canada
Oil Production Solutions
Canadian Case
Conscience Labs has completed laboratory testing on
emulsions from 3 Canadian producers. Initial results have
been positive with reduction in sulphur levels of 30+
percent, and water separation of 98+ percent.
Current Comparison
In comparison, the demulsifier currently used in the field
to separate the emulsion results in an average of 93 to 96
percent separation at a cost of $6-8 per litre. Conscience
Labs’ demulsifier is able to offer similar or often better
results at a price much less than its competition.
Economic Feasibility
Conscience Labs Demulsifier – we are able to manufacture
and produce our demulsifier at a cost of ~$1.00 per litre.
This will allow us to market our product at a rate much
lower than the competition and still allow us to be
profitable at a 2 to 4 times multiplier.
Conscience Labs Steam Assist – potential for substantial
cost savings to oil sands producers in the energy costs of
using less water and energy to create steam.
Canadian Projects
Conscience Labs has engaged Perm Labs to conduct its
ongoing R&D program. Upon initial reviews of our
technologies, the professionals at Perm see the potential
for a number of Canadian applications. Together with
Perm, Conscience Labs has launched an extensive testing
program to develop the suite of technologies tailored to
problems faced by Canadian producers.
Conscience Labs is continually collecting crude samples
from interested producers to further prove the demulsifier
in laboratory testing on a range of crude oil types.
Perm has designed and constructed a core flood process to
demonstrate the effects the product has on downhole
enhanced oil recovery.
Perm is currently designing a process to test the
application of diluent replacement for pipeline
transportation efficiencies.
FEED stage engineering is completed for manufacturing and
production facility.
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21. Investors
Value & Growth - A Partnership in Success
The original partners have contributed all
investment capital to date. Funding has covered
t h e i n v e n t i o n , c o m p a n y o r i g i n a t i o n ,
development, third party testing and patents.
The Company has 6 months of operating capital
requirements and is seeking the right partner to
fund the first purchase orders.
Conscience Labs is currently raising $4.5MM to
$16MM in investment capital to cover the first
purchase order or begin 4 simultaneously.
As a private company, with few shareholders and
no debt, Conscience Labs has flexibility in
structuring accretive and mutually beneficial
investments.
The Company is currently talking to interested
investors about four types of investment
structures.
Ownership
Equity ownership is available
Joint Venture Partnership
An opportunity for investors looking for
income. Investors have the ability to
partner with Conscience Labs on one or
more or all projects, with an income stream
coming from a royalty on revenue or
income

22. Contact
David Malul,
President
302, 303-13th Ave,
Calgary, Alberta, Canada
778.795.0500
David@ConscienceLabs.com
For access to Conscience Labs Data Room, please email
Info@ConscienceLabs.com.