- Time: 2013 - Organization: College(undergraduate) - Class: Intro to Technical Communication - Project description: This is an instructional booklet of easy and effective design using Microsoft PowerPoint for powerful presentation. It is made in undergraduate technical communication course.

1. 1
How toCreate
Easy and Effective Design using a PowerPoint
for Powerful Presentation
Instructional Booklet
By YeonKyung Lee

2. 2
Table of Contents
1. Introduction.............................................................................. 3
2. List of materials, tools, and conditions required........................... 3
3. Sequentially ordered steps......................................................... 4
Design Principle 1 – Don’t just use default fonts ............................ 4
Design Principle 2 – Don’t use installed templates ......................... 7
Design Principle 3 – TEXT < GRAPH < IMAGE .............................. 10
Design Principle 4 – Minimize edges of the picture........................11
4. Conclusion.............................................................................. 14
5. Appendices............................................................................. 14

3. 3
1. Introduction
This instructional booklet is designed for college students who frequently use Microsoft
PowerPoint program. While the importance of presentation skills is increasing, many students don’t know
how to create an effective PowerPoint slide.
The reason why you use PowerPoint slides in presentation is to deliver your messages clearly.
Effective slides can attract the attention and make your audiences concentrate. However, many students
don’t know how to use the program effectively. Common mistakes that students make are reading slides
while the presentation, using basic templates and fonts, and not using any graphs or images. By applying
simple design principles, students can make better presentations with effective PowerPoint slides.
Procedures in this instructional booklet will show you how to create effective slides out of a given
text. Instructions and graphics will be given each step to help complete the task. Moreover, important
design principles and resources that can be applied in the future will be given. Overall, this instructional
booklet will help students to understand simple and effective design principles and to create better
PowerPoint slides.
2. List of materials, tools, and conditions required
1) Computer
2) Microsoft PowerPoint program
3) Reliable internet access
4) We will make 2 PowerPoint slides with following texts:
a. Slide 1 – Title: Smartphone company market share
b. Slide1 – Content: IDC found that for the second quarter of 2013, devices running on
Google’s Android operating system had a 79.3 percent share, Apple’s iOS came in at 13.2
percent, Microsoft’s Window Phone ad 3.7 percent, and BlackBerry notched 2.9 percent of
the market.
c. Slide 2 – Content: U.S. Smartphone Penetration Is at 74 Percent
5) We will insert 2 Images on slides:
Image 1 Image 2

4. 4
3. Sequentially ordered steps
Step 1
Go to the website ‘Fonts
Squirrel
(http://www.fontsquirrel.com)’.
Type ‘Lobster Two’ in a search
box and click ‘Download’.
Step 2
Open the installed file and
click ‘Install’.
Step 3
Install ‘PT Sans’ font. Repeat
same steps as step 1 and step
2.
❶
❷
Design Principle 1 – Don’t just use default fonts
We downloaded new fonts before we start making PowerPoint slides. Don’t just use fonts that are already installed! You
can use various and beautiful fonts to make your slides professional. It is a simple change but it plays an important role.
Fig 1. Example of boring fonts and beautiful fonts

5. 5
Step 4
Start a Microsoft PowerPoint
program.
Step 5
Insert the title of a slide 1.
Click Menu - Insert – Text box
– Horizontal text box to make
a text box. Drag your mouse
to change the box’s size.
Step 6
Change the font to ‘Lobster
two’ and size to ‘54’ at Menu –
Home – Font.
Drag your mouse to change the size

6. 6
Step 7
Insert a rectangle figure.
Click Menu – Insert – Shapes –
Rectangle. On a slide, drag
your mouse to create
rectangle.
Step 8
Change the box’s color and
outline. Click Menu – Format
and change ‘Shape Fill’ to
‘Dark red’ and ‘Shape Outline’
to ‘No outline’.
Step 9
Insert a line under the title.
Click Menu – Insert – Shapes –
Line. On a slide, drag your
mouse to draw a line.
Drag your mouse
❶
❷
Drag your mouse
❶
❷

7. 7
Step 10
Insert a column chart to put a
content of the slide 1.
Click Menu – Insert – Chart –
Column – Clustered Column –
‘OK’.
Step 11
Microsoft Excel program will
automatically pop up. Put the
data from content on the
Excel.
Design Principle 2 – Don’t use installed templates
Don’t use standard templates that are already installed. They are not specialized and don’t communicate with the
audience. You can simply use boxes and lines with white or black background.
Fig. 2 Example of different titles and backgrounds

8. 8
Step 12
Change a layout of the chart.
Click Menu – Chart Tools –
Design – Chart Layouts –
Layout 4.
Step 13
Select the vertical axis data
and delete it to make a chart
simple.
Step 14
Change a chart color to red.
Click Menu – Chart Tools –
Design and choose red color
in ‘Chart Styles’ column.

9. 9
Step 15
Change font and size of the
text inside the chart. Click the
text in the chart with right
click button and change a font
to ‘PT Sans’ and size to ‘20’.
Step 16
Insert the Image 1. If you
copied the image, put Ctrl+V
on a keyboard to paste it. If
you saved it, click Menu -
Insert – Picture.
Step 17
Send the image backward.
Click the image with right
click button and click Send to
back – Send to back.
❶
❷
Right click button
Right click button❶
❷

10. 10
Step 18
Change brightness and
contrast of the image.
Click image – Menu – Picture
Tools – Format – Change
brightness to +30% and
contrast to -40%.
Step 19
Insert a new slide. Click right
click button on a ‘Slides’ tab.
Select ‘New slide’.
Design Principle 3 – TEXT < GRAPH < IMAGE
Don’t put every detail on the slide. You’re giving a presentation, not a document. Change the data into charts and insert
interesting images. Graphs and pictures are strong tools that support your message.
Fig 3. Example of using images and graphs

11. 11
Step 20
Insert the image 2 on a second
slide. Click the image and put
your mouse on any angular
point. Drag your mouse and
change size to cover a full
slide.
Step 21
Insert a horizontal text box on
a slide (refer step 5) and type
the content of a slide 2.
Design Principle 4 – Minimize edges of the picture
It looks much simple when you minimize edges of the picture. You can make a picture as a background as well.
Fig 4. Example of using images and graphs

12. 12
Step 22
Change the font to ‘Lobster
two’ (refer step 6).
Put different color and size
effects on different words.
Drag the word you want to
change and change color and
size.
‘United State’: Color - Blue, size – 32
‘Smartphone Penetration’: Color - Black, Size – 44
‘74%’: Size - 54, Color - Red, Italic effect
Step 23
Give shadow effect on a text.
Click Menu – Format – Text
effects – Shadow – Offset
diagonal bottom right.

13. 13
Step 24
Embed the font to the slide
before you save. You can see
the same font even though
you use different computers
without installing again.
Click Office button –
PowerPoint Options.
Step 25
When Power Point Options
pops up, click save and check
‘Embed fonts in the file’.
Select ‘Embed all characters
(best for editing by other
people)’ and Click ‘OK’.
Step 26
Save slides. Click Office
button – Save as.

14. 14
4. Conclusion
Finished slides are look like below pictures.
Slide 1 Slide 2
5. Appendices
1) Free font download sources
 Font Squirrel (http://www.fontsquirrel.com)
 The League of Movable type (https://www.theleagueofmoveabletype.com)
 Lost Type (http://www.losttype.com/browse/)
2) Free and quality image sources
 Google (http://www.google.com)
 Getty Images (http://www.gettyimages.com/)
 Everystockphoto.com (http://www.everystockphoto.com/)