Turn loyal customers into brand advocates by rewarding them for sharing their positive experiences on social media. This will help gain new customers, increase reputation and stabilize growth. An effective brand advocacy program continuously engages advocates through rewards and incentives to drive greater engagement over the long run. The program should be adaptive and have a presence across multiple social media platforms to encourage advocates everywhere. Focusing on power users and social influencers can help generate wider public support and complete the picture of remarketing to identified customers.

1. NextBee Media
Build Trust in the Market with
a Powerful Brand Advocacy Program

2. Why use a Brand Advocacy Program
Turn your loyal customers into brand advocates and
retain them for long
Gain new customers and spread trust in the market
through your most valuable asset- loyal customers
Motivate advocates and social influencers to perform
better every time through rewards and incentives
Increase your reputation
Stabilize your growth

3. Advocacy’s Lifetime Value
Increase Customer Involvement through constant engagement
that rewards and motivates to drive actions.
Measurably Increased
Engagement
Develop user-directed
advocacy
Expand your customer
base
Observe a pattern in customer activity to see
what you users respond to. Offer incentives
accordingly.
Demonstrate program leadership by delegating to
your users.
Create an adaptive program. Be present on all
social platforms to propel customers activity
everywhere.

4. Accelerate Your Entire Eco-system
Involve everyone connected to your business. Spread benefits to
employees, vendors, suppliers, and create more awareness.
Create Advocate
Teams
Offer Exclusive Rewards
to Top Performers
Affiliate with Sites
that Matter
Develop multiple
customer and
employee teams to
motivate actions.
Create competitions.
Offer exciting
rewards.
Develop a list of top
performers. Increase
their prestige by giving
them VIP access & the
ability to offer others the
same.
Know what sites
your advocates visit
regularly. Partner
with those sites and
encourage them to
submit guest posts.

5. Focus on Your Power Users
Encourage more activity by surveying brand advocates
and identifying actions that promise success.
Propel your power users to add more value to your
business to your business
Generate Wider Public Support by celebrating the success of
your top advocates. Mention their performance in press releases
Directly contact Early Achievers and obtain vital information
on their favorite activities. Reward them for early action.

6. Completing the Remarketing
Fragmented Picture
Recruit Social
Influencers
Know how to follow
Encourage a sense
of competition
Identify potential customers who would need
product remarketing & would share their
purchases on social media for a discount.
Closely monitor your program’s engagement
level to know what & how to present products
to customers effectively
Keep a running tally of how often product has
been purchased and shared on social media

7. The Channel in their Pocket
Presence on multiple platforms
Push Motivational updates
Innovative features
Make your customers’ companion- smartphones –
your gateway to 24x7 engagement
Send automatic updates when customers
like and share on social media so that
their contacts can follow their activity
Promote activity by updating advocates
on changes in leader-board positions
Increase footfalls with geo-targeting
related activities and games

8. Sow the Seeds for Your Success
Be Humorous
Boost Customer Ego
Be Useful
Flirt with Controversy
Keep the environment light by adding humor to
your comments and statements while interacting
Assure your customers that they have made a
wise decision. Give them the credit.
Post information that centers invites diverse
opinions. Give them something to discuss on.
Offer information that your customers can
implement in their daily life

9. www.nextbee.com
THANK YOU!
NextBee Media