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CONVERGENCE Social, Mobile & Payments “COMM-VERGENCE” Bruce Burke: Founder Gulf Bay Consulting
What  Is Convergence?
It’s Generation-M!
The Public Square 1801 Lewis Miller drew the fair of his childhood in the drawing to the left.  The caption reads: Yearly Market, or publick fare.Held in the Borough of York, June 9th, 1801
The Public Square 2011
SOCIAL VS SHOPPING
“Let’s just stay in tonight and save the money!”
NFC
Networks Rise & Fall Faster Than Ever Before!
Networks Rise & Fall Faster Than Ever Before!
Check-In: When you arrive at retail location Impetus: Get specials, alert social network of location
Checkout when business is finalized Merchandise Selected Coupons & Rewards Redeemed Transaction Completed
MOBILE SHOPPING APPS
Chef: Tony Adams @bigwheeltruck bigwheeltruck.com
REASONS CONSUMERS USE MOBILE PHONE BEFORE, DURING & AFTER SHOPPING!
How many smartphones are there worldwide ?
163 Percent Increase In  Usage!
Stories About Social Media Mashups Spread Virally Using Social Media
Bruce Burke gbc@gulfbayconsulting.com Mobile: (727) 612-5775

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