Mobile search and marketing are growing globally, and while many people look to the western world for mobile innovations, the real leaders in mobile technology lie in the East and emerging markets. MediaVision, an SEO and SEM company based in South Africa and London, looks at the growth of the mobile market and its impact for internet marketers.
Mobile search and marketing are growing globally, and while many people look to the western world for mobile innovations, the real leaders in mobile technology lie in the East and emerging markets. MediaVision, an SEO and SEM company based in South Africa and London, looks at the growth of the mobile market and its impact for internet marketers.
As a follow-up to "Meet the Screens," published last year, which outlines how people engage with different screen devices, BBDO partnered with Collective to commission and analyze data from Nielsen, and looked to best...
This is review and summary of presentation made at the Mobile Focus 2008 event in Stockholm, Sweden. The event focused mobile media, services and technologies
The past, present, and future outlook of Mobility. This presentation tracks everything from the first transistor created in 1947, through the exabytes of data created every month.
How Consumers Use Technology and its impact on their livesMDROKIBULISLAM9
This presentation all about the internet and how consumers utilize these resources in their daily life routine; as we all know, the internet is playing a very crucial role in our lives from bedroom to bathroom. We all are educated with technology use because it gives us more efficiency and saves time.
As a follow-up to "Meet the Screens," published last year, which outlines how people engage with different screen devices, BBDO partnered with Collective to commission and analyze data from Nielsen, and looked to best...
This is review and summary of presentation made at the Mobile Focus 2008 event in Stockholm, Sweden. The event focused mobile media, services and technologies
The past, present, and future outlook of Mobility. This presentation tracks everything from the first transistor created in 1947, through the exabytes of data created every month.
How Consumers Use Technology and its impact on their livesMDROKIBULISLAM9
This presentation all about the internet and how consumers utilize these resources in their daily life routine; as we all know, the internet is playing a very crucial role in our lives from bedroom to bathroom. We all are educated with technology use because it gives us more efficiency and saves time.
Wish you had a 'makeup GPS' that could navigate the beauty aisles and zone in on the BEST skin and beauty products for you? You'll learn from a professional makeup artist & start the journey to becoming your own beauty expert when you get 'a beautiful education' with makeup artist & personal makeup consultant, Lillybeth Melmoth.
More info: http://abeautifuleducation.co.nz/Makeup-Consultations-in-Tauranga.html
Lillybeth Melmoth is Tauranga’s young mobile makeup artist and personal makeup coach specialising in interactive consultations and pro makeup services. Her work centers around interactive makeup lessons and helping professional, smart and curious women leave embarrassing makeup mishaps behind, and become their own beauty experts.
Lillybeth offers local Tauranga women unbiased beauty advice without the expectation to purchase. Read more here: http://abeautifuleducation.co.nz/Makeup-Consultations-in-Tauranga.html
The Emergence of Digital and Social Media on Mobile PlatformsIpsos Vantis
This is a speech I gave at MIT Sloan’s MediaTech and MoMIT Executive Lunch Series on November 9th, 2008.
It covers the convergence of digital and social media on mobile platforms, gives an overview of popular social media platforms and their move onto mobile, highlights three app stores- Apple, Android, and BlackBerry, and highlights four companies doing innovative things in social media and mobile- WiseWindow (Orange County, CA), Localytics (Cambridge, MA), Hancock Energy Software (Framingham, MA), and TrustedOnes (Boston, MA).
It wraps with advice on seeking funding since many in the MIT Sloan audience are interested in entrepreneurial activities going forward.
The Emergence of Digital & Social Media On Mobile PlatformsRandy Giusto
A speech on the convergence of digital and social media on mobile platforms, that I presented at MIT Sloan's MediaTech and MoMIT Executive Lunch Series on November 9th, 2009
This DMA 2010 Transformative Media presentation covers new media and emerging technology and how it is digitally transformation traditional media. Digital marketing and digital advertising allows marketers to better target audiences with their advertising. Internet and web based technologies like websites, search engines, banner ads and display advertising, email, social media, mobile marketing will experience tremendous growth and provide greater ad measurability, ad spend ROI, and ultimately, broader and more targeted reach.
In an effort to encourage scholarship while promoting civic engagement among college students, USA TODAY and Phi Theta Kappa have created the Honors Case Study Challenge. The Challenge provides members with the opportunity to enhance their learning experiences through the use of newspapers, and stay abreast of current events. http://www.cccompletioncorps.org/get-involved/honors-case-study-challenge/2010-winners
Mobile and Social Media ( http://www.socialgonemobile.com ) has arrived with new challenges and opportunities and is poised to revolutionize the way organizations deliver, consume, and disseminate on information. The convergence of mobile technology with social networking are empowering more and more people to make real-time decisions. Users can communicate with decision groups or customers while surfing through relevant useful data on their handheld devices and converting them to reach an actionable insight that support to rapid decision-making which is key to improving the profitability of business nowadays .
A brief presentation providing an outline of how recent evolvement has impacted modern technology, and by extension, individuals' habits. These habits can then provide more platforms for businesses to market their brand as well as the products and services that they provide.
The Director Forum Social & Mobile Feb 2011 Hugh Griffiths
1. Social & Mobile Observations – Past Present & Future March 3 rd 2011 Hugh Griffiths www.digitalpotential.co.uk
2. Hugh Griffiths Digital Potential Other Experience Non Exec Director of PhonepayPlus 2010 - The UK Mobile Marketing Association Board 2007 – 2008; The Mobile Entertainment Advisory Board 2005 – 2008; Monthly Columnist in Revolution Magazine 2002-8; Contact Details Email: [email_address] Mobile: +447712 39712 Twitter: hugh_griffiths Over 15 years experience across Online and Digital TV and Mobile. Helping organisations define and implement their digital service strategies. Specialising in mobile but also operating in fixed line Internet businesses Director Mobile Services at Microsoft 2007 – 2009 VP Data Products and Content at O2 Telefonica 2001-2007 Managing Director at iTouch 2000 – 2001 (Independent News and Media owned start up) Previously with: Cable & Wireless, 3i, Proctor & Gamble
4. The mobile is primaily a communication device – therefore ‘social media’ has always driven mobile consumption. Source: Ericsson reported in Mobile Entertainment – March 25th 2010 Slide
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6. ‘ Mobile data traffic overtakes voice’ Source: Ericsson reported in Mobile Entertainment – March 25th 2010 Slide
10. The 500lb Social ‘Gorillas’ Facebook 500m users globally Web Origin ‘ Private’ Look at Me/You! Good for Products Twitter 190m users globally Designed for Mobile ‘ Public’ Look at That! Great for Services
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12. Case Study United Breaks Guitars The song became an immediate YouTube and ITMS hit in July 2009. $150 to make the video 10m+ YouTube views 27,193 comments (mostly citing bad experiences) 250 media interviews Media coverage in CNN, Fox, Time, local, national and international press 50,000 hits a day to their own website http://www.youtube.com/watch?v=5YGc4zOqozo "United Breaks Guitars" by Canadian musician David Carroll
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15. UK Airlines A transparent graph supplied by Linkdex showing how some UK airlines are found online. As can be seen, rather like PR, social is almost non existent.
17. O2 Media O2 More – 1.4M customers opted in the receive messages Wide range of services – Messaging/Click to call/M-Site/App/Video/Rate Location based messaging: “ The most ambitious deployment yet of newlocation-based wireless marketing technology” FT Also develop bespoke app through partnership with Golden Gekko
22. Planning for the future? “ At some point, social media may hit a tipping point and become more important than anything, and at that point you want to have made all your mistakes and have trained your organisation in it.” Ted Hunt, Digital Manager, Innocent