A presentation by Joe Couto, Accellos Senior Vice President and 3PL General Manager at Afri-logistics and Supply Chain Summit 2016 in Johannesburg, South Africa.
We presented this at our BE A Better Blogger event during Social Media Week 2015. We gave tips on how to get your blog noticed by agencies and brands, so you can hopefully get more from your blog.
Explore top 10 signs of this month. Get your monthly update of the most innovative signs selected by our readers from across different industries. Signs are clustered into 5 broad categories: consumer insights, business innovation, communication, experience & partnerships.
Global shopping trends - for Korean retailersJ.P. Kim
My presentation from the ICT conference 2014 in Korea for domestic retailers/e-commerce companies, where I was invited as an opening speaker.
It overviews current KO situation and global trends, offers some guides/directions in terms of e-commerce/m-commerce.
here's a news clip about the conference: http://youtu.be/MiHzu4wvGoo
--> you can see my appearance: from 00:49...=)
Hope this helps people who are interested in Korea market.
* fyi, this was done before I left ebay.
Mobile Commerce was just one of the topics from the 2014 SMTULSA Social Business Conference. Judd Wheeler shared two presentations on mobile marketing and commerce.
learn more about SMTULSA conference. Smtulsa.com
Registration is open.
A presentation by Joe Couto, Accellos Senior Vice President and 3PL General Manager at Afri-logistics and Supply Chain Summit 2016 in Johannesburg, South Africa.
We presented this at our BE A Better Blogger event during Social Media Week 2015. We gave tips on how to get your blog noticed by agencies and brands, so you can hopefully get more from your blog.
Explore top 10 signs of this month. Get your monthly update of the most innovative signs selected by our readers from across different industries. Signs are clustered into 5 broad categories: consumer insights, business innovation, communication, experience & partnerships.
Global shopping trends - for Korean retailersJ.P. Kim
My presentation from the ICT conference 2014 in Korea for domestic retailers/e-commerce companies, where I was invited as an opening speaker.
It overviews current KO situation and global trends, offers some guides/directions in terms of e-commerce/m-commerce.
here's a news clip about the conference: http://youtu.be/MiHzu4wvGoo
--> you can see my appearance: from 00:49...=)
Hope this helps people who are interested in Korea market.
* fyi, this was done before I left ebay.
Mobile Commerce was just one of the topics from the 2014 SMTULSA Social Business Conference. Judd Wheeler shared two presentations on mobile marketing and commerce.
learn more about SMTULSA conference. Smtulsa.com
Registration is open.
Presenting: DATA, CREATIVITY & INSIGHT
The webinar will help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
Age of autonomy DMA &Then Conference by Larry SmithLarry Smith
The Age of Autonomy presentation at the DMA &Then
Automation has gone wild: artificial intelligence stealing jobs, millions of robots building billions of devices, self-driving cars, and killer drones. The ability to make smart machines run without people is here. What does this mean for marketing and data programs today and in the near future? Will a bot run your next campaign?
The current state of automation on a macro level
The core technologies transforming today’s human (and machine) interactions
Real-world examples of marketing technology pivots for the new automated reality
Brief introduction for Mutt Maps and Mutt Maps.com, and its Mobile app program, from how it started, why it matters, and its blueprint in the near future.
YOU ARE HERE! Myxer's Jeff Sass at SFIMA Summit 2010Jeff Sass
My presentation slides before the Location Super Panel at the 2010 SFIMA Summit. A look at how location impacts mobile content and enterainlment, and ROI as "Relevance of Interruption." Video of the presentation is also available.
This was the presentation given by Gus Murray, Revolt's Managing Director on Data, Creativity & Insight - Killing the misconception that data is the enemy of creativity at the Komfo Summit, Copenhagen September 22nd. The presentation was aimed to help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
For more information on our approach or how we could help your brand, go to revolt.dk
Jeudi 27 novembre 2014 aura lieu la 6ème Luxury Society Keynote. C'est une journée pour comprendre l’attente des consommateurs en ligne du luxe. David Sobel y interviendra parmi des grandes marques comme Balenciaga, Kenzo ou encore Van Cleef & Arpels.
Plus d'info : http://lskeynotedigital.evolero.com/
Voici la présentation de David Sobel
User Experience Utopia (Ad Club Seattle)Nick Finck
As the creative industry matures (we said industry, not creatives), interactive marketers are starting to see big time changes in how we work.
Information architecture, interaction design, visual design, usability, accessibility, content and marketing are collaborating to form a better and more valuable user experience. Looks like somebody paid attention in those team-building exercises.
Nick Finck, founder of Blue Flavor will lay down some knowledge on user experience. Nick is a UX wizard who has been making Web magic for over a decade. He specializes in information architecture, interaction design, usability and user research. Nick has created Web experiences for Fortune 50 and 500 companies including Adobe, Boeing, Blue Cross/Blue Shield, CitiGroup, FDIC, Harpo, HP, IBM…whew, hold on, just catching our breath…Microsoft, PBS, Peet's Coffee and others.
We'll explore the seven characteristics of good UX, where technology and innovation are taking the interactive industry, and what milestones we'll pass along the way.
Presentation from Tim O'Neill of digital agency Reactive for EyeforTravel event in Sydney Nov 2009. On the topic of Website stickiness for travel and tourism brands
On the 12th of March, Art Director Gabriel Tamborini and Designer Gabriel Tamborini took over the Apple store Sydney, offering up their insights and tips on designing for digital in a mobile world.
Find out more about Reactive's takeover of the Apple store here http://bit.ly/PJgBHR
Unlock growth potential in the post-mobile eraTrebbble
This keynote highlights the way brands can leverage technology to thrive in the post-mobile era.
Key exemplary cases that pave the way for the upcoming immersive, ultra-connected world are examined. Among others, PepsiCo, Starbucks, Tommy Hilfiger, Warby Parker, Nike, Sephora, L’Oreal, Mondelez, and Burger King brands are examined. The evolution of loyalty schemes that reward product usage is thoroughly discussed.
Finally, the way shopping is expected to be transformed, thanks to Augmented Reality, Voice-assistants, IoT, Big Data, and Machine Learning, is investigated.
The above keynote is based on my presentation given in the scope of the 8th e-Business & Social Media World Conference, on September 2019.
Presenting: DATA, CREATIVITY & INSIGHT
The webinar will help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
Age of autonomy DMA &Then Conference by Larry SmithLarry Smith
The Age of Autonomy presentation at the DMA &Then
Automation has gone wild: artificial intelligence stealing jobs, millions of robots building billions of devices, self-driving cars, and killer drones. The ability to make smart machines run without people is here. What does this mean for marketing and data programs today and in the near future? Will a bot run your next campaign?
The current state of automation on a macro level
The core technologies transforming today’s human (and machine) interactions
Real-world examples of marketing technology pivots for the new automated reality
Brief introduction for Mutt Maps and Mutt Maps.com, and its Mobile app program, from how it started, why it matters, and its blueprint in the near future.
YOU ARE HERE! Myxer's Jeff Sass at SFIMA Summit 2010Jeff Sass
My presentation slides before the Location Super Panel at the 2010 SFIMA Summit. A look at how location impacts mobile content and enterainlment, and ROI as "Relevance of Interruption." Video of the presentation is also available.
This was the presentation given by Gus Murray, Revolt's Managing Director on Data, Creativity & Insight - Killing the misconception that data is the enemy of creativity at the Komfo Summit, Copenhagen September 22nd. The presentation was aimed to help brands understand the benefit of a data-informed approach to delivering better creative and strategic solutions.
For more information on our approach or how we could help your brand, go to revolt.dk
Jeudi 27 novembre 2014 aura lieu la 6ème Luxury Society Keynote. C'est une journée pour comprendre l’attente des consommateurs en ligne du luxe. David Sobel y interviendra parmi des grandes marques comme Balenciaga, Kenzo ou encore Van Cleef & Arpels.
Plus d'info : http://lskeynotedigital.evolero.com/
Voici la présentation de David Sobel
User Experience Utopia (Ad Club Seattle)Nick Finck
As the creative industry matures (we said industry, not creatives), interactive marketers are starting to see big time changes in how we work.
Information architecture, interaction design, visual design, usability, accessibility, content and marketing are collaborating to form a better and more valuable user experience. Looks like somebody paid attention in those team-building exercises.
Nick Finck, founder of Blue Flavor will lay down some knowledge on user experience. Nick is a UX wizard who has been making Web magic for over a decade. He specializes in information architecture, interaction design, usability and user research. Nick has created Web experiences for Fortune 50 and 500 companies including Adobe, Boeing, Blue Cross/Blue Shield, CitiGroup, FDIC, Harpo, HP, IBM…whew, hold on, just catching our breath…Microsoft, PBS, Peet's Coffee and others.
We'll explore the seven characteristics of good UX, where technology and innovation are taking the interactive industry, and what milestones we'll pass along the way.
Presentation from Tim O'Neill of digital agency Reactive for EyeforTravel event in Sydney Nov 2009. On the topic of Website stickiness for travel and tourism brands
On the 12th of March, Art Director Gabriel Tamborini and Designer Gabriel Tamborini took over the Apple store Sydney, offering up their insights and tips on designing for digital in a mobile world.
Find out more about Reactive's takeover of the Apple store here http://bit.ly/PJgBHR
Unlock growth potential in the post-mobile eraTrebbble
This keynote highlights the way brands can leverage technology to thrive in the post-mobile era.
Key exemplary cases that pave the way for the upcoming immersive, ultra-connected world are examined. Among others, PepsiCo, Starbucks, Tommy Hilfiger, Warby Parker, Nike, Sephora, L’Oreal, Mondelez, and Burger King brands are examined. The evolution of loyalty schemes that reward product usage is thoroughly discussed.
Finally, the way shopping is expected to be transformed, thanks to Augmented Reality, Voice-assistants, IoT, Big Data, and Machine Learning, is investigated.
The above keynote is based on my presentation given in the scope of the 8th e-Business & Social Media World Conference, on September 2019.
Mobile devices and mobile consumer behavior. How to reach your customers using a strategic mobile marketing plan that includes, text messaging, QR codes, email, and mobile websites.
RetailOasis Big Breakfast Presentation: Full RetailOasis
The full presentation from all our RetailOasis Big Breakfast presenters - Mark Teperson (Accent Group), Kelly Miller (Mirvac), James Johnson (SalesForce), Stephen Kulmar (RetailOasis) and Pippa Kulmar (RetailOasis.
The new mobile playbook: Turning big data into big dollars - Adobe Digital Su...Vibes_Thought_Leadership
Merging mobile and big data opens new doors for marketers to deliver personalized mobile experiences that drive revenue growth and ongoing loyalty. CMOs need to think and act like entrepreneurs to capitalize on today’s mobile opportunities. Explore key mobile trends and the convergence of big data and mobile marketing. Discover the essential components of the CMO’s new mobile playbook. Learn how mobile relationship management (MRM) is the answer to cracking the code on mobile ROI and capturing metrics that measure and fuel success.
Opportunities to engage shoppers have never been more abundant, and we believe that the time is now for furniture retailers to embrace new tools, technologies and behaviors in order to reach more shoppers, more often. This presentation explores how furniture retailers can leverage mobility, social networking, augmented reality, and more to deliver immersive brand experiences that drive more shoppers to your stores.
Movocity - Everywhere Your Customers AreEdward Niu
Customers are now mobile, is your business? WIth the explosion of the smartphone market, the mobile market has become the best mass media to access for businesses and organizations.
We present the trends currently occurring in the mobile industry.
Then, we review the different methods in mobile marketing which include: QR Codes, SMS Text Messaging, Mobile Websites, Mobile Apps, Social-Mobile, and Mobile Ads.
This presentation was first presented at Ad Fed in Wichita Falls, TX on April 17, 2012.
Reactive was fortunate enough to attend SXSW this year, Brett, our man on the ground has returned inspired with plenty to share. His main impression of SXSW? A digital orgy of American proportions. Enjoy it with a margarita and food-truck-purchased taco, preferably.
Reactive is a digital agency specialising in strategy, creative, technology and marketing with over 150 staff across our five offices in Melbourne, Sydney, London, Auckland and New York.
Our reputation is one of excellence and innovation in the online channel — evidenced not only by the quality of work we do but also by the results we achieve for our clients.
Over the past sixteen years, we have designed, built and marketed hundreds of websites for some of Australia, New Zealand, America and Europe’s most prestigious clients including blue-chip corporate, retail and travel brands, B2B companies across all industries, as well as Local, State and Commonwealth Government.
Clients we have created websites and performed online marketing for include Rip Curl, British Airways, Cervélo, Sydney Airport, Coles Group, ANZ, Nissan, Tesco and Amnesty International Australia. Our focus is on planning and implementing engaging online experiences that fuel profitable growth for our clients. We work with you to unearth the most effective methods and solutions to fulfill your business objectives online.
Nissan Australia continually optimizes the Nissan.com.au web and mobile sites and online marketing campaigns to help improve the customer experience, drive leads and assist with sales.
As Nissan Australia's digital partner, we developed a personalisation strategy that enhances the ability for Nissan to be nimble with product information and marketing communication, while optimizing the journey for the user through to a key online lead. Nissan Australia is taking this data-driven approach using Sitecore’s DMS personalisation and optimisation features to achieve their website objectives.
This webinar was presented by Heath Walker, Digital Marketing Manager – Nissan Australia, and Stephen Foxworthy, Strategy Director at Reactive.
Creative Director Tim Buesing (Sydney) and Executive Creative Director Tim Kotsiakos (Melbourne) were in France for the Cannes Cyber Lions. They joined industry leaders from around the world, celebrating the best in digital innovation, design and technology, and were then on hand to receive Reactive's Cyber Lion for the Most Powerful Arm Ever Invented.
Here are their highlights shared on June 21 at the Reactive office in London during a breakfast seminar with colleagues and clients.
Perspectives 2013 is a collection of Reactive's viewpoints from our offices around the world. Download the PDF version from http://www.reactive.com/perspectives-2013.html
The authors live and work in New York, London, Melbourne, Sydney and Auckland.
Are you sick of your web apps looking like they were put together in the late 90s? Are your animated logos and rainbow borders not getting the reaction you hoped? Is it possible for you to break the myth that developers can’t design?
This research report from AIMIA (sponsored by Reactive) looks what Australian retailers are doing to evolve their eCommerce offering.
The research aims to give retailers and AIMIA members an independent benchmark by which to assess their own business priorities and opportunities in this space.
The BRAVEST, BOLDEST & BEST
digital campaigns of 2011.
Presentation by Tim O'Neill (Reactive) and Sandeep Baruah (NAB) at AdTech Melbourne in March 2012
4. MOBILE COMMERCE IN AUSTRALIA
Where are we now?
• Internet enabled phones now account for 65% of
the total handset market in Australia
• $155 million mCommerce revenue (2010)
– Amazon mCommerce revenue > $1 bn
– eBay > $2 bn
• Global mCommerce revenue expected to 4x in
next four years
5. MOBILE COMMERCE IN AUSTRALIA
Where are we now?
Retailer eCommerce Mobile site iPhone App mCommerce
Catch of the Day ✔ ✔
DealsDirect ✔ ✔ ✔
Big W ✔
Dick Smith ✔
JB Hi-Fi ✔ ✔
BrandsExclusive ✔ ✔ ✔
OzSale ✔
EB Games Australia ✔
Crazy Sales ✔
Harvey Norman Big Buys ✔
Myer MyFind ✔
Top 10 Australian Online Retailers: SmartCompany
9. MOBILE COMMERCE IN AUSTRALIA
Where will growth come from?
• Growth in handset adoption & usage
• Improved network speeds
• New Mobile Payments handling
– Now: PayPal Mobile Express Checkout
– Soon: Amazon, Visa, Facebook, Google, Apple?
• Competitive pressure
13. SOCIAL MEDIA & RETAIL
Defining the strategy
• What is natural behaviour for your customers?
• What role can your brand have in a community?
– Hint: it doesn’t have to be your products!
• If you’re building a community – where does it
belong?
• What is the long-term vision?
17. DIGITAL EXPERIENCES
Inspiring new hardware = new experiences
• Natural user interfaces;
– Xbox Kinect (and Kinect Hacks)
– Microsoft Surface
• Affordable multi-touch;
– Interactive retail windows
– iPad & other tablets