Complexometric titration involves titrating a metal ion with a complexing agent like EDTA. Magnesium sulfate can be estimated by direct titration with EDTA in the presence of ammonia-ammonium chloride buffer using an indicator. The magnesium ions form a complex with EDTA until the equivalence point is reached, indicated by a color change of the indicator. This direct titration method provides an accurate determination of the magnesium content in magnesium sulfate.