1. Resume
Asif Nazir Potrick
mobile: 00971-50-6781938
Mobile: +971-55-2866882
E-mail: asifpotrick@gmail.com
PROFILE:
 14 years of experience in Software Sales, account management &
business development activities.
 Have experience in diversified industries in India and UAE.
 A graduate with excellent computer skills & can work well on Software,
Hardware Sales and Business development.
 Demonstrated abilities to achieve sales targets & objectives.
 Excellent communication skills in English, Hindi and Basic Arabic.
 Well experienced in handling subordinates, managing clients & work
under pressure.
 Have excellent communication, interpersonal, problem solving,
negotiation & coordination skills.
 Skilled in handling staff as well as exposed with recruitment and
selection of personnel.
Education:
 Completed Graduation in Commerce (B.COM) ranking on First Class.
From Mumbai University in the year 2000.
 Completed MCSE (Microsoft certification) in Computer Hardware &
Networking , Assembling, Trouble Shooting, LAN & Windows Servers.
 Certified with ADOBE as SALES TEAM in year 2013.
 Knowledge in Accounting Software, MS Office, Internet & E-Mail
applications

2. Asif Nazir Potrick
Professional Experience:
Sales manager
Software Line Trading LLC
24 June 2003 - Till date
Responsible for selling Software such as Microsoft, Adobe, TallyERP and many
brands and Application in UAE.
Employment History In Mumbai – India
* Micro Vision (A Division Of MICROLABS LTD) Bangalore
March 2002 June2003
Working as a Sales Manager in Mumbai –India.
* Gland Pharma Ltd. Hyderabad
Working as a Field Sales Officer in Mumbai –India
Aug 1997- Feb 1998
* Andre Laboratories PVT LTD
Working as a Sales Representative in Mumbai –
India
Sept 1996- Aug 1997
* Cheryl Laboratories PVT LTD
Working as Sales Medical Representative in Mumbai –India
April 1995- Aug 1996
Experience in UAE and Responsibilities with Software Line
Trading LLC
 Identifying and making contact with new prospective clients.
 Arranging meetings with prospective clients.
 Promoting the image of the company as a leader in technology services.
 Meeting clients at their offices, identifying their requirements and then proposing
solutions.
 Highlighting the benefits of the companies’ software products and services.
 Answering any technical IT questions that clients may have.

3. Asif Nazir Potrick
 Developing sustainable relationships with decision makers.
 Coming up with new strategies to increase sales
 Arranging for software demonstrations for customers.
 Following the sales process from start through to close.
 Negotiating commercial and license agreements with clients.
 Developing sales within both existing and new business accounts.
 Once a sale has been made then advising clients on IT implementation and training.
 Arranging for after / post sale support to clients.
 Writing proposals for prospective clients.
 Chasing up leads with follow up phone calls.
 Cold calling for new business ensuring the highest standard of customer service
to maintain loyalty and business retention.
 Giving sales presentations to customers.
 Taking steps to grow the base of referral sources.
 Helping to write and design sales and marketing literature.
 Applying for tenders.
 Attending networking events.
 Raising brand awareness through client engagement.
 Planning, developing, and implementing field sales action plans.
 Gathering marketplace information on the pricing, new products, delivery schedules
and merchandising techniques of competitors.
 Identifying problem areas to resolve.
 Managing sales expenses.
 Develop and implement sales & marketing concepts in line with the company’s
vision.
 Formulate business development plan highlighting revenue objectives and
company goals.
 Prospect aggressively and develop new customers through networking,
referrals, company lead generation and follow up appropriately to ensure
business continuity.
 Review, analyze market trends, competitor information, and pricing,
recommend counter strategies in order to retain existing business.
 Collect and analyze data on customer demographics, preferences, needs, and
buying habits to identify potential markets and factors affecting product
demand.
 Effectively manage relationships and feedback with outside vendors and
clients to ensure product awareness are continuously enhanced.
 Build motivational activities for the Sales team to bring up confidence in
customer dealings.
 Supervise slow moving returns of stocks, eliminate dead ones and replace
them with new items.
 Liquidate stocks through mixing and bundling them up with fast moving
items.

4. Asif Nazir Potrick
IT EXPERIENCE
 Hardware Knowledge
 Sound knowledge of almost all types of peripherals such as
Motherboards, Processors, Rams, Hard Disks, Floppy Drives, Keyboard,
Mouse, Printers (Dot Matrix & Line Matrix) etc. and their installation.
 Software Knowledge
 Operating systems like Dos, Windows 7, Windows 8.1 and Windows 10.
 Accounting Packages Such as Sage Dac Easy Accounting and POS.
 Knowledge of almost all types of software troubleshooting.
 Can individually carry out the assembling procedures of any type of
computers.
 Can trouble-shoot any type of problems in Stand-Alone PC’s
 Can carry out any type of installations of operating system, application,
internet etc.
 Can handle almost any type of printer’s installation and it’s relates
problems.
 Fully equipped with DAC EASY accounting package.
 Experience of selling communications, IT hardware, voice applications,
broadband connections, microchips, network applications, services, data,
software and cloud based technologies.
 Extensive knowledge of the companies products an also of the wider IT
marketplace.
 Keeping up to date with the developments of new technologies.
 Awareness of emerging markets, technologies and trends.
 Experience in a leadership role.
 Experience of selling major brands like Microsoft , Adobe , Accounting Products
like , Tally ERP, Quick Books, SAGE 50 , Oracle, HP, VMware, Antivirus
company’s like Symantec , Kaspersky etc.
Personal Information:
 Date of Birth : 25th March 1977
 Nationality : Indian
 Religion : Islam
 Marital Status : Married
 Languages Known : English, Hindi, Arabic , Urdu, Marathi
 Passport No. : G3313499
 Place of Issue : Dubai
 Date of Expiry : 25/02/2018
REFERENCES - Available on request.