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Key Elements
for Every Top
Learning
Strategy
5,000+ Courses. 25 Topic Areas. Unlimited Access.
a.

HOW DO MOST
OF YOUR
EMPLOYEES
ACCESS
TRAINING?

Classroom and Instructor-led

b.

Formal online

c.

Informal (on their own or with
the help of Google)

d.

Social (from each other)

e.

Something else
a.

We have a solid strategy and
evaluate it continuously.

HOW WOULD
YOU DESCRIBE
YOUR
LEARNING
STRATEGY?

b.

We have a strategy, but don’t
always follow it.

c.

Learning and development is

ad-hoc at best.
d.

Something else.
WHAT WE’LL COVER:
1. Why you need a learning strategy.
2. Seven elements to include in your learning
strategy.

BIZLIBRARY.COM
If we just put a great employee
training program together, the

employees will love it!
5 Barriers to Effective Learning
Charles Jennings

Barrier 1: Efficiency
Barrier 2: Inertia
Barrier 3: Convenience
Barrier 4: Training Mindset

Barrier 5: Manager Engagement
Why You Need a Learning
Strategy?
Organizations with a strong learning culture significantly
outperform their peers…

Innovation

Productivity

Time to
Market

46%

37%

34%

More likely
to be first to
market

Greater
employee
productivity

Better
response to
customer
needs

Quality

26%
Greater
ability to
deliver
“quality
products”

Skills for the
future

Profitability

58%

17%

More
prepared to
meet future
demand

More likely
to be
market
share
leaders

BERSIN BY DELOITTE 2012
Top 4 Learning Solutions for 2014
1.
2.
3.
4.

Off-the-shelf content
Video training
Learning management systems
Mobile learning
Cox eLearning Consultants,
Learning Solutions Forecast:
2014 Edition
1.Alignment with organizational goals.
2.Awareness of organization’s current
learning culture.
3. Performance analysis.
4.Content strategy.
5.Evaluation and success criteria.
6.Marketing and communication strategy.

7.Measurement of business impact
strategy.
1. Alignment
• The process of
adjusting parts so
that they are in
proper relative
position.
• Understanding of
organizational
purpose and goals.
Alignment
• The process of
adjusting parts so
that they are in
proper relative
position.
• Understanding of
organizational
purpose and goals.
2. Learning Culture
• Is learning embedded
into workflows?
• Commitment to
continuous
improvement?
• Senior leaders and
managers are critical.
Elements of a Learning Culture
1.

Holistic thinking

2.

Integrated learning

3.

Capacity for change
and improvement

4.

Focus on collaboration

5.

Personal commitment
• The desired state of
performance.
• The current state of
performance.
• The skill, knowledge
and/or competency
gaps.
Determine the keys areas for which
learning resources can be aligned
to support…
•
•
•
•
•

Department background
Company’s business objectives
Industry/marketplace
Current/future challenges
Achieving success criteria
Top Priorities for Training Programs in 2014
30%

Develop new content

29%

Improve or enhance existing content

14%

Incorporate simulations

11%

Acquire and implement learning technology

4%

Identify and retain external trainers

3%

Other
0%

5%

10%

15%

20%

25%

30%

Cox eLearning Consultants,
Learning Solutions Forecast: 2014 Edition

35%
4. Content Strategy
• When and where do
you employees
need resources?
• Video, social and
mobile.
Content Strategy
• Training linked to
performance.
• Linked to
knowledge, skill
and competency
gaps.
• Delivered and
accessible at the
time of need.
LEARNING MUST BE JUST IN TIME AND
JUST FOR ME.
Michael Rochelle,
Chief Strategy Officer, Brandon Hall Group
5. Success Criteria
• What will success
look like?
• How will we know?
• Key performance
indicators .
Quantifying Questions
BUSINESS NEED

QUANTIFYING QUESTIONS

Increased revenue

Buy how much? In which
areas?

Improved quality

Improved how?

Reduction in turnover

What percentage reduction?

Improved morale

Improved how?

More satisfied customers

In what way?
6. Marketing and Communication
• Inform, motivate
and give the WHY.
• Success stories.
• Learning in day-today work.
Marketing Plan
THE MESSAGE: keep them simple and few.
THE PURPOSE: it’s got to matter to me.
METHOD: delivery and information flow.
METRICS: what does success look like? How
do I know?

TARGET AUDIENCE: all employees,
segmented populations.
7. Measuring the Business Impact
• Core functions we
expect to improve
through employee
performance.
• Strategic business
benefits.
Case Study: Financial Services
1. Alignment - Attract and retain great employees.

2. Learning Culture – Growing company within a growing industry.

An employer that provides avenues for employee growth.

3. Performance analysis – Increase knowledge in hard skills –
like Microsoft office, in addition to a focus on customer service.

4. Content strategy – An on-demand resource library and a
delivery platform that will grow with us and our employee needs.
Case Study: Financial Services
5. Evaluation and success criteria – 90 day evaluation with a
targeted focus group. Measuring satisfaction and completion.
6. Marketing and communication strategy – Learning Out Loud!
7. Business impact – recruitment and retention rates
to remain competitive in a high-growth industry.
Some recommended resources…
Leadership Lesson Video:
Being an Effective Change Leader
(3 minute video)

Leadership Lesson Video:
How Senior Leaders Can Create an
Adaptable Organization
(3 minute video)

BIZLIBRARY.COM
In a world of learning and development where
complexity is the enemy, BizLibrary has developed a
to delivering high
quality learning, anywhere, anytime.

MICHAEL ROCHELLE
Chief Strategy Officer
Brandon-Hall Group

BIZLIBRARY.COM
FREE TRIAL OR DEMO

5,000+ Courses.

25 Topic Areas.
Unlimited Access.

Cloud-based Learning and
Performance Technology.

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7 Key Elements for Every Top Learning Strategy - Webinar 02.19.14

  • 1. Key Elements for Every Top Learning Strategy
  • 2. 5,000+ Courses. 25 Topic Areas. Unlimited Access.
  • 3. a. HOW DO MOST OF YOUR EMPLOYEES ACCESS TRAINING? Classroom and Instructor-led b. Formal online c. Informal (on their own or with the help of Google) d. Social (from each other) e. Something else
  • 4. a. We have a solid strategy and evaluate it continuously. HOW WOULD YOU DESCRIBE YOUR LEARNING STRATEGY? b. We have a strategy, but don’t always follow it. c. Learning and development is ad-hoc at best. d. Something else.
  • 5. WHAT WE’LL COVER: 1. Why you need a learning strategy. 2. Seven elements to include in your learning strategy. BIZLIBRARY.COM
  • 6. If we just put a great employee training program together, the employees will love it!
  • 7. 5 Barriers to Effective Learning Charles Jennings Barrier 1: Efficiency Barrier 2: Inertia Barrier 3: Convenience Barrier 4: Training Mindset Barrier 5: Manager Engagement
  • 8. Why You Need a Learning Strategy?
  • 9. Organizations with a strong learning culture significantly outperform their peers… Innovation Productivity Time to Market 46% 37% 34% More likely to be first to market Greater employee productivity Better response to customer needs Quality 26% Greater ability to deliver “quality products” Skills for the future Profitability 58% 17% More prepared to meet future demand More likely to be market share leaders BERSIN BY DELOITTE 2012
  • 10. Top 4 Learning Solutions for 2014 1. 2. 3. 4. Off-the-shelf content Video training Learning management systems Mobile learning Cox eLearning Consultants, Learning Solutions Forecast: 2014 Edition
  • 11. 1.Alignment with organizational goals. 2.Awareness of organization’s current learning culture. 3. Performance analysis. 4.Content strategy. 5.Evaluation and success criteria. 6.Marketing and communication strategy. 7.Measurement of business impact strategy.
  • 12. 1. Alignment • The process of adjusting parts so that they are in proper relative position. • Understanding of organizational purpose and goals.
  • 13. Alignment • The process of adjusting parts so that they are in proper relative position. • Understanding of organizational purpose and goals.
  • 14. 2. Learning Culture • Is learning embedded into workflows? • Commitment to continuous improvement? • Senior leaders and managers are critical.
  • 15. Elements of a Learning Culture 1. Holistic thinking 2. Integrated learning 3. Capacity for change and improvement 4. Focus on collaboration 5. Personal commitment
  • 16. • The desired state of performance. • The current state of performance. • The skill, knowledge and/or competency gaps.
  • 17. Determine the keys areas for which learning resources can be aligned to support… • • • • • Department background Company’s business objectives Industry/marketplace Current/future challenges Achieving success criteria
  • 18. Top Priorities for Training Programs in 2014 30% Develop new content 29% Improve or enhance existing content 14% Incorporate simulations 11% Acquire and implement learning technology 4% Identify and retain external trainers 3% Other 0% 5% 10% 15% 20% 25% 30% Cox eLearning Consultants, Learning Solutions Forecast: 2014 Edition 35%
  • 19. 4. Content Strategy • When and where do you employees need resources? • Video, social and mobile.
  • 20. Content Strategy • Training linked to performance. • Linked to knowledge, skill and competency gaps. • Delivered and accessible at the time of need.
  • 21. LEARNING MUST BE JUST IN TIME AND JUST FOR ME. Michael Rochelle, Chief Strategy Officer, Brandon Hall Group
  • 22. 5. Success Criteria • What will success look like? • How will we know? • Key performance indicators .
  • 23. Quantifying Questions BUSINESS NEED QUANTIFYING QUESTIONS Increased revenue Buy how much? In which areas? Improved quality Improved how? Reduction in turnover What percentage reduction? Improved morale Improved how? More satisfied customers In what way?
  • 24. 6. Marketing and Communication • Inform, motivate and give the WHY. • Success stories. • Learning in day-today work.
  • 25. Marketing Plan THE MESSAGE: keep them simple and few. THE PURPOSE: it’s got to matter to me. METHOD: delivery and information flow. METRICS: what does success look like? How do I know? TARGET AUDIENCE: all employees, segmented populations.
  • 26. 7. Measuring the Business Impact • Core functions we expect to improve through employee performance. • Strategic business benefits.
  • 27. Case Study: Financial Services 1. Alignment - Attract and retain great employees. 2. Learning Culture – Growing company within a growing industry. An employer that provides avenues for employee growth. 3. Performance analysis – Increase knowledge in hard skills – like Microsoft office, in addition to a focus on customer service. 4. Content strategy – An on-demand resource library and a delivery platform that will grow with us and our employee needs.
  • 28. Case Study: Financial Services 5. Evaluation and success criteria – 90 day evaluation with a targeted focus group. Measuring satisfaction and completion. 6. Marketing and communication strategy – Learning Out Loud! 7. Business impact – recruitment and retention rates to remain competitive in a high-growth industry.
  • 29. Some recommended resources… Leadership Lesson Video: Being an Effective Change Leader (3 minute video) Leadership Lesson Video: How Senior Leaders Can Create an Adaptable Organization (3 minute video) BIZLIBRARY.COM
  • 30. In a world of learning and development where complexity is the enemy, BizLibrary has developed a to delivering high quality learning, anywhere, anytime. MICHAEL ROCHELLE Chief Strategy Officer Brandon-Hall Group BIZLIBRARY.COM
  • 31. FREE TRIAL OR DEMO 5,000+ Courses. 25 Topic Areas. Unlimited Access. Cloud-based Learning and Performance Technology.