The document provides an evaluation of Louis Dowson's final project (FMP) which involved creating products like posters and magazines. For his research, Louis enjoyed looking at similar existing products and conducting surveys and interviews to understand his target audience. However, he did not research magazines enough. His planning involved mind maps and mood boards but did not focus on the magazine. His time management was poor as he fell ill and had to rush work, impacting the quality of his products. Technically, his magazine and posters looked professional with appropriate visual elements. However, he could have added more content to the magazine. The audience appeal analysis found the products suitable for his target demographic.

1. FMP Evaluation
Louis Dowson

2. Production Process Evaluation

3. Research
• I really liked my research this final project because I enjoyed looking up similar products
to my own, this also really helped get a grasp of the kind of product I wanted to make,
looking at all these prexisting posters and magazines definitely helped my final product
as a whole, I the did a survey this helped incredibly as I was told what sort of audience I
was looking for and what they liked/didn’t like, with this I got great feedback and it
allowed me to be more sure of what I need to do for this product, I then did some
interviews and this had the same effect as the survey, I got some feedback from the
actual audience and so I knew what they wanted and what I needed to do to please
them, I think I would have broadened the people who I interviewed if I were to do it
again.
• The weakness of this research would be that I didn’t really research magazines at all, at
first I did not know that I was actually doing 3 products so I only researched posters,
this was a problem as later on I didn’t have too much to go on, so I researched
magazines while actually making mine, the survey I took was ok, however I would have
preferred to have more questions which were better thought out and had more context
to them, this would have yielded far greater results as a whole and so I would have had
a better product from this, my interviews were again ok, but similar to my survey I
would have preferred to of had more questions for the people I was interviewing and it
would have been much better if they had longer answers in return, this would have
given me more information for my product

4. Planning
• The strengths of my planning were many, I used Bubbl.us which is a very fun and easy to
use mind map maker, it allowed me to think of all the things I could include in a poster
or magazine and so I was able to get them down onto the website and branch off into
other sectors which were useful to my research, this helped my product as it made me
think of things I might not have before which in turn improved the product greatly, I
also did a mood board and filled it with many different posters which had already been
made, I also put fonts and other random pictures of games, anime, movies which
allowed me to think of ideas and to really get a grasp of what a poster should look like, I
believe my pre production was strong as it allowed me to know what I wanted to do for
my posters and so I went into making them strongly when I was making the actual
product, this made the product far better than it would have been.
• The weaknesses of this plan was clear, I did not focus on my magazine research enough,
the mood board featured no magazine pictures or anything related to a magazine and
when I was asked to do a final mind map there was no magazine mind map, only a
poster one, If I were to do this again I would definitely make a final mind map for a
poster, this would have given me much more information for my magazine as a whole
and would have allowed me to create a much stronger product, I would have also
added more pictures of magazines into my moodboard to really get a feeling of what
they should look like, my pre production didn’t feature anything of my magazine which
was definitely a weakness and didn’t really allow me to think about my magazine before
I went into doing it so I don’t think it was as strong as it could have been.

5. Time Management
• My time was not managed very well, all though I got everything in apart from
this evaluation, I was ill a lot, which made me have to complete a lot of work
from home, while this wasn’t incredibly difficult, it meant I had less time and
was working with great haste when I realised how much work I needed to
complete in such a short amount of time, if I had more time I would have done
more pages for my magazine and possibly a back cover for it, perhaps some
more posters but my products would have definitely been miles better, but
unfortunately I didn’t have a huge amount of time so I could not do this, I
could have made my magazine more full with content and I feel like this would
have been more appealing for the audience, most of my powerpoints were
not completed and handed in on their deadline, I handed in all of my
powerpoints in bulk nearing the end of the project, I feel like this wasn’t that
effective, however I did get the work in, I definitely have to admit that my time
wasn’t well managed at all, and if I were to do it again it would be different, I
would hand in all my powerpoints on time and I would have more time to
make the improvements I wanted.

6. Technical Qualities
My magazine is fairly professional
in my opinion, the cover looks like
it could genuinely be from a
magazine that already exists, this
is why I like it, it has the main
character from Skyrim in the
centre of the page, along with
‘The Elder Scrolls’ in front of him,
behind this all is a background
from Skyrim, this really fits as the
whole thing is about the Elder
Scrolls, the reason why I went for
a yellow, black and red is fairly
simplistic, I like the colours and I
feel like they go well with each
other, I stick to these colour
schemes throughout the
magazine cover and so it works
nicely, I also have a title at the top
‘PC DAILY’ this is a fairly standard
gaming magazine name, I also
added some information about
whats inside the magazine dotted
around the front cover, this makes
it feel like a real magazine in my
opinion, then of course in the
bottom right corner I have the
barcode and the age rating on it.
This xbox 360 magazine is as
professional as magazines get,
the xbox magazine is probably
one of the most popular
magazines ever, right in the
middle is one of the characters
from the Elder scrolls online
trailer, this lets you know its
about Elder Scrolls Online
without even reading anything,
in front of the character is the
Elder Scrolls Online, this
reinforces that the main topic
of this magazine will be ESO,
behind the main character at
the top is the X360 title, the X
is in a green and the 360 is
white, they stick to this colour
scheme throughout the front of
the magazine, they also have
information about the contents
of the magazine dotted about
on the front cover, this allows
people to know whats inside,
then right at the bottom middle
is the barcode.

7. Technical Qualities
First of you can tell this is a
Naruto poster from the
large Naruto title in the
bottom, this is why I did it,
it’s large and doesn’t allow
people to get confused,
behind this is the main
character ‘Naruto’ looking
sad and defeated, this is
because of all the people
he’s lost, behind him are
faded pictures of loved ones
which have died, and then I
put a nice grassy anime field
background behind this,
this really made the whole
thing feel complete as what
is a poster with a bland
background, I really like this
poster as it just works well,
with Naruto looking sad and
the loved ones behind him,
it also looks like a
professional Naruto poster.
Again you can instantly tell
this is a Naruto poster as it
has the big Naruto title at the
bottom, I reckon they also did
it for the same reason as I,
that it allows people to know
this is about Naruto, behind
the title similar to mine is
Naruto but in this one he is
preparing for battle with a
hand sign, to the left and right
of Naruto are some of his
companions which appear
regularly in the show, this is
obviously done so people
know these characters are
important, the background is
a blue which I feel like goes
well with the rest of the
poster.

8. Aesthetic Qualities
I really think this front cover
looks great, it has
everything a magazine
needs to be a magazine, the
title a character in the
middle, information you
name it this cover has it, I
think this cover might not
have been as creative as I
liked but, it is a magazine
cover and most seem to
keep to one specific style or
scheme, which I did with
mine, I would possibly
improve this by adding
more information about the
magazine around the cover,
and add some more on the
bottom bar.
The strength of this piece is
that it looks like a gaming
magazine should, a character
on the front, the title of the
game they’re from in front of
them, at the top there’s a
title and around the
character is information, it’s
what you’d expect from a
magazine and that’s why I
like it, I’d say the only
downside is that there is that
there is no information on
the bottom bar, and there
possibly could be more
information around on it.

9. Audience Appeal
This appeals to the people who
answered my questionnaire as it’s a
gaming magazine, and this is what
people said the best type of
magazine was, so I think that the
whole of this magazine would
appeal to the target audience as
there is nothing in this magazine
which doesn’t focus on gaming, this
product would also be available
online and in stores which again
appeals to the target audience, the
audience which I have targeted for
this magazine are all into games and
this is a very important thing for this
product, they are all in-between 12-
21 years of age, and are mostly
male but of course I am targeting
females too, these people are
mostly middle class with some
lower class people included,
however the magazine is cheap and
so anyone can really afford it.
This appeals to most of the
audience who took my survey
as this is a poster which is
about Anime, it can be bought
from stores and online, and it
can be put up with a frame,
with blue tac or even tape, this
appeals to the target audience
as they all answered a
question about this, my
audience are mainly people
who enjoy anime, games or
films, they’re between 13-20
years of age and most of them
are male, however there are
some females, they are of any
social status but mostly middle
class, however the poster
would be cheap so it doesn’t
really matter which social class
you are from, I think that these
products appeal to this
audience and that is why I
have chosen them.

10. Peer
Feedback

11. Feedback 1
• What did you like about the product?
– I really liked how the poster related to the
characters from the anime and really brought out
their emotions and feelings through the
background and other characters.
• What improvements could have been made to
the product?
– Perhaps the magazine should have had more
content, as that would have made the product a
lot better as a whole in my opinion,

12. Feedback 2
• What did you like about the product?
– I really liked how the magazine focused on the
Elder Scrolls, as I love that game series a lot, I also
loved the layout of the magazine cover.
• What improvements could have been made to
the product?
– I think maybe there could have been more
information around the magazine, and perhaps
more content inside it.

13. Feedback 3
• What did you like about the product?
– I really liked the whole layout of the Naruto poster
and how it looked and felt like a Naruto poster that
had been made professionally, this really made me
feel like I was looking at an actual Naruto poster.
• What improvements could have been made to
the product?
– I think there should have been more visual effects on
the poster to increase the quality maybe, this would
have definitely made it professional and better
looking, a poster is all about visual effects so that
aspect of it should be amazing.

14. Peer Feedback Summary
• What do you agree with from your peer
feedback?
– I agree that the information on the magazine could
have been better, I also agree that there could have
been more content inside the magazine, but I did not
have enough time for that, so unfortunately I did not
do more.
• What do you disagree with from your peer
feedback?
– I would disagree on me needing more visual effects in
the Naruto poster as there isn’t much else I could
have done without going over board and ruining the
whole thing completely.

15. Peer Feedback Summary
If I could change anything it would be adding more content to the
magazine, I would do an article for Morrowind, Daggerfall and
Arena too, this would make the whole magazine feel a lot more
professional and complete, but as I’ve said before, I did not have
enough time for this so I only did two articles inside on Oblivion
and Skyrim, I would also have added more information to the
front of my magazine, to make it feel more like an actual
magazine like the xbox magazine or others, I don’t really think
there’s much I’d change about my poster as I think it’s fairly
complete already, but definitely if I had more time I would have
done more posters, this would have broadened my product and
definitely would have allowed me to get a much greater mark, I
would do all these improvements for the better mark if I’d of had
time during the project.