My magazine will be called "The Dark Age" and will focus on entertainment through reviews and articles about horror films and movies, with a supernatural horror genre. It will contain reviews of both current and future horror movies, as well as articles about those movies. The target audience will be 15-24 year old lower middle class males, appealing to them through catchy and interesting reviews as well as masculine characters and colors at an affordable price point. The magazine will avoid offensive material and restrict access to those under the legal age due to disturbing graphics, ensuring facts are reported without bias through use of an existing film character to promote the magazine, while maintaining a unique design not copying any other magazines.

1. Proposal
1
Working Title:
The dark age
What is it called? This can change if you think of something better later
Product’s Purpose:
Entertainment. By adding articles about films, movies and adding characters.
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre:
Supernatural horror
What sort of product is it
Content
My magazine is about reviews about horror movies in the present and future. The magazine will
also contain articles regarding those movies.
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience:
My target audience would be 15 to 24 years old, male, lower middle class and belongers. I will
make my magazine catchy and interesting, adding good reviews while adding masculine
characters or colours. I will as well make my magazine low cost and affordable.
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Legal & Ethical Considerations:
My product does not contain any offensive material that will or can offend the public. However, I
will the legal age of reading this as it may contain disturbing graphics such as blood and can harm
a child’s mind. I will make sure my magazine will be based on facts and not rumours nor it will be
biased. I will use an existing character in a film to promote my magazine. My product will be
completely unique from the top to the bottom as it will look similar to another existing magazine.
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?