This proposal outlines a horror game called "The Vampire Diaries" aimed at entertaining male and female achievers ages 15 and older. The game would feature vampires and their story, using dark colors and themes throughout. While the purpose is entertainment, the proposal acknowledges the need to consider legal and ethical issues to avoid offensive, inappropriate, or copyrighted content.

1. Proposal
1
Working Title: the vampire diaries
What is it called? This can change if you think of something better later
Product’s Purpose: entertainment
Make the game fun
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre: horror
What sort of product is it
Content :vampires
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience:
Male, female and 15 + achievers.
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Research and Planning: dark colours and themes
What elements of your research and planning will you use in your final production?
Where will you use your research and planning in your final production?
Legal & Ethical Considerations: I just will
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?