Downloadable template for Top 10 Actions after the Marketing Class

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My Personally Professional
Top 10
Marketing-based things I shall do
in the next 30 days
Downloadable Sample Template

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Mandatory
1. Old Way- how did you do it before?
2. Marketing Concept/s (preferably) or Business
Concept (acceptable) that serves as your basis for
the change
3. Application- how will the new way look after you
apply the marketing or business concept?
Optional:
4. Sample Execution
Elements of Each of 10 Things

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1. Focus on Winning Business Everyday # WBE
2. Differentiated binder on Day 1 #Bind1
3. Blue coat: #Eagleblue
4. Improve thinking: #Superherobrain
5
Outline:
10 Winning Business Executions

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6.
7.
8.
9.
10.
Outline:
10 Winning Business Executions

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Old Way:
All things of interest to me are mixed up, chronlogically
in my Facebook timeline (running, family, business)
Marketing Concept: Focus, relevant, frequent updates,
credible, word of mouth
Application:
I will regularly search for, consolidate
internet links on Energy and Electricity from credible
news sources in a page (separate from my timeline)
that I can share with clients
1. #WBE: Winning Business Everday

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Note that the previous slide
while complete looked
cluttered
Better separate into 2 slides.
Refer to Next 2

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Old Way:
All things of interest to me are mixed up,
chronologically in my Facebook timeline
(running, family, business)
1. #WBE

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Marketing Concept: Focus, relevant, frequent
updates, credible, word of mouth
Application:
I will regularly search for, consolidate
internet links on Energy and Electricity from
credible news sources in a page (separate
from my timeline) that I can share with clients
1. #WBE: Winning Business Everday

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1. #WBE Execution: Winning
Business Everyday FB Page
Wong & Bernstein Energy

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Old: Meet, Send Proposal, Wait, Call, Call again
Marketing Concepts: Speed, Complete, Target
Customer, Next Customer
Application:
Create a “generic but complete” leave behind
after 1st meeting with scope of work, benefits
and pricing idea
2. #Bind1: Target

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Execution:
On first meeting
Bound proposal with business card
Scope of work (template)
Benefits vs. Cost sample analysis
Sample contract
Team background
Website link
2. #Bind1: Target

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Strategic Energy Optimization
for ZZZ Client
in Retail Competition Open Access Environment
Bong De Ungria, ChE, ME, MBA
Managing Director

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Quick Cost- Benefit Analysis
for Client ZZZ
Monthly electricity bill = P13 Million
Annual electricity bill = P 156 Million
Potential Benefit ( Annual Savings)
= P3 to P15 million per year (initial estimate only, no diagnostics)
Diagnostic Fee of P50,000 is only 0.3 to 1.7% of
potential savings
Implementation Fee of 120,000 per month for 1 year is
only 10% to 30% of potential savings

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W+ B Advisory Team
More info at
wongadvisory.com/advisors
Engr. Bong De Ungria Engr. Dickie Gonzalez Prof. Eric Soriano Prof. Danny Barranechea

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Old Way: White short sleeve Barong during
presentations
Marketing Concept: Differentiate
Application: Wear Blue Coat (school or WB E
logo)
No sample execution shown (optional)
3. #EagleBlue

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Old Way: Use ordinary thinking/ common sense
Marketing Concept: Gain competitive
advantage through differentiation
Application: Attend the on-line superhero brain
summit
4. Think better: #Superherobrain

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4. Execution: Think better:
#Superherobrain
See v68 FB page for link to this free on-line learning experience