A description of how the Matrix Business Growth consultancy can offer strategic support to software, science & technology businesses.

1. Strategic Support For SMEs
Jamie McCallum
Matrix Business Growth Consultancy
27/08/2009

2. INTRODUCTION
Jamie McCallum
Matrix Business Growth Consultancy
brief:
to help our scientific, technological and software client
companies achieve exponential growth
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3. how is this achieved?
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4. ...through SYSTEMATIC improvement of:
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5. products & services
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6. marketing
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7. innovation systems
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8. ..& business strategy.
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9. why should
technology companies
choose us?
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10. technical people like
systems & processes
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11. we have
systems & processes
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12. for…..
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13. strategy
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14. strategy
marketing
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15. strategy
innovation
marketing
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16. strategy
innovation
sales marketing
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17. strategy
leadership
innovation
sales marketing
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18. strategy organisational
development
leadership
innovation
sales marketing
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19. strategy organisational
development
leadership web
innovation
sales marketing
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20. The Tools at Our Disposal
strategy
web 2 0
Matrix - toolkit
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21. The Structure We Use
1. Plan
4. Act 2. Do
3. Study
deming
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22. what’s more…
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23. …our constant r&d
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24. and our partnerships
with some of the world’s
leading experts….
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25. means that our tools keep
getting better and better.
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26. (and by the way)
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27. we always use the very
best of what we have….
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28. …on all of our jobs!
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29. the result…
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30. more ideas!
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31. more profitable ideas!
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32. …companies own ideas!
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33. which means…..
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34. Buy in.
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35. Ownership
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36. Accountability.
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37. Action.
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38. Results.
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39. typical benefits of strategic
support from Matrix include….
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40. • the opportunity pipeline changes
from a “list” of uniform value to....
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41. • ….a collective understanding of
which opportunities to pursue and
when.
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42. • ….a weighted value opportunity
portfolio showing it’s true value vs
the business’s key growth objectives.
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43. • a quality strategic report from Matrix
including an action plan and key
recommendations.
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44. in addition……
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45. • …often the process results in the
creation of sizeable new
opportunities.
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46. • …and many companies end up with
new, focussed and compelling sales
and marketing messages.
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47. Relevant Scenarios
• businesses at a crossroads with too many
opportunities and no idea which to pursue.
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48. Relevant Scenarios
• businesses with a strong desire to grow
who lack new growth ideas.
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49. Relevant Scenarios
• businesses who have specific growth
barriers around marketing or sales
systems
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50. Relevant Scenarios
• businesses at a crossroads with too many
opportunities and no idea which to pursue.
• businesses with a strong desire to grow who lack
new growth ideas.
• businesses who have specific growth barriers
around marketing or sales systems
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