The document outlines Reed Cunningham's initial plans which include 3 potential ideas: t-shirt designs, posters, and video game assets. It then describes a mind map with more details on potential poster ideas - advertising a clothing brand or creating an informative poster. A mood board is shown analyzing repetition of colors, styles and tones. The mood board will influence the final product by providing existing product images to modify. An informal proposal discusses a current idea to make an advertising poster for various products using Photoshop, aimed at audiences of all ages and genders. Discounted ideas of t-shirts and video game assets are explained.

1. Initial Plans
Reed Cunningham

2. Mind Map
3 potential ideas
T-shirt designs Posters Video game assets
memes Advertising a
product
An
advergame Adventure game,
include enemies

3. Mind Map
poster
Advertise a
clothing brand
Informative
poster
Make a poster advertising.
Clothing brands, movies,
games and music.
Make an informative poster
for a school, college or
hospital
Include pictures of the
products and put the
prices of the products.
On the poster contain telephone
numbers and emails of the admin
team

4. Mood Board

5. Mood Board Analysis
Is there any repetition in the images you have collected?
Repeated colours/images styles/fonts/tone/mood
• Especially in the shoe advertisements they have bright, eye
catching colours such as yellows and oranges and blue
How will your mood board influence your final product?
• It will effect my final product as the pictures of the products
can help me make the advertisement as I can use an existing
product however change the colouring and make it standout

6. Informal Proposal
Current Idea
Concept To make a poster which is advertising a product
Type of
products you
would make
• Posters
What you will
need to make
them
Photoshop
Audience It can include people of all ages and genders.

7. Choices
Discounted ideas Reasons for not choosing this
project
T-shirts • As for t-shirts it would be hard to come
up with an idea as the better ones are
artistic
Video Game Assets • Video game assets