5. Mood Board Analysis
Is there any repetition in the images you have collected?
Repeated colours/images styles/fonts/tone/mood
• There is a lot of black and white clean logos.
• No more that 3 colours used in the logos and they are kept
very simple with a theme that runs through the company and
clothing.
How will your mood board influence your final product?
My mood board will influence my final product by allowing me
to understand how graphics and lettering can be used together
for the logo and where about’s they can be placed on the
clothing.
6. Informal Proposal
Current Idea
Concept I'm going to create a brand with various logo designs for a new clothing company I'm
also going to create and design clothes for the brand.
Type of
products you
would make
• Logos
• Stickers
• T-shirts
• hats
What you will
need to make
them
Photos
Photoshop
Blank t-shirts and hoodies
Audience males and females 15-22 years old
7. Choices
Discounted ideas Reasons for not choosing this
project
CD Case • There is limited ideas I had.
• I felt it wouldn’t turn out very well.
• My timescale would possibly mean I
would have extra time as it is quite
simple.
• I would struggle to create original
content.
Film Poster • My timescale was quite large and a
poster would not take up a lot of time.
• I had limited ideas.
• I would have to invent or re-invent a film
and that would be difficult.
• Not using copyrighted materials would
be hard.
• I could mis-represent a celebrity and
they could sue.
Editor's Notes
Bubbl.us or hand drawn-scanned using college printers exploring 3 potential ideas
Bubbl.us or hand drawn-scanned using college printers exploring your final idea
Collection of images related to your product/inspirational/visually interesting
At least 15 needed
For your idea, write a brief, informal proposal. Ensure you proof read and check spelling etc
For the audience section consider age/gender/psychographic/geodemographic/social grade etc
Discuss the other two ideas from your initial mind map and reasons for why you didn’t choose them
