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Persuasive Techniques
What is persuasion? ,[object Object],[object Object],[object Object],[object Object]
6 Common Persuasive Techniques ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Purpose?
Bandwagon ,[object Object]
Repetition:  The name of a product is repeated many times.
Testimonial ,[object Object]
Emotional Appeal ,[object Object]
Humor ,[object Object]
Rhetorical Question ,[object Object]
Quick review ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Audience Awareness ,[object Object],[object Object],[object Object]
Who’s the audience? Persuasive technique? Audience? Purpose?
Persuasive technique? Purpose? Audience?
Audience? Purpose? Persuasive technique?
Audience? Purpose? Persuasive technique?
Purpose? Audience? Persuasive technique?
Audience? Purpose? Persuasive technique?
Audience? Purpose? Persuasive technique?
Audience? Persuasive technique? Purpose?
Audience? Purpose? Persuasive technique?
Audience? Purpose? Persuasive technique?
Purpose? Audience? Persuasive technique?
Purpose? Audience? Persuasive technique?
Audience? Persuasive technique? Purpose?
Purpose? Audience? Persuasive technique?
Fun Facts ,[object Object],[object Object],[object Object],-http://enterpriseinnovator.com/index.php?articleID=5660&sectionID=269 -http://www.kpsplocal2.com/mostpopular/story/How-Much-Does-a-Super-Bowl-Commercial-Cost-in-2011/S2uG5_sZbkKEGDEVIYVUrA.cspx -http://www.nytimes.com/2007/01/15/business/media/15everywhere.html?pagewanted=all
Making Connections ,[object Object],[object Object],[object Object]
Reflection ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]

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Persuasive Techniques in Advertising