The document summarizes the results of a questionnaire given to 10 people about Ryan Talmage's film trailer, poster, and magazine cover for a post-apocalyptic horror project. Most respondents felt the trailer effectively conveyed the genre conventions. The magazine cover was also seen as professional and fitting conventions well, though some improvements were suggested for layout and images. The film poster was found to be more mixed, with conventions portrayed effectively but some elements like colors and layout seen as needing improvement. Overall, the production was deemed a success at conveying the genre through technical elements and conventions, with only minor revisions suggested. All agreed Ryan created a clear brand identity.

1. Questionnaire Results
BY RYAN TALMAGE

2. 1. When watching my finished film trailer for the
Post-Apocalyptic Horror Genre, do you feel it
meets the conventions correctly?
I conducted this questionnaire using ten people of my target audience in order to get audience feedback
and see where I went right and where I went wrong with my products. The results were:
•Everybody said that it met the conventions correctly
From these answers, I have found out that my film trailer meets these conventions thus being a successful
film trailer.

3. 2. Does the trailer overall appeal to my
target audience and if so/not why?
The results from this question were:
•9 people said that it did appeal to my target audience
•1 Person found that it didn’t appeal
The reasons why my film trailer was appealing to my target audience were because it included weak
protagonists up against a deadly and imposing threat. The conventions of the genre were also found to be
appealing such as violence and empty and desolated environments.
The negative comments made by the participant about why it wasn’t appealing was because it didn’t
include enough of the conventional settings.
Overall, the film trailer was mostly a success in being appealing to my target audience of the PostApocalyptic Horror genre.

4. 3. Does my film poster look both
professional and conventional?
The results from this question were:
•7 participants said that it was both professional and conventional
•2 participants said that it was conventional only
•1 participant said that it was professional only
From this question I have found out that my film poster is professional and conventional thus a success at
capturing the post-apocalyptic feel well. It also shows how well my product compares well with actual film
posters of the same genre.

5. 4. Does my magazine cover fit the
conventions and look professional?
The results from this question were:
•Everybody answered yes on this question
I have found out that my magazine cover does fit the conventions of a horror magazine in a professional way
thus compares well with magazines of the same genre. The magazine is successful at appealing to my target
audience as they would find it engaging.

6. 5. Do I use colours, font, layout and images well in
my magazine cover? What is there that could be
improved upon?
The results of this question were:
•I used colours, fonts, layout and images well
•I could improve the placing of the image
•Black Background could change
From this question, my magazine cover has mostly been a success with a few minor improvements needed
to fully be a professional product.

7. 6. Do I use colours, fonts, layout and images well in my
film poster? What is there that could be improved upon?
The results were:
•I used colours, fonts, layout and images well in my film poster
•Improvements commented on were that the Layout could be different, change placing of reviews around
•Some colours are unconventional- White
I have found out that my film poster isn’t as appealing as my magazine poster as there are more
improvement needed. However most participants found that the film poster was successful in its use of
images and conventions.

8. 7. What do you think of the overall
production?
The results of this question were:
Positives
• It conveys the correct conventions of its genre
• The film trailer utilizes the technical aspects very well (Camerawork, sound, editing, mise-en-scene)
• Magazine cover looks like a traditional horror magazine
• Film Trailer- Great use of atmosphere
• The products are interesting, engaging and eye-catching
• Appeals to target audience
Negatives
• Layout on products could be better (Magazine, poster)
• Different variations in location in film trailer
My overall production was a success as the positives outweighed the negatives through the use of technical aspects and conventions.

9. 8. Did I create a sense of brand
identity well?
The Results from this question were:
•All participants voted that I created a sense of brand identity well
This shows that my overall product was successful in creating a brand identity thus being able to appeal to
my target audience much more.