1. Feedback Summary
By Jonathan Larham

2. What have you learned from
your audience feedback?
From my audience feedback I have acquired a lot of information regarding
the success of my product from all the members of the target
audience, so I know that it’s valid as they’re the people who find this
genre more appealing.
Overall from my audience feedback I have found out from multiple
sources that:
◦ My film trailer is very appealing to the target audience and it matches a lot of
conventions of the genre as well as the form
◦ My film poster is conventional to the majority as it relates to the genre and correctly
represents the characters, and maintains the conventions or a form across the poster.
◦ My magazine front cover is conventional of the form because it includes all elements of
magazines in general, as well as being conventional of the genre through the use of
colour and images.
Overall, my production tasks are all conventional and appeal to the target
audience by using conventions and themes of the genre and the form.

3. What are the key strengths and
weaknesses of your product?
Strengths:

My main production meets conventions of the genre

My main production meets conventions of the form

Characters are represented correctly

All products portray themes of horror and mystery

All of my products look professional

All products combine together to create a promotional package
suitable for promoting a horror film.
Overall my strengths are that it meets all conventions of form and
genre as well as meeting correct representations of characters all
created through the use of conventional themes.
Weaknesses:

Film magazine front cover doesn’t look appealing and is pretty bland

The production value of the trailer could have been better

4. What have you learned about how
effectively you have appealed to the
target audience?
Through my thorough audience feedback I have learnt that I have
appealed to my target audience very effectively.

My questionnaire allowed me to thoroughly find out exactly how I
appealed to the target audience. As my results were extremely
detailed and positive I have found that I appealed greatly to my
target audience through all aspects of production, through all of the
technical areas, for example my representations were appealing
because they were conventional and in turn created appealing
themes of horror and creepiness.

The YouTube comments also backed this up as they stated how
interesting it was and how it was like an actual trailer, matching the
conventions.

5. What might you change based
on audience feedback?
Film Trailer:

Based on my audience feedback for my
finished film trailer I would change some of
the elements of mise-en-scene, mainly to
improve some of production value and
overall feel to the trailer in order to make a
bit longer and the narrative more clearer.

6. What might you change based
on audience feedback?
Film Poster:
For my film poster, from what I’ve learnt, is
that I need to improve the main image and
include more characters from the film to
give a feel of more identity for the
characters.

7. What might you change based
on audience feedback?
Magazine Front Cover

Based on the feedback for my front cover, it
was mostly positive but maybe the image
cold be improved and the typography could
be a bit more conventional.

8. How would audience feedback
help you if you released your
product? that the audience
Overall I feel
feedback has increased the impetuous
for improvements to make it more
popular, mainly because it allows me
to find out whether the promotional
methods appeal to members of the
target audience already and it can
also allow me to find out exactly what I
need to do to improve and gain mass
interest within the specific target
audience