Elaine Orler - Founder and CEO Talent Function & Founder and Chairman, The Talent Board recruitDC Spring 2016

1. The Road Ahead:
Talent Acquisition Technology
ELAINE ORLER
ELAINE.ORLER@TALENTFUNCTION.COM
@ELAINEORLER
TALENT FUNCTION
INFO@TALENTFUNCTION.COM
@TALENTFUNCTION

2. 2013
Talent Management Platform
• Consolidated/Suite Solutions
2008
Fourth Generation
• Platform/Eco-System
• Partner Marketplace
• Integrations (Plug and Play)
1997
1988
Second Generation
• ASP – Application Service Provider
• Web Portal
• Resume Processing
First Generation
• Client Server
• Resume Scanning
(OCR)
2003 Third Generation
• SAAS – Software as a Service
• Browser Native
• Configuration Focus
• Constant Updates

3. Where are you going?

4. What are you building?

5. What is motivating the change?

6. What Obstacles are you facing?
Economy
Changes in business sales
Changes in business direction
Changes in the resources to
your customers
Changes in the customers’
expectations around costs
and experience
Culture
Changing what work needs to
be done
Changing how work is
completed
Changing where work is done
More hours, less pay
becomes the norm
Cost cutting vs. revenue
generating
Technology
Changing how we
communicate
Changing how we position the
business
Changing the way we live
Making it difficult to be on the
cutting edge and stay ahead
of everyone else
Social
Constant communication
(positive/ negative)
Destination preferences and
collaboration
Transparent = trust
All about the ‘me’

7. Talent Scout (Sourcing)
Specialized, targeted
Variable processes based on type of
talent
Few qualified active candidates –
stronger sourcing efforts
Strong social networking, relationship
building with external talent
Talent Strategist (Fulfillment)
Aligns the efforts within the business
Understands broad resource
objectives, needs and gaps
Expert in pinpointing the need and the
sourcing plan
Strategic alignment of talent across the
business
Recruiter Role Shift?

8. Make the Connection
Talent Acquisition
HRIS/HRMS
Benefits Talent Management Payroll
Talent Management
Talent Acquisition Performance Succession Planning Learning (LMS)
Mining
Candidate
Relationship Mgmt.
(CRM)
Assessments
Applicant
Tracking
Verifications Onboarding

9. Recruiting Process Experience
Intelligence Contact Lead Prospect Job Seeker Applicant
Qualified
Applicant
Finalist New Hire Employee
Talent Scout
External
Market
Awareness
Name
Generation
Lists
Tagged
Marketing
Engagement
Talent Advisor
Internal
Planning
List
Sort
Review
File
Track
Select
Assess
Interview
Confirm
Verify
Offer
Hire
Applicant
Thinking of a
New Career Active Search Active Apply

10. Talent Acquisition Technology Eco-System
Market
Intelligence
Contact Lead Prospect Job Seeker Applicant
Qualified
Applicant
Finalist New Hire Employee
Recruiter
Sourcer
“Scout” Benchmark
Talent Community/ Networks
Assessment(s) Verification
Talent Mgmt.
LinkedIn
Recruiter
Strategist
“Advisor”
Mining/ Search
“Talent”
Workforce
Plan
Candidate Relationship Management (CRM) Applicant Tracking (ATS)
OnboardingRecruitment Marketing
Interview
Scheduling
Video Interview
Intelligent Marketing
Job
Broadcasting
Event Management
Manager
Social Recruiting (Referral Programs)
Employee
Candidate
Career Portal (s)
(Device Independent)

11. Holding back
technology to
preserve broken
business models is
like allowing
blacksmiths to veto
the internal
combustion engine
in order to protect
their horseshoes.
Don Tapscott & Anthony D. Williams Authors of Wikinomics

12. Past Predictions
2013
• Mobile
• Candidate Relationship Management
• Video
2014
• Credential – Authentication
• Virtual - Presence
• Predictive - Baseline
2015
• Market Intelligence (Competitive)
• Assessments (Redefined)
• Event Scheduling
CRM

13. 2016 Predictions
Machine Learning
Social Listening
Self-Directed Journeys

14. Machine
Learning
Evolved from the study of pattern recognition and computational learning theory in artificial
intelligence. Machine learning explores the study and construction of algorithms that
can learn from and make predictions on data. Such algorithms operate by building
a model from example inputs in order to make data-driven predictions or decisions, rather than
following strictly static program instructions.
https://en.wikipedia.org/wiki/Machine_learning

15. Talent Acquisition Tools
Hired
Brilent

16. Social Listening
Is the process
of monitoring digital
media channels to
devise a strategy that
will better influence
consumers
candidates.
trackmaven.com/marketing-dictionary/social-listening

17. Social Listening
Salesforce
Social StudioSynthesio
Appcast

18. Self Directed Journey
Relationship Status 2013 2014 2015
I was a customer of the company using their products/services 23.24% 15.54% 15.97%
I followed the company as a result of thought leadership or
company innovation 8.48% 8.15% 8.94%
I considered myself an advocate for the company or am a current
employee of the company 7.99% 13.02% 12.88%
I had friends/family that work for the company 17.56% 15.63% 17.06%
I had no relationship with the company 42.73% 47.66% 45.15%
Response Totals 42,767 86,495 106,437© The Talent Board

19. Build Rapport
Practice Empathy
Say No (once in a while)

20. 12
345
Inventory
what you have
Audit what you do
against what you
want to do
Survey your
customers
(Mgr.
Candidate)Hire a
Consultant
Measured
Experimentation
Making Sense of it all

21. Thank You!
Elaine Orler
ELAINE.ORLER@TALENTFUNCTION.COM
@ELAINEORLER
858.748.3136