p5

1. Research
Your Name

2. Existing Product
Bright and vibrant colours
Main characters on front
Font has a playful feel to it and
the way how Some words are
positioned makes them look like buildings
The main characters are positioned in
the center to be noticeable because if
you recognize the characters you would
want to buy the magazine.
All text has a border that contrasts
with the colour of the text
There isn’t a barcode because Japanese
magazines will come in a plastic bag that
would have the barcode on it instead.
The audience that this is targeted
to is children to young teenagers,
I can tell this because it stands out with
bright colours which will appeal to a
younger audience.

3. Existing Product
Main character stands out because he is
the largest image on the magazine
Sub images show actors from
the different TV series / season
The background for the front of
the magazine has changed
colour to Build’s Colour scheme
This appeals to those who know the show
because they can look further into things
on the magazine
This looks like It is maybe advertising
something or there is a giveaway of
some kind. Which could be another
way to grab the readers attention.
It being volume 4 shows it is part of a series

4. Existing Product
Sub-image Showing what's on the inside
The “Dino Saber” is shown
here most likely to show
that the toy is buyable.
Name of the series and magazine are
the same so if you like the series you
will know what it is about
Entire group is seen on the front of the
magazine so you know what the series is
The two posters that you can
get may interest more people
Lots of bold text makes
it easier to read

5. Research Analysis
• What common features do the researched
products have?
– They are all about similar series
– They have similar colour schemes
• What aspects of the research will you include
within your on work?
– The first and second magazine’s character “Build”
– The colour schemes of Build

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range 14+
• The colour scheme will be the characters
colours
Gender Male
• The series is about fighting monsters, there
isn’t that much drama in the show it will be
focused on.
Psychographic Needs driven
• It is a magazine about a show they could
watch in their spare time
Social Status D, C1, C2
• It shouldn’t cost much and should give small
things to do with the series E.g.: a small toy